Tailoring Generative AI Chatbots for Multiethnic Communities in Disaster Preparedness Communication: Extending the CASA Paradigm
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Abstract (arXiv)
This study is among the first to develop different prototypes of generative artificial intelligence (GenAI) chatbots powered by GPT-4 to communicate hurricane preparedness information to diverse residents. Drawing from the Computers Are Social Actors paradigm and the literature on disaster vulnerability and cultural tailoring, we conducted a between-subjects experiment with 441 Black, Hispanic, and Caucasian residents of Florida. Our results suggest that GenAI chatbots varying in tone formality and cultural tailoring significantly influence perceptions of their friendliness and credibility, which, in turn, relate to hurricane preparedness outcomes. These results highlight the potential of using GenAI chatbots to improve diverse communities' disaster preparedness.
Key facts. Cited by 1 paper in the map (data through 14 Oct 2026). Builds on 3 of its 92 references that are in the map. First posted on arXiv 12 Jun 2024.
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Citing papers per year: 2026: 1.
1 paper.