Logo Synthesis and Manipulation with Clustered Generative Adversarial Networks
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Abstract (arXiv)
Designing a logo for a new brand is a lengthy and tedious back-and-forth process between a designer and a client. In this paper we explore to what extent machine learning can solve the creative task of the designer. For this, we build a dataset -- LLD -- of 600k+ logos crawled from the world wide web. Training Generative Adversarial Networks (GANs) for logo synthesis on such multi-modal data is not straightforward and results in mode collapse for some state-of-the-art methods. We propose the use of synthetic labels obtained through clustering to disentangle and stabilize GAN training. We are able to generate a high diversity of plausible logos and we demonstrate latent space exploration techniques to ease the logo design task in an interactive manner. Moreover, we validate the proposed clustered GAN training on CIFAR 10, achieving state-of-the-art Inception scores when using synthetic labels obtained via clustering the features of an ImageNet classifier. GANs can cope with multi-modal data by means of synthetic labels achieved through clustering, and our results show the creative potential of such techniques for logo synthesis and manipulation. Our dataset and models will be made publicly available at https://data.vision.ee.ethz.ch/cvl/lld/.
Key facts. Cited by 20 papers in the map (data through 7 Oct 2026). First posted on arXiv 12 Dec 2017.
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Citing papers per year: 2021: 8; 2022: 6; 2023: 2; 2024: 2; 2025: 1; 2026: 1.
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- 2022Flow Matching for Generative Modelingcited by 5,426
- 2022MaxViT: Multi-Axis Vision Transformercited by 476
- 2021Instance-Conditioned GANcited by 119
- 2021Ensembling Off-the-shelf Models for GAN Trainingcited by 84
- 2021Improved Transformer for High-Resolution GANscited by 59
- 2021A review of Generative Adversarial Networks (GANs) and its applications in a wide variety of disciplines -- From Medical to Remote Sensingcited by 13
- 2021Partition-Guided GANscited by 9
- 2023LogoStyleFool: Vitiating Video Recognition Systems via Logo Style Transfercited by 6
- 2022Design What You Desire: Icon Generation from Orthogonal Application and Theme Labelscited by 3
- 2024Query-Efficient Video Adversarial Attack with Stylized Logo on Service Computingcited by 3
- 2022Multi-Label Logo Recognition and Retrieval based on Weighted Fusion of Neural Featurescited by 2
- 2026Temporal Pair Consistency for Variance-Reduced Flow Matchingcited by 2
8 more
- 2021Unsupervised Image Generation with Infinite Generative Adversarial Networkscited by 1
- 2021Famous Companies Use More Letters in Logo:A Large-Scale Analysis of Text Area in Logocited by 0
- 2021Logo Generation Using Regional Features: A Faster R-CNN Approach to Generative Adversarial Networkscited by 0
- 2022Interspecies Collaboration in the Design of Visual Identity: A Case Studycited by 0
- 2022Rooms with Text: A Dataset for Overlaying Text Detectioncited by 0
- 2023DualVAE: Controlling Colours of Generated and Real Imagescited by 0
- 2024Learning Geometric Invariant Features for Classification of Vector Polygons with Graph Message-passing Neural Networkcited by 0
- 2025GRAPHIC--Guidelines for Reviewing Algorithmic Practices in Human-centred Design and Interaction for Creativitycited by 0
- 2026Temporal Pair Consistency for Variance-Reduced Flow Matching4 Feb 2026
- 2025GRAPHIC--Guidelines for Reviewing Algorithmic Practices in Human-centred Design and Interaction for Creativity21 Nov 2025
- 2024Query-Efficient Video Adversarial Attack with Stylized Logo on Service Computing22 Aug 2024
