mlsanityData to 7 Oct 2026

Diffusion Models in Recommendation Systems: A Survey

arXiv 2501.10548 ↗First posted 17 Jan 2025cs.IRcited by 3

On the map: Diffusion models → Diffusion recommenders

Abstract (arXiv)

Recommender systems remain an essential topic due to its wide application and business potential. Given the great generation capability exhibited by diffusion models in computer vision recently, many recommender systems have adopted diffusion models and found improvements in performance for various tasks. Research in this domain has been growing rapidly and calling for a systematic survey. In this survey paper, we propose and present a taxonomy based on three orthogonal axes to categorize recommender systems that utilize diffusion models. Distinct from a prior survey paper that categorizes based on the role of the diffusion model, we categorize based on the recommendation task at hand. The decision originates from the rationale that after all, the adoption of diffusion models is to enhance the recommendation performance, not vice versa: adapting the recommendation task to enable diffusion models. Nonetheless, we offer a unique perspective for diffusion models in recommender systems complementary to existing surveys. We present the foundational algorithms in diffusion models and their applications in recommender systems to summarize the rapid development in this field. Finally, we discuss open research directions to prepare and encourage further efforts to advance the field. We compile the relevant papers in a public GitHub repository.

Key facts. Cited by 3 papers in the map (data through 7 Oct 2026). Placed in Diffusion recommenders, one of 14 directions in Diffusion models. Builds on 136 of its 304 references that are in the map. First posted on arXiv 17 Jan 2025.

Builds on

136 of 304 references.

Closest ancestors · 28

Same direction, newest first

  1. 2024Score-based Generative Diffusion Models for Social Recommendations20 Dec
  2. 2024Dual Conditional Diffusion Models for Sequential Recommendation29 Oct
  3. 2024Guided Diffusion-based Counterfactual Augmentation for Robust Session-based Recommendation29 Oct
  4. 2024Generative Diffusion Models for Sequential Recommendations25 Oct
  5. 2024Generate and Instantiate What You Prefer: Text-Guided Diffusion for Sequential Recommendation17 Oct
  6. 2024Incorporating Classifier-Free Guidance in Diffusion Model-Based Recommendation16 Sep
  7. 2024A Survey on Diffusion Models for Recommender Systems8 Sep
  8. 2024How Fair is Your Diffusion Recommender Model?6 Sep
  9. 2024DimeRec: A Unified Framework for Enhanced Sequential Recommendation via Generative Diffusion Models22 Aug
  10. 2024Prompt-to-Slate: Diffusion Models for Prompt-Conditioned Slate Generation13 Aug
  11. 2024DiffMM: Multi-Modal Diffusion Model for Recommendation17 Jun
  12. 2024RecDiff: Diffusion Model for Social Recommendation1 Jun
16 more
  1. 2024Diffusion-based Contrastive Learning for Sequential Recommendation15 May
  2. 2024Collaborative Filtering Based on Diffusion Models: Unveiling the Potential of High-Order Connectivity22 Apr
  3. 2024A Directional Diffusion Graph Transformer for Recommendation4 Apr
  4. 2024ToDA: Target-oriented Diffusion Attacker against Recommendation System23 Jan
  5. 2024Denoising Diffusion Recommender Model13 Jan
  6. 2024Plug-in Diffusion Model for Sequential Recommendation5 Jan
  7. 2023DiffKG: Knowledge Graph Diffusion Model for Recommendation28 Dec
  8. 2023Graph Signal Diffusion Model for Collaborative Filtering15 Nov
  9. 2023Multi-Resolution Diffusion for Privacy-Sensitive Recommender Systems6 Nov
  10. 2023Generate What You Prefer: Reshaping Sequential Recommendation via Guided Diffusion31 Oct
  11. 2023LD4MRec: Simplifying and Powering Diffusion Model for Multimedia Recommendation27 Sep
  12. 2023Discrete Conditional Diffusion for Reranking in Recommendation14 Aug
  13. 2023RecFusion: A Binomial Diffusion Process for 1D Data for Recommendation15 Jun
  14. 2023Conditional Denoising Diffusion for Sequential Recommendation22 Apr
  15. 2023A Diffusion model for POI recommendation14 Apr
  16. 2023DiffuRec: A Diffusion Model for Sequential Recommendation3 Apr

