Is ChatGPT a Good Recommender? A Preliminary Study
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Abstract (arXiv)
Recommendation systems have witnessed significant advancements and have been widely used over the past decades. However, most traditional recommendation methods are task-specific and therefore lack efficient generalization ability. Recently, the emergence of ChatGPT has significantly advanced NLP tasks by enhancing the capabilities of conversational models. Nonetheless, the application of ChatGPT in the recommendation domain has not been thoroughly investigated. In this paper, we employ ChatGPT as a general-purpose recommendation model to explore its potential for transferring extensive linguistic and world knowledge acquired from large-scale corpora to recommendation scenarios. Specifically, we design a set of prompts and evaluate ChatGPT's performance on five recommendation scenarios. Unlike traditional recommendation methods, we do not fine-tune ChatGPT during the entire evaluation process, relying only on the prompts themselves to convert recommendation tasks into natural language tasks. Further, we explore the use of few-shot prompting to inject interaction information that contains user potential interest to help ChatGPT better understand user needs and interests. Comprehensive experimental results on Amazon Beauty dataset show that ChatGPT has achieved promising results in certain tasks and is capable of reaching the baseline level in others. We conduct human evaluations on two explainability-oriented tasks to more accurately evaluate the quality of contents generated by different models. And the human evaluations show ChatGPT can truly understand the provided information and generate clearer and more reasonable results. We hope that our study can inspire researchers to further explore the potential of language models like ChatGPT to improve recommendation performance and contribute to the advancement of the recommendation systems field.
Key facts. Cited by 192 papers in the map (data through 7 Oct 2026). First posted on arXiv 20 Apr 2023.
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Citing papers per year: 2023: 47; 2024: 76; 2025: 44; 2026: 25.
192 papers.
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- 2024Do LLM Agents Have Regret? A Case Study in Online Learning and Games25 Mar 2024
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- 2023AgentCF: Collaborative Learning with Autonomous Language Agents for Recommender Systems13 Oct 2023
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- 2023How Can Recommender Systems Benefit from Large Language Models: A Surveycited by 141
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- 2026Diagnosing and Mitigating Retrieval Bottlenecks in LLM-Based Cold-Start Recommendation29 Jun 2026
- 2026One Polluted Page Is Enough: Evaluating Web Content Pollution in LLM Recommenders11 Jun 2026
- 2026GrocLM: Grocery Category Recommendation in E-Commerce with Large Language Models4 Jun 2026
- 2026LERA: LLM-Enhanced RAG for Ad Auction in Generative Chatbots15 May 2026
- 2026One Pass, Any Order: Position-Invariant Listwise Reranking for LLM-Based Recommendation30 Apr 2026
- 2026LLM-HYPER: Generative CTR Modeling for Cold-Start Ad Personalization via LLM-Based Hypernetworks13 Apr 2026
- 2026TSUBASA: Improving Long-Horizon Personalization via Evolving Memory and Self-Learning with Context Distillation9 Apr 2026
- 2026From Logs to Language: Learning Optimal Verbalization for LLM-Based Recommendation at Industry Scale24 Feb 2026
- 2026GRAB: An LLM-Inspired Sequence-First Click-Through Rate Prediction Modeling Paradigm2 Feb 2026
- 2026SRBench: A Comprehensive Benchmark for Sequential Recommendation with Large Language Models31 Jan 2026
- 2026BEAR: Towards Beam-Search-Aware Optimization for Recommendation with Large Language Models30 Jan 2026
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