# DOGS: Design-Space Sampling for Prompt-Driven Logo Generation

arXiv: https://arxiv.org/abs/2610.10760 · HTML: https://mlsanity.com/paper/2610.10760/

## Key facts

- No citing papers in the map yet (data through 14 Oct 2026).
- Builds on 28 of its 36 references that are in the map.
- First posted on arXiv 7 Oct 2026.

## Builds on (most cited first, 28 of 28)

- [Training language models to follow instructions with human feedback](https://mlsanity.com/paper/2203.02155/) (2022)
- [Proximal Policy Optimization Algorithms](https://mlsanity.com/paper/1707.06347/) (2017)
- [Direct Preference Optimization: Your Language Model is Secretly a Reward Model](https://mlsanity.com/paper/2305.18290/) (2023)
- [Soft Actor-Critic: Off-Policy Maximum Entropy Deep Reinforcement Learning with a Stochastic Actor](https://mlsanity.com/paper/1801.01290/) (2018)
- [Deep reinforcement learning from human preferences](https://mlsanity.com/paper/1706.03741/) (2017)
- [DiGress: Discrete Denoising diffusion for graph generation](https://mlsanity.com/paper/2209.14734/) (2022)
- [Illuminating search spaces by mapping elites](https://mlsanity.com/paper/1504.04909/) (2015)
- [PICARD: Parsing Incrementally for Constrained Auto-Regressive Decoding from Language Models](https://mlsanity.com/paper/2109.05093/) (2021)
- [Flow Network based Generative Models for Non-Iterative Diverse Candidate Generation](https://mlsanity.com/paper/2106.04399/) (2021)
- [Hard Prompts Made Easy: Gradient-Based Discrete Optimization for Prompt Tuning and Discovery](https://mlsanity.com/paper/2302.03668/) (2023)
- [Image Generation from Scene Graphs](https://mlsanity.com/paper/1804.01622/) (2018)
- [Trajectory balance: Improved credit assignment in GFlowNets](https://mlsanity.com/paper/2201.13259/) (2022)
- [Optimizing Prompts for Text-to-Image Generation](https://mlsanity.com/paper/2212.09611/) (2022)
- [LayoutDM: Discrete Diffusion Model for Controllable Layout Generation](https://mlsanity.com/paper/2303.08137/) (2023)
- [Abstract Syntax Networks for Code Generation and Semantic Parsing](https://mlsanity.com/paper/1704.07535/) (2017)
- [TRANX: A Transition-based Neural Abstract Syntax Parser for Semantic Parsing and Code Generation](https://mlsanity.com/paper/1810.02720/) (2018)
- [Grammar-Aligned Decoding](https://mlsanity.com/paper/2405.21047/) (2024)
- [Dynamic Prompt Optimizing for Text-to-Image Generation](https://mlsanity.com/paper/2404.04095/) (2024)
- [Flexible and Efficient Grammar-Constrained Decoding](https://mlsanity.com/paper/2502.05111/) (2025)
- [PromptEnhancer: A Simple Approach to Enhance Text-to-Image Models via Chain-of-Thought Prompt Rewriting](https://mlsanity.com/paper/2509.04545/) (2025)
- [GRAINS: Generative Recursive Autoencoders for INdoor Scenes](https://mlsanity.com/paper/1807.09193/) (2018)
- [Best Prompts for Text-to-Image Models and How to Find Them](https://mlsanity.com/paper/2209.11711/) (2022)
- [Learning to Sample Effective and Diverse Prompts for Text-to-Image Generation](https://mlsanity.com/paper/2502.11477/) (2025)
- [A Systematic Survey of Prompt Engineering on Vision-Language Foundation Models](https://mlsanity.com/paper/2307.12980/) (2023)
- [NeuroPrompts: An Adaptive Framework to Optimize Prompts for Text-to-Image Generation](https://mlsanity.com/paper/2311.12229/) (2023)
- [IDEA-Bench: How Far are Generative Models from Professional Designing?](https://mlsanity.com/paper/2412.11767/) (2024)
- [Reward-Agnostic Prompt Optimization for Text-to-Image Diffusion Models](https://mlsanity.com/paper/2506.16853/) (2025)
- [The Large Labelled Logo Dataset (L3D): A Multipurpose and Hand-Labelled Continuously Growing Dataset](https://mlsanity.com/paper/2112.05404/) (2021)

## Abstract (arXiv)

Prompt optimization for text-to-image (T2I) generation has been pursued almost entirely as text rewriting, in which a short user brief is expanded into a longer, model-preferred token sequence. We argue that such a language-space formulation is ill-suited to structured visual design tasks such as logo creation, where a one-line brief leaves most design decisions unspecified. These decisions depend on relational priors that a linear sequence cannot encode, and they leave an uncontrolled channel through which protected marks may be reproduced. We therefore recast logo prompting as sampling within a structured design space, and instantiate this idea as DOGS (Design-space prompting with an Originality-aware GFlowNet Sampler). From a large corpus of real-world logos, we mine a typed, graph-structured design grammar whose edges record empirical co-occurrence. A GFlowNet sampler then generates design graphs with probability proportional to a terminal reward that combines recognizability, aesthetics, and corpus-relative originality. Every slot draws only from a closed design-level vocabulary, and any infringement-inducing or harmful token is removed during parsing. The originality reward further penalizes proximity to existing logos, thereby incorporating infringement avoidance into the method by construction. On two open-source renderers and against nine baselines, DOGS produces logos that are more recognizable and aesthetic, substantially more diverse, and far less prone to trademark infringement.
