Generating Automatic Feedback on UI Mockups with Large Language Models

Feedback on user interface (UI) mockups is crucial in design. However, human feedback is not always readily available. We explore the potential of using large language models for automatic feedback. Specifically, we focus on applying GPT-4 to automate heuristic evaluation, which currently entails a human expert assessing a UI's compliance with a set of design guidelines. We implemented a Figma plugin that takes in a UI design and a set of written heuristics, and renders automatically-generated feedback as constructive suggestions. We assessed performance on 51 UIs using three sets of guidelines, compared GPT-4-generated design suggestions with those from human experts, and conducted a study with 12 expert designers to understand fit with existing practice. We found that GPT-4-based feedback is useful for catching subtle errors, improving text, and considering UI semantics, but feedback also decreased in utility over iterations. Participants described several uses for this plugin despite its imperfect suggestions.