NormAd: A Framework for Measuring the Cultural Adaptability of Large Language Models
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Abstract (arXiv)
To be effectively and safely deployed to global user populations, large language models (LLMs) may need to adapt outputs to user values and cultures, not just know about them. We introduce NormAd, an evaluation framework to assess LLMs' cultural adaptability, specifically measuring their ability to judge social acceptability across varying levels of cultural norm specificity, from abstract values to explicit social norms. As an instantiation of our framework, we create NormAd-Eti, a benchmark of 2.6k situational descriptions representing social-etiquette related cultural norms from 75 countries. Through comprehensive experiments on NormAd-Eti, we find that LLMs struggle to accurately judge social acceptability across these varying degrees of cultural contexts and show stronger adaptability to English-centric cultures over those from the Global South. Even in the simplest setting where the relevant social norms are provided, the best LLMs' performance (< 82%) lags behind humans (> 95%). In settings with abstract values and country information, model performance drops substantially (< 60%), while human accuracy remains high (> 90%). Furthermore, we find that models are better at recognizing socially acceptable versus unacceptable situations. Our findings showcase the current pitfalls in socio-cultural reasoning of LLMs which hinder their adaptability for global audiences.
Key facts. Cited by 47 papers in the map (data through 7 Oct 2026). Builds on 27 of its 63 references that are in the map. First posted on arXiv 18 Apr 2024.
Builds on
27 of 63 references.
References · 27
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- 2020Learning to summarize from human feedbackcited by 2,562
- 2019Fine-Tuning Language Models from Human Preferencescited by 2,124
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- 2020Social Chemistry 101: Learning to Reason about Social and Moral Normscited by 253
- 2022SODA: Million-scale Dialogue Distillation with Social Commonsense Contextualizationcited by 166
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- 2022Extracting Cultural Commonsense Knowledge at Scalecited by 76
- 2023SeeGULL: A Stereotype Benchmark with Broad Geo-Cultural Coverage Leveraging Generative Modelscited by 66
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- 2024IndoCulture: Exploring Geographically-Influenced Cultural Commonsense Reasoning Across Eleven Indonesian Provincescited by 38
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- 2024CulturalTeaming: AI-Assisted Interactive Red-Teaming for Challenging LLMs' (Lack of) Multicultural Knowledgecited by 28
- 2024DOSA: A Dataset of Social Artifacts from Different Indian Geographical Subculturescited by 23
- 2024The Colorful Future of LLMs: Evaluating and Improving LLMs as Emotional Supporters for Queer Youthcited by 20
- 2024Designing for Harm Reduction: Communication Repair for Multicultural Users' Voice Interactionscited by 6
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Citing papers per year: 2024: 7; 2025: 17; 2026: 23.
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- 2026Benchmarking Frontier LLMs on Arabic Cultural and Sociolinguistic Knowledge: A Cross-Evaluation Framework with Human SME Ground Truth30 Jun 2026
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- 2026Characterizing Cultural Localization in AI-Generated Stories12 Jun 2026
- 2026The Culture Funnel: You Can't Align What isn't in the Data11 Jun 2026
- 2026CCBENCH: Assessing LLM Cultural Competence via Implicitly Signaled Norms using Health Queries8 Jun 2026
- 2026EUDAIMONIA: Evaluating Undesirable Dynamics in AI28 May 2026
- 2026On the Cultural Anachronism and Temporal Reasoning in Vision Language Models14 May 2026