- 2024Learning Geometric Invariant Features for Classification of Vector Polygons with Graph Message-passing Neural Network5 Jul 2024
- 2023LogoStyleFool: Vitiating Video Recognition Systems via Logo Style Transfer15 Dec 2023
- 2023DualVAE: Controlling Colours of Generated and Real Images30 May 2023
- 2022Rooms with Text: A Dataset for Overlaying Text Detection21 Nov 2022
- 2022Flow Matching for Generative Modeling6 Oct 2022
- 2022Design What You Desire: Icon Generation from Orthogonal Application and Theme Labels31 Jul 2022
- 2022Multi-Label Logo Recognition and Retrieval based on Weighted Fusion of Neural Features11 May 2022
- 2022MaxViT: Multi-Axis Vision Transformer4 Apr 2022
- 2022Interspecies Collaboration in the Design of Visual Identity: A Case Study25 Jan 2022
8 more
- 2021Ensembling Off-the-shelf Models for GAN Training16 Dec 2021
- 2021A review of Generative Adversarial Networks (GANs) and its applications in a wide variety of disciplines -- From Medical to Remote Sensing1 Oct 2021
- 2021Logo Generation Using Regional Features: A Faster R-CNN Approach to Generative Adversarial Networks26 Sep 2021
- 2021Instance-Conditioned GAN10 Sep 2021
- 2021Unsupervised Image Generation with Infinite Generative Adversarial Networks18 Aug 2021
- 2021Improved Transformer for High-Resolution GANs14 Jun 2021
- 2021Partition-Guided GANs2 Apr 2021
- 2021Famous Companies Use More Letters in Logo:A Large-Scale Analysis of Text Area in Logo1 Apr 2021
- 2022Flow Matching for Generative Modelingcited by 5,426
- 2022Flow Matching for Generative Modeling6 Oct 2022
- 2022MaxViT: Multi-Axis Vision Transformercited by 476
- 2021Instance-Conditioned GANcited by 119
- 2021Ensembling Off-the-shelf Models for GAN Trainingcited by 84
- 2021Improved Transformer for High-Resolution GANscited by 59
- 2021A review of Generative Adversarial Networks (GANs) and its applications in a wide variety of disciplines -- From Medical to Remote Sensingcited by 13
- 2021Partition-Guided GANscited by 9
- 2023LogoStyleFool: Vitiating Video Recognition Systems via Logo Style Transfercited by 6
- 2022Design What You Desire: Icon Generation from Orthogonal Application and Theme Labelscited by 3
- 2024Query-Efficient Video Adversarial Attack with Stylized Logo on Service Computingcited by 3
- 2022Multi-Label Logo Recognition and Retrieval based on Weighted Fusion of Neural Featurescited by 2
- 2021Unsupervised Image Generation with Infinite Generative Adversarial Networkscited by 1
- 2021Famous Companies Use More Letters in Logo:A Large-Scale Analysis of Text Area in Logocited by 0
12 most cited of 18 All 18 (JSON)
- 2025GRAPHIC--Guidelines for Reviewing Algorithmic Practices in Human-centred Design and Interaction for Creativity21 Nov 2025
- 2024Query-Efficient Video Adversarial Attack with Stylized Logo on Service Computing22 Aug 2024
- 2024Learning Geometric Invariant Features for Classification of Vector Polygons with Graph Message-passing Neural Network5 Jul 2024
- 2023LogoStyleFool: Vitiating Video Recognition Systems via Logo Style Transfer15 Dec 2023
- 2023DualVAE: Controlling Colours of Generated and Real Images30 May 2023
- 2022Rooms with Text: A Dataset for Overlaying Text Detection21 Nov 2022
- 2022Design What You Desire: Icon Generation from Orthogonal Application and Theme Labels31 Jul 2022
- 2022Multi-Label Logo Recognition and Retrieval based on Weighted Fusion of Neural Features11 May 2022
- 2022MaxViT: Multi-Axis Vision Transformer4 Apr 2022
- 2022Interspecies Collaboration in the Design of Visual Identity: A Case Study25 Jan 2022
- 2021Ensembling Off-the-shelf Models for GAN Training16 Dec 2021
- 2021A review of Generative Adversarial Networks (GANs) and its applications in a wide variety of disciplines -- From Medical to Remote Sensing1 Oct 2021
12 newest of 18 All 18 (JSON)