Efficient Personalization of Generative User Interfaces

Generative user interfaces (GenUIs) create new opportunities to adapt interfaces to individual users on demand. Yet personalization is difficult because it is not possible to provide settings for screens that have not yet been generated, making it necessary to learn preferences from users' feedback on generated interfaces. Such feedback is sparse, subjective, and often difficult to articulate. We study this problem through a new dataset in which 20 participants each judge the same 600 pairs of GenUIs. Their judgments differ substantially (Krippendorff's alpha = 0.25), and written rationales show that even when participants consider similar UI properties, such as color tone or hierarchy, they often make different choices and prioritize them differently. We develop a sample-efficient personalization method that uses a few pairwise judgments to weight prior users' preferences rather than relying on a fixed rubric of UI attributes. Our method outperforms a pretrained UI evaluator and a larger multimodal model offline. In an online study with 12 new users, participants preferred interfaces personalized by our method over all baselines, including shared guidelines and users' own written preferences.