Media Insights Engine for Advanced Media Analysis: A Case Study of a Computer Vision Innovation for Pet Health Diagnosis

This paper presents a case study of how Petco, a leading pet retailer, innovated their pet health analysis processes using the Media Insights Engine to reduce the time to first diagnosis. The company leveraged this framework to build custom applications for advanced computer vision tasks, such as identifying potential health issues in pet videos and images, and validating AI outcomes with pre-built veterinary diagnoses. The Media Insights Engine provides a modular and extensible solution that enabled Petco to quickly build machine learning applications for media workloads. By utilizing this framework, Petco was able to accelerate their project development, improve the efficiency of their pet health analysis, and ultimately reduce the time to first diagnosis for pet health issues. This paper discusses the challenges of pet health analysis using media, the benefits of using the Media Insights Engine, and the architecture of Petco's custom applications built using this framework.