Predicting Biased Human Decision-Making with Large Language Models in Conversational Settings
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Abstract (arXiv)
We examine whether large language models (LLMs) can predict biased decision-making in conversational settings, and whether their predictions capture not only human cognitive biases but also how those effects change under cognitive load. In a pre-registered study (N = 1,648), participants completed six classic decision-making tasks via a chatbot with dialogues of varying complexity. Participants exhibited two well-documented cognitive biases: the Framing Effect and the Status Quo Bias. Increased dialogue complexity resulted in participants reporting higher mental demand. This increase in cognitive load selectively, but significantly, increased the effect of the biases, demonstrating the load-bias interaction. We then evaluated whether LLMs (GPT-4, GPT-5, and open-source models) could predict individual decisions given demographic information and prior dialogue. While results were mixed across choice problems, LLM predictions that incorporated dialogue context were significantly more accurate in several key scenarios. Importantly, their predictions reproduced the same bias patterns and load-bias interactions observed in humans. Across all models tested, the GPT-4 family consistently aligned with human behavior, outperforming GPT-5 and open-source models in both predictive accuracy and fidelity to human-like bias patterns. These findings advance our understanding of LLMs as tools for simulating human decision-making and inform the design of conversational agents that adapt to user biases.
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References · 17
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- 2022Using Large Language Models to Simulate Multiple Humans and Replicate Human Subject Studiescited by 506
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- 2024LLM Agents Grounded in Self-Reports Enable General-Purpose Simulation of Individualscited by 235
- 2024A Survey on Recent Advances in LLM-Based Multi-turn Dialogue Systemscited by 170
- 2017Frames: A Corpus for Adding Memory to Goal-Oriented Dialogue Systemscited by 84
- 2023Turning large language models into cognitive modelscited by 66
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- 2024A Comprehensive Evaluation of Cognitive Biases in LLMscited by 32
- 2024Evaluating the Prompt Steerability of Large Language Modelscited by 26
- 2025On Benchmarking Human-Like Intelligence in Machinescited by 24
5 more
- 2024Impact of Voice Fidelity on Decision Making: A Potential Dark Pattern?cited by 8
- 2024Towards Detecting and Mitigating Cognitive Bias in Spoken Conversational Searchcited by 5
- 2021Cognitive Load and Productivity Implications in Human-Chatbot Interactioncited by 4
- 2024Exploring Conversational Agents as an Effective Tool for Measuring Cognitive Biases in Decision-Makingcited by 4
- 2020NASA-TLX Web App: An Online Tool to Analyse Subjective Workloadcited by 3
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