VisualLens: Personalization through Task-Agnostic Visual History
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Abstract (arXiv)
Existing recommendation systems either rely on user interaction logs, such as online shopping history for shopping recommendations, or focus on text signals. However, item-based histories are not always accessible, and are not generalizable for multimodal recommendation. We hypothesize that a user's visual history -- comprising images from daily life -- can offer rich, task-agnostic insights into their interests and preferences, and thus be leveraged for effective personalization. To this end, we propose VisualLens, a novel framework that leverages multimodal large language models (MLLMs) to enable personalization using task-agnostic visual history. VisualLens extracts, filters, and refines a spectrum user profile from the visual history to support personalized recommendation. We created two new benchmarks, Google-Review-V and Yelp-V, with task-agnostic visual histories, and show that VisualLens improves over state-of-the-art item-based multimodal recommendations by 5-10% on Hit@3, and outperforms GPT-4o by 2-5%. Further analysis shows that VisualLens is robust across varying history lengths and excels at adapting to both longer histories and unseen content categories.
Key facts. No citing papers in the map yet (data through 14 Oct 2026). Builds on 40 of its 59 references that are in the map. First posted on arXiv 25 Nov 2024.
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40 of 59 references.
References · 40
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- 2015VBPR: Visual Bayesian Personalized Ranking from Implicit Feedbackcited by 151
28 more
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- 2026VLM4Rec: Multimodal Semantic Representation for Recommendation with Large Vision-Language Models
- 2025LaViC: Adapting Large Vision-Language Models to Visually-Aware Conversational Recommendation
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