Generative Recommendation: Towards Next-generation Recommender Paradigm
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Abstract (arXiv)
Recommender systems typically retrieve items from an item corpus for personalized recommendations. However, such a retrieval-based recommender paradigm faces two limitations: 1) the human-generated items in the corpus might fail to satisfy the users' diverse information needs, and 2) users usually adjust the recommendations via inefficient passive feedback, e.g., clicks. Nowadays, AI-Generated Content (AIGC) has revealed significant success, offering the potential to overcome these limitations: 1) generative AI can produce personalized items to satisfy users' information needs, and 2) the newly emerged large language models significantly reduce the efforts of users to precisely express information needs via natural language instructions. In this light, the boom of AIGC points the way towards the next-generation recommender paradigm with two new objectives: 1) generating personalized content through generative AI, and 2) integrating user instructions to guide content generation. To this end, we propose a novel Generative Recommender paradigm named GeneRec, which adopts an AI generator to personalize content generation and leverages user instructions. Specifically, we pre-process users' instructions and traditional feedback via an instructor to output the generation guidance. Given the guidance, we instantiate the AI generator through an AI editor and an AI creator to repurpose existing items and create new items. Eventually, GeneRec can perform content retrieval, repurposing, and creation to satisfy users' information needs. Besides, to ensure the trustworthiness of the generated items, we emphasize various fidelity checks. Moreover, we provide a roadmap to envision future developments of GeneRec and several domain-specific applications of GeneRec with potential research tasks. Lastly, we study the feasibility of implementing AI editor and AI creator on micro-video generation.
Key facts. Cited by 69 papers in the map (data through 7 Oct 2026). First posted on arXiv 7 Apr 2023.
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Citing papers per year: 2023: 16; 2024: 19; 2025: 21; 2026: 13.
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- 2024Generative Explore-Exploit: Training-free Optimization of Generative Recommender Systems using LLM Optimizers7 Jun 2024
- 2024Keyword-driven Retrieval-Augmented Large Language Models for Cold-start User Recommendations30 May 2024
- 2024Reindex-Then-Adapt: Improving Large Language Models for Conversational Recommendation20 May 2024
- 2024From Matching to Generation: A Survey on Generative Information Retrieval23 Apr 2024
- 2024A Survey on the Memory Mechanism of Large Language Model based Agents21 Apr 2024
- 2024A Review of Modern Recommender Systems Using Generative Models (Gen-RecSys)31 Mar 2024
- 2024Prospect Personalized Recommendation on Large Language Model-based Agent Platform28 Feb 2024
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- 2025Catalog-Native LLM: Speaking Item-ID Dialect with Less Entanglement for Recommendationcited by 1
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- 2026Factorized Latent Reasoning for LLM-based Recommendation29 Apr 2026
- 2026Rethinking Recommendation Paradigms: From Pipelines to Agentic Recommender Systems27 Mar 2026
- 2025Catalog-Native LLM: Speaking Item-ID Dialect with Less Entanglement for Recommendation30 Sep 2025
- 2025Test-Time Scaling Strategies for Generative Retrieval in Multimodal Conversational Recommendations25 Aug 2025
- 2025Does Knowledge Distillation Matter for Large Language Model based Bundle Generation?24 Apr 2025
- 2024Prospect Personalized Recommendation on Large Language Model-based Agent Platformcited by 19
- 2026Multi-Agent Video Recommenders: Evolution, Patterns, and Open Challengescited by 6
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- 2026Multi-Agent Video Recommenders: Evolution, Patterns, and Open Challenges2 Apr 2026
- 2026AgenticRS-Architecture: System Design for Agentic Recommender Systems27 Mar 2026
- 2025Towards Efficient Hypergraph and Multi-LLM Agent Recommender Systems6 Dec 2025
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- 2025Continuous-time Discrete-space Diffusion Model for Recommendationcited by 3
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- 2026Masked Diffusion Generative Recommendation27 Jan 2026
- 2025Continuous-time Discrete-space Diffusion Model for Recommendation15 Nov 2025
- 2025Diffusion Models in Recommendation Systems: A Survey17 Jan 2025
- 2024A Survey on Diffusion Models for Recommender Systems8 Sep 2024
- 2025On Negative-aware Preference Optimization for Recommendation13 Aug 2025
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- 2024A Survey on Knowledge Distillation of Large Language Modelscited by 276
- 2023Recommender Systems in the Era of Large Language Models (LLMs)cited by 188
- 2023How Can Recommender Systems Benefit from Large Language Models: A Surveycited by 141
- 2023Large Language Models as Zero-Shot Conversational Recommenderscited by 126
- 2023Is ChatGPT Fair for Recommendation? Evaluating Fairness in Large Language Model Recommendationcited by 113
- 2023When Large Language Models Meet Personalization: Perspectives of Challenges and Opportunitiescited by 89
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- 2024A Review of Modern Recommender Systems Using Generative Models (Gen-RecSys)cited by 58
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- 2026Action-Aware Generative Sequence Modeling for Short Video Recommendation28 Apr 2026
- 2026Trie-Aware Transformers for Generative Recommendation25 Feb 2026
- 2026CURP: Codebook-based Continuous User Representation for Personalized Generation with LLMs31 Jan 2026
- 2026PRISM: Purified Representation and Integrated Semantic Modeling for Generative Sequential Recommendation23 Jan 2026
- 2026When Text-as-Vision Meets Semantic IDs in Generative Recommendation: An Empirical Study21 Jan 2026
- 2025The Best of the Two Worlds: Harmonizing Semantic and Hash IDs for Sequential Recommendation11 Dec 2025
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12 newest of 47 All 47 (JSON)