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Multimodal Memorability: Modeling Effects of Semantics and Decay on Video Memorability

arXiv 2009.02568 ↗First posted 5 Sep 2020cs.CVcited by 23

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Abstract (arXiv)

A key capability of an intelligent system is deciding when events from past experience must be remembered and when they can be forgotten. Towards this goal, we develop a predictive model of human visual event memory and how those memories decay over time. We introduce Memento10k, a new, dynamic video memorability dataset containing human annotations at different viewing delays. Based on our findings we propose a new mathematical formulation of memorability decay, resulting in a model that is able to produce the first quantitative estimation of how a video decays in memory over time. In contrast with previous work, our model can predict the probability that a video will be remembered at an arbitrary delay. Importantly, our approach combines visual and semantic information (in the form of textual captions) to fully represent the meaning of events. Our experiments on two video memorability benchmarks, including Memento10k, show that our model significantly improves upon the best prior approach (by 12% on average).

Key facts. Cited by 23 papers in the map (data through 14 Oct 2026). First posted on arXiv 5 Sep 2020.

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Citing papers per year: 2021: 5; 2022: 4; 2023: 4; 2024: 4; 2025: 4; 2026: 2.

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  1. 2023Long-Term Ad Memorability: Understanding & Generating Memorable Adscited by 9
  2. 2021Memorability: An image-computable measure of information utilitycited by 8
  3. 2021The Influence of Audio on Video Memorability with an Audio Gestalt Regulated Video Memorability Systemcited by 5
  4. 2021Overview of The MediaEval 2021 Predicting Media Memorability Taskcited by 5
  5. 2022Overview of The MediaEval 2022 Predicting Video Memorability Taskcited by 5
  6. 2022Diffusing Surrogate Dreams of Video Scenes to Predict Video Memorabilitycited by 4
  7. 2024Hypergraph Multi-modal Large Language Model: Exploiting EEG and Eye-tracking Modalities to Evaluate Heterogeneous Responses for Video Understandingcited by 4
  8. 2021Predicting Media Memorability: Comparing Visual, Textual and Auditory Featurescited by 3
  9. 2022Experiences from the MediaEval Predicting Media Memorability Taskcited by 2
  10. 2024Teaching Human Behavior Improves Content Understanding Abilities Of LLMscited by 2
  11. 2022Analysing the Memorability of a Procedural Crime-Drama TV Series, CSIcited by 1
  12. 2023Seeing Eye to AI: Comparing Human Gaze and Model Attention in Video Memorabilitycited by 1
11 more
  1. 2024Introducing MeMo: A Multimodal Dataset for Memory Modelling in Multiparty Conversationscited by 1
  2. 2024Unforgettable Lessons from Forgettable Images: Intra-Class Memorability Matters in Computer Visioncited by 1
  3. 2021Shared memories driven by the intrinsic memorability of itemscited by 0
  4. 2023Using Saliency and Cropping to Improve Video Memorabilitycited by 0
  5. 2023Memories in the Making: Predicting Video Memorability with Encoding Phase EEGcited by 0
  6. 2025MindMem: Multimodal for Predicting Advertisement Memorability Using LLMs and Deep Learningcited by 0
  7. 2025Enhancing Video Memorability Prediction with Text-Motion Cross-modal Contrastive Loss and Its Application in Video Summarizationcited by 0
  8. 2025The Emotion-Memory Link: Do Memorability Annotations Matter for Intelligent Systems?cited by 0
  9. 2025Unsupervised Memorability Modeling from Tip-of-the-Tongue Retrieval Queriescited by 0
  10. 2026How to Take a Memorable Picture? Empowering Users with Actionable Feedbackcited by 0
  11. 2026Predicted Cortex Is Not a Domain-General Prior: A Matched-Control Audit of Brain-Encoding Features for Video Memorabilitycited by 0