Other references · 108

  1. 2017Attention Is All You Needcited by 59,932
  2. 2021Learning Transferable Visual Models From Natural Language Supervisioncited by 33,456
  3. 2020Language Models are Few-Shot Learnerscited by 32,199
  4. 2020Denoising Diffusion Probabilistic Modelscited by 20,851
  5. 2015U-Net: Convolutional Networks for Biomedical Image Segmentationcited by 19,604
  6. 2024The Llama 3 Herd of Modelscited by 14,192
  7. 2020Denoising Diffusion Implicit Modelscited by 9,655
  8. 2020Score-Based Generative Modeling through Stochastic Differential Equationscited by 8,964
  9. 2021Diffusion Models Beat GANs on Image Synthesiscited by 8,185
  10. 2023Direct Preference Optimization: Your Language Model is Secretly a Reward Modelcited by 7,916
  11. 2015Deep Unsupervised Learning using Nonequilibrium Thermodynamicscited by 7,005
  12. 2022Classifier-Free Diffusion Guidancecited by 5,717
38 more
  1. 2021Zero-Shot Text-to-Image Generationcited by 4,276
  2. 2019Generative Modeling by Estimating Gradients of the Data Distributioncited by 4,067
  3. 2021Improved Denoising Diffusion Probabilistic Modelscited by 3,736
  4. 2022DreamBooth: Fine Tuning Text-to-Image Diffusion Models for Subject-Driven Generationcited by 3,286
  5. 2016DeepLab: Semantic Image Segmentation with Deep Convolutional Nets, Atrous Convolution, and Fully Connected CRFscited by 3,239
  6. 2016Improved Techniques for Training GANscited by 2,938
  7. 2018Self-Attentive Sequential Recommendationcited by 1,169
  8. 2020LightGCN: Simplifying and Powering Graph Convolution Network for Recommendationcited by 1,134
  9. 2015Multi-Scale Context Aggregation by Dilated Convolutionscited by 1,128
  10. 2022Diffusion Models: A Comprehensive Survey of Methods and Applicationscited by 1,107
  11. 2022Diffusion Models in Vision: A Surveycited by 1,008
  12. 2022Diffusion-LM Improves Controllable Text Generationcited by 1,006
  13. 2023Pick-a-Pic: An Open Dataset of User Preferences for Text-to-Image Generationcited by 950
  14. 2019Graph Neural Networks for Social Recommendationcited by 711
  15. 2015Image-based Recommendations on Styles and Substitutescited by 702
  16. 2021Diffusion Schr"odinger Bridge with Applications to Score-Based Generative Modelingcited by 594
  17. 2016Ups and Downs: Modeling the Visual Evolution of Fashion Trends with One-Class Collaborative Filteringcited by 517
  18. 2020Graph Neural Networks in Recommender Systems: A Surveycited by 493
  19. 2017A Tutorial on Thompson Samplingcited by 420
  20. 2023A Survey on Large Language Models for Recommendationcited by 378
  21. 2022TabDDPM: Modelling Tabular Data with Diffusion Modelscited by 373
  22. 2016A Learned Representation For Artistic Stylecited by 340
  23. 2018Variational Autoencoders for Collaborative Filteringcited by 308
  24. 2020Self-supervised Graph Learning for Recommendationcited by 305
  25. 2017Dilated Residual Networkscited by 293
  26. 2022Diffusion Models for Medical Image Analysis: A Comprehensive Surveycited by 269
  27. 2020Bias and Debias in Recommender System: A Survey and Future Directionscited by 239
  28. 2016A Kernelized Stein Discrepancy for Goodness-of-fit Tests and Model Evaluationcited by 236
  29. 2016Unrolled Generative Adversarial Networkscited by 208
  30. 2021Reinforcement learning based recommender systems: A surveycited by 187
  31. 2018Entire Space Multi-Task Model: An Effective Approach for Estimating Post-Click Conversion Ratecited by 172
  32. 2021A Survey of Graph Neural Networks for Recommender Systems: Challenges, Methods, and Directionscited by 144
  33. 2020A Survey on Conversational Recommender Systemscited by 142
  34. 2016Learning in Implicit Generative Modelscited by 124
  35. 2022Learning Vector-Quantized Item Representation for Transferable Sequential Recommenderscited by 112
  36. 2022A Survey on the Fairness of Recommender Systemscited by 102
  37. 2019A Survey on Session-based Recommender Systemscited by 97
  38. 2022Self-Supervised Learning for Recommender Systems: A Surveycited by 95

50 most cited of 108 All 108 (JSON)

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Cited by year (2026 to 7 Oct)

Citing papers per year: 2025: 1; 2026: 2.

3 papers.

Similar, not cited

Close in wording, no citation either way

  1. 2025Diffusion Recommender Models and the Illusion of Progress: A Concerning Study of Reproducibility and a Conceptual Mismatch
  2. 2025Towards A Tri-View Diffusion Framework for Recommendation
  3. 2025A Survey on Generative Recommendation: Data, Model, and Tasks
  4. 2023A novel diffusion recommendation algorithm based on multi-scale cnn and residual lstm ↗
  5. 2025Continuous-time Discrete-space Diffusion Model for Recommendation
  6. 2025Fading to Grow: Growing Preference Ratios via Preference Fading Discrete Diffusion for Recommendation
  7. 2025Collaborative Diffusion Model for Recommender System
  8. 2024Bridging User Dynamics: Transforming Sequential Recommendations with Schr"odinger Bridge and Diffusion Models