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- 2026XL-SafetyBench: A Country-Grounded Cross-Cultural Benchmark for LLM Safety and Cultural Sensitivity7 May 2026
- 2026Location Not Found: Exposing Implicit Local and Global Biases in Multilingual LLMs21 Apr 2026
- 2026CulturALL: Benchmarking Multilingual and Multicultural Competence of LLMs on Grounded Tasks21 Apr 2026
- 2026Do LLMs Use Cultural Knowledge Without Being Told? A Multilingual Evaluation of Implicit Pragmatic Adaptation20 Apr 2026
- 2026Cultural Authenticity: Comparing LLM Cultural Representations to Native Human Expectations3 Apr 2026
- 2026Tiny Aya: Bridging Scale and Multilingual Depth12 Mar 2026
- 2026Cultural Perspectives and Expectations for Generative AI: A Global Survey Approach5 Mar 2026
- 2026A Unified Framework to Quantify Cultural Intelligence of AI1 Mar 2026
- 2026PPCR-IM: A System for Multi-layer DAG-based Public Policy Consequence Reasoning and Social Indicator Mapping25 Feb 2026
- 2026MAPLE: Metadata Conditioned LLM Pretraining for Locale-Aware Question Answering21 Jan 2026
- 2026XCR-Bench: Benchmarking Cross-Cultural Reasoning in LLMs via Culture-Specific Items and Hall's Triad20 Jan 2026
- 2025Multilingual Agent-Based World Modeling for Social Science8 Dec 2025
- 2025Sycophancy Claims about Language Models: The Missing Human-in-the-Loop29 Nov 2025
- 2025CURE: Cultural Understanding and Reasoning Evaluation - A Framework for "Thick" Culture Alignment Evaluation in LLMs15 Nov 2025
- 2025BengaliMoralBench: A Benchmark for Auditing Moral Reasoning in Large Language Models within Bengali Language and Culture5 Nov 2025
- 2025Zhyper: Factorized Hypernetworks for Conditioned LLM Fine-Tuning22 Oct 2025
- 2025Counterfactual Reasoning for Steerable Pluralistic Value Alignment of Large Language Models21 Oct 2025
- 2025CRaFT: An Explanation-Based Framework for Evaluating Cultural Reasoning in Multilingual Language Models15 Oct 2025
- 2025Camellia: Benchmarking Cultural Biases in LLMs for Asian Languages6 Oct 2025
- 2025Sycophantic AI Decreases Prosocial Intentions and Promotes Dependence1 Oct 2025
- 2025Social World Models30 Aug 2025
- 2025BASIL: Bayesian Assessment of Sycophancy in LLMs23 Aug 2025
- 2025BenchHub: A Unified Benchmark Suite for Holistic and Customizable LLM Evaluation31 May 2025
- 2025Fluent but Foreign: Even Regional LLMs Lack Cultural Alignment25 May 2025
- 2025From Surveys to Narratives: Rethinking Cultural Value Adaptation in LLMs22 May 2025
- 2025ELEPHANT: Measuring and understanding social sycophancy in LLMs20 May 2025
- 2025Fair-PP: A Synthetic Dataset for Aligning LLM with Personalized Preferences of Social Equity17 May 2025
- 2025Epistemic Alignment: A Mediating Framework for User-LLM Knowledge Delivery1 Apr 2025
- 2024Exploring Cross-lingual Latent Transplantation: Mutual Opportunities and Open Challenges17 Dec 2024
- 2024Multilingual Large Language Models: A Systematic Survey17 Nov 2024
- 2024Survey of Cultural Awareness in Language Models: Text and Beyond30 Oct 2024
- 2024KAHANI: Culturally-Nuanced Visual Storytelling Tool for Non-Western Cultures25 Oct 2024
- 2024AI Suggestions Homogenize Writing Toward Western Styles and Diminish Cultural Nuances17 Sep 2024
- 2024Evaluating Cultural Awareness of LLMs for Yoruba, Malayalam, and English14 Sep 2024
- 2024Modular Pluralism: Pluralistic Alignment via Multi-LLM Collaboration22 Jun 2024
- 2025From Surveys to Narratives: Rethinking Cultural Value Adaptation in LLMscited by 9
- 2025CURE: Cultural Understanding and Reasoning Evaluation - A Framework for "Thick" Culture Alignment Evaluation in LLMscited by 6
- 2025Counterfactual Reasoning for Steerable Pluralistic Value Alignment of Large Language Modelscited by 5
- 2026XCR-Bench: Benchmarking Cross-Cultural Reasoning in LLMs via Culture-Specific Items and Hall's Triadcited by 2
- 2025CRaFT: An Explanation-Based Framework for Evaluating Cultural Reasoning in Multilingual Language Modelscited by 1
