See It from My Perspective: How Language Affects Cultural Bias in Image Understanding
On the map: Multimodal LLMs / vision-language models → VLM benchmarks and visual reasoning
Abstract (arXiv)
Vision-language models (VLMs) can respond to queries about images in many languages. However, beyond language, culture affects how we see things. For example, individuals from Western cultures focus more on the central figure in an image while individuals from East Asian cultures attend more to scene context. In this work, we characterize the Western bias of VLMs in image understanding and investigate the role that language plays in this disparity. We evaluate VLMs across subjective and objective visual tasks with culturally diverse images and annotations. We find that VLMs perform better on the Western split than on the East Asian split of each task. Through controlled experimentation, we trace one source of this bias in image understanding to the lack of diversity in language model construction. While inference in a language nearer to a culture can lead to reductions in bias, we show it is much more effective when that language was well-represented during text-only pre-training. Interestingly, this yields bias reductions even when prompting in English. Our work highlights the importance of richer representation of all languages in building equitable VLMs.
Key facts. Cited by 17 papers in the map (data through 7 Oct 2026). Placed in VLM benchmarks and visual reasoning, one of 16 directions in Multimodal LLMs / vision-language models. Builds on 44 of its 67 references that are in the map. First posted on arXiv 17 Jun 2024.
Builds on
44 of 67 references.
Closest ancestors · 6
Same direction, newest first
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- 2023mBLIP: Efficient Bootstrapping of Multilingual Vision-LLMs13 Jul
- 2023GIVL: Improving Geographical Inclusivity of Vision-Language Models with Pre-Training Methods5 Jan
Other references · 38
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Citing papers per year: 2024: 1; 2025: 9; 2026: 7.
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- 2026From Native Memes to Global Moderation: Cross-Cultural Evaluation of Vision-Language Models for Hateful Meme Detection7 Feb 2026
- 2025On The Conceptualization and Societal Impact of Cross-Cultural Bias26 Dec 2025
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- 2025OASIS: A Multilingual and Multimodal Dataset for Culturally Grounded Spoken Visual QA7 Oct 2025
- 2025Seeing Symbols, Missing Cultures: Probing Vision-Language Models' Reasoning on Fire Imagery and Cultural Meaning27 Sep 2025
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- 2024Survey of Cultural Awareness in Language Models: Text and Beyond30 Oct 2024
- 2025Uncovering Cultural Representation Disparities in Vision-Language Modelscited by 4
- 2025Finding Culture-Sensitive Neurons in Vision-Language Modelscited by 3
- 2025Cultural Awareness in Vision-Language Models: A Cross-Country Explorationcited by 2
- 2026From Native Memes to Global Moderation: Cross-Cultural Evaluation of Vision-Language Models for Hateful Meme Detectioncited by 2
- 2026CArtBench: Evaluating Vision-Language Models on Chinese Art Understanding, Interpretation, and Authenticitycited by 1
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- 2026MiSCHiEF: A Benchmark in Minimal-Pairs of Safety and Culture for Holistic Evaluation of Fine-Grained Image-Caption Alignmentcited by 0
- 2026Uncertainty-Aware Art-Historical Dating with Vision-Language Modelscited by 0
- 2026MemeCULT-1K: Benchmarking South Asian Cultural Context and Humor Understanding of Multimodal Modelscited by 0
- 2026MemeCULT-1K: Benchmarking South Asian Cultural Context and Humor Understanding of Multimodal Models1 Sep 2026
- 2026Uncertainty-Aware Art-Historical Dating with Vision-Language Models19 Aug 2026
- 2026Vision-Language Models Suppress Female Representations Under Ambiguous Input29 May 2026
- 2026CArtBench: Evaluating Vision-Language Models on Chinese Art Understanding, Interpretation, and Authenticity13 Apr 2026
- 2026MiSCHiEF: A Benchmark in Minimal-Pairs of Safety and Culture for Holistic Evaluation of Fine-Grained Image-Caption Alignment21 Feb 2026
- 2026From Native Memes to Global Moderation: Cross-Cultural Evaluation of Vision-Language Models for Hateful Meme Detection7 Feb 2026
- 2025Finding Culture-Sensitive Neurons in Vision-Language Models28 Oct 2025
- 2025Cultural Awareness in Vision-Language Models: A Cross-Country Exploration23 May 2025
- 2025Uncovering Cultural Representation Disparities in Vision-Language Models20 May 2025
- 2024Survey of Cultural Awareness in Language Models: Text and Beyondcited by 101
- 2025OASIS: A Multilingual and Multimodal Dataset for Culturally Grounded Spoken Visual QAcited by 5
- 2025Looking Beyond the Obvious: A Survey on Abstract Concept Recognition for Video Understandingcited by 3
- 2025The Describe-Then-Generate Bottleneck: How VLM Descriptions Alter Image Generation Outcomescited by 1
- 2025On The Conceptualization and Societal Impact of Cross-Cultural Biascited by 1
- 2025Mining Contextualized Visual Associations from Images for Creativity Understandingcited by 0
- 2025On The Conceptualization and Societal Impact of Cross-Cultural Bias26 Dec 2025
- 2025OASIS: A Multilingual and Multimodal Dataset for Culturally Grounded Spoken Visual QA7 Oct 2025
- 2025The Describe-Then-Generate Bottleneck: How VLM Descriptions Alter Image Generation Outcomes18 Sep 2025
- 2025Looking Beyond the Obvious: A Survey on Abstract Concept Recognition for Video Understanding28 Aug 2025
- 2025Mining Contextualized Visual Associations from Images for Creativity Understanding25 Jul 2025
- 2024Survey of Cultural Awareness in Language Models: Text and Beyond30 Oct 2024
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