Towards Web Phishing Detection Limitations and Mitigation

Web phishing remains a serious cyber threat responsible for most data breaches. Machine Learning (ML)-based anti-phishing detectors are seen as an effective countermeasure, and are increasingly adopted by web-browsers and software products. However, with an average of 10K phishing links reported per hour to platforms such as PhishTank and VirusTotal (VT), the deficiencies of such ML-based solutions are laid bare. We first explore how phishing sites bypass ML-based detection with a deep dive into 13K phishing pages targeting major brands such as Facebook. Results show successful evasion is caused by: (1) use of benign services to obscure phishing URLs; (2) high similarity between the HTML structures of phishing and benign pages; (3) hiding the ultimate phishing content within Javascript and running such scripts only on the client; (4) looking beyond typical credentials and credit cards for new content such as IDs and documents; (5) hiding phishing content until after human interaction. We attribute the root cause to the dependency of ML-based models on the vertical feature space (webpage content). These solutions rely only on what phishers present within the page itself. Thus, we propose Anti-SubtlePhish, a more resilient model based on logistic regression. The key augmentation is the inclusion of a horizontal feature space, which examines correlation variables between the final render of suspicious pages against what trusted services have recorded (e.g., PageRank). To defeat (1) and (2), we correlate information between WHOIS, PageRank, and page analytics. To combat (3), (4) and (5), we correlate features after rendering the page. Experiments with 100K phishing/benign sites show promising accuracy (98.8%). We also obtained 100% accuracy against 0-day phishing pages that were manually crafted, comparing well to the 0% recorded by VT vendors over the first four days.