- 2025BengaliMoralBench: A Benchmark for Auditing Moral Reasoning in Large Language Models within Bengali Language and Culturecited by 1
- 2026PPCR-IM: A System for Multi-layer DAG-based Public Policy Consequence Reasoning and Social Indicator Mappingcited by 0
- 2026On the Cultural Anachronism and Temporal Reasoning in Vision Language Modelscited by 0
- 2026On the Cultural Anachronism and Temporal Reasoning in Vision Language Models14 May 2026
- 2026PPCR-IM: A System for Multi-layer DAG-based Public Policy Consequence Reasoning and Social Indicator Mapping25 Feb 2026
- 2026XCR-Bench: Benchmarking Cross-Cultural Reasoning in LLMs via Culture-Specific Items and Hall's Triad20 Jan 2026
- 2025CURE: Cultural Understanding and Reasoning Evaluation - A Framework for "Thick" Culture Alignment Evaluation in LLMs15 Nov 2025
- 2025BengaliMoralBench: A Benchmark for Auditing Moral Reasoning in Large Language Models within Bengali Language and Culture5 Nov 2025
- 2025Counterfactual Reasoning for Steerable Pluralistic Value Alignment of Large Language Models21 Oct 2025
- 2025CRaFT: An Explanation-Based Framework for Evaluating Cultural Reasoning in Multilingual Language Models15 Oct 2025
- 2025From Surveys to Narratives: Rethinking Cultural Value Adaptation in LLMs22 May 2025
- 2025Social World Modelscited by 14
- 2025Multilingual Agent-Based World Modeling for Social Sciencecited by 2
- 2025Multilingual Agent-Based World Modeling for Social Science8 Dec 2025
- 2025Social World Models30 Aug 2025
- 2025ELEPHANT: Measuring and understanding social sycophancy in LLMscited by 115
- 2024Survey of Cultural Awareness in Language Models: Text and Beyondcited by 101
- 2024AI Suggestions Homogenize Writing Toward Western Styles and Diminish Cultural Nuancescited by 59
- 2024Multilingual Large Language Models: A Systematic Surveycited by 18
- 2025Epistemic Alignment: A Mediating Framework for User-LLM Knowledge Deliverycited by 14
- 2026Tiny Aya: Bridging Scale and Multilingual Depthcited by 14
- 2025BASIL: Bayesian Assessment of Sycophancy in LLMscited by 11
- 2025Fluent but Foreign: Even Regional LLMs Lack Cultural Alignmentcited by 9
- 2024Evaluating Cultural Awareness of LLMs for Yoruba, Malayalam, and Englishcited by 8
- 2025Sycophantic AI Decreases Prosocial Intentions and Promotes Dependencecited by 5
- 2024KAHANI: Culturally-Nuanced Visual Storytelling Tool for Non-Western Culturescited by 4
- 2025Sycophancy Claims about Language Models: The Missing Human-in-the-Loopcited by 4
12 most cited of 34 All 34 (JSON)
- 2026DiSCo: A Distribution-First Steering and Cultural Prior Evaluation Framework for Measuring Cultural Preference Bias in LLMs9 Sep 2026
- 2026LLMs Mirror Country-Specific Gender Patterns If Asked, but Skew Male When Generating Media in Local Languages6 Sep 2026
- 2026Toward Cultural Alignment: Human-Centered Evaluation of Multimodal AI Stories Across Five African Communities29 Aug 2026
- 2026Trusting sovereign language models as scientific instruments: evidence from Portugal's AMALIA9 Jul 2026
- 2026MSQA: A Natively Sourced Multilingual and Multicultural SimpleQA Benchmark1 Jul 2026
- 2026Benchmarking Frontier LLMs on Arabic Cultural and Sociolinguistic Knowledge: A Cross-Evaluation Framework with Human SME Ground Truth30 Jun 2026
- 2026LLMs Infer Cultural Context but Fail to Apply It When Responding16 Jun 2026
- 2026Characterizing Cultural Localization in AI-Generated Stories12 Jun 2026
- 2026The Culture Funnel: You Can't Align What isn't in the Data11 Jun 2026
- 2026CCBENCH: Assessing LLM Cultural Competence via Implicitly Signaled Norms using Health Queries8 Jun 2026
- 2026EUDAIMONIA: Evaluating Undesirable Dynamics in AI28 May 2026
- 2026Location Not Found: Exposing Implicit Local and Global Biases in Multilingual LLMs21 Apr 2026
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