# FeatMark: Feature-level Watermark Protection against Mimicry Attacks with Diffusion Models

arXiv: https://arxiv.org/abs/2609.30980 · HTML: https://mlsanity.com/paper/2609.30980/

## Key facts

- No citing papers in the map yet (data through 14 Oct 2026).
- Placed in Robustness, privacy and adversarial aspects, one of 14 directions in Diffusion models.
- Builds on 68 of its 90 references that are in the map.
- First posted on arXiv 25 Sep 2026.

## Placed in

- Diffusion models / [Robustness, privacy and adversarial aspects](https://mlsanity.com/diffusion/robustness-privacy-and-adversarial-aspects/)
- LLM safety and security / [Watermarking generated content and models](https://mlsanity.com/safety/watermarking-generated-content-and-models/)

## Builds on (most cited first, 30 of 68)

- [Learning Transferable Visual Models From Natural Language Supervision](https://mlsanity.com/paper/2103.00020/) (2021)
- [High-Resolution Image Synthesis with Latent Diffusion Models](https://mlsanity.com/paper/2112.10752/) (2021)
- [LoRA: Low-Rank Adaptation of Large Language Models](https://mlsanity.com/paper/2106.09685/) (2021)
- [Diffusion Models Beat GANs on Image Synthesis](https://mlsanity.com/paper/2105.05233/) (2021)
- [Segment Anything](https://mlsanity.com/paper/2304.02643/) (2023)
- [A Style-Based Generator Architecture for Generative Adversarial Networks](https://mlsanity.com/paper/1812.04948/) (2018)
- [Zero-Shot Text-to-Image Generation](https://mlsanity.com/paper/2102.12092/) (2021)
- [Deep Learning Face Attributes in the Wild](https://mlsanity.com/paper/1411.7766/) (2014)
- [Grounding DINO: Marrying DINO with Grounded Pre-Training for Open-Set Object Detection](https://mlsanity.com/paper/2303.05499/) (2023)
- [DreamBooth: Fine Tuning Text-to-Image Diffusion Models for Subject-Driven Generation](https://mlsanity.com/paper/2208.12242/) (2022)
- [Progressive Growing of GANs for Improved Quality, Stability, and Variation](https://mlsanity.com/paper/1710.10196/) (2017)
- [SAM 2: Segment Anything in Images and Videos](https://mlsanity.com/paper/2408.00714/) (2024)
- [InstructPix2Pix: Learning to Follow Image Editing Instructions](https://mlsanity.com/paper/2211.09800/) (2022)
- [Prompt-to-Prompt Image Editing with Cross Attention Control](https://mlsanity.com/paper/2208.01626/) (2022)
- [CogVideoX: Text-to-Video Diffusion Models with An Expert Transformer](https://mlsanity.com/paper/2408.06072/) (2024)
- [An Image is Worth One Word: Personalizing Text-to-Image Generation using Textual Inversion](https://mlsanity.com/paper/2208.01618/) (2022)
- [Shortcut Learning in Deep Neural Networks](https://mlsanity.com/paper/2004.07780/) (2020)
- [SDEdit: Guided Image Synthesis and Editing with Stochastic Differential Equations](https://mlsanity.com/paper/2108.01073/) (2021)
- [Decoupled Weight Decay Regularization](https://mlsanity.com/paper/1711.05101/) (2017)
- [A Survey on Hallucination in Large Language Models: Principles, Taxonomy, Challenges, and Open Questions](https://mlsanity.com/paper/2311.05232/) (2023)
- [IP-Adapter: Text Compatible Image Prompt Adapter for Text-to-Image Diffusion Models](https://mlsanity.com/paper/2308.06721/) (2023)
- [Conditional Prompt Learning for Vision-Language Models](https://mlsanity.com/paper/2203.05557/) (2022)
- [Natural Adversarial Examples](https://mlsanity.com/paper/1907.07174/) (2019)
- [Multi-Concept Customization of Text-to-Image Diffusion](https://mlsanity.com/paper/2212.04488/) (2022)
- [Improved Precision and Recall Metric for Assessing Generative Models](https://mlsanity.com/paper/1904.06991/) (2019)
- [Variational image compression with a scale hyperprior](https://mlsanity.com/paper/1802.01436/) (2018)
- [Grounded SAM: Assembling Open-World Models for Diverse Visual Tasks](https://mlsanity.com/paper/2401.14159/) (2024)
- [VGGFace2: A dataset for recognising faces across pose and age](https://mlsanity.com/paper/1710.08092/) (2017)
- [How To Backdoor Federated Learning](https://mlsanity.com/paper/1807.00459/) (2018)
- [DiffEdit: Diffusion-based semantic image editing with mask guidance](https://mlsanity.com/paper/2210.11427/) (2022)

## Abstract (arXiv)

Text-to-image diffusion models enable data-efficient "mimicry" attacks, wherein adversaries fine-tune the model on a handful of public photos to synthesize convincing forgeries of a target individual. A common countermeasure is to embed imperceptible, low-energy watermarks, yet recent studies show these signatures are brittle: modest post-processing or lightweight adversarial perturbations readily suppress detection, exposing a fundamental tension between imperceptibility and robustness. We introduce FeatMark, a watermarking framework that shifts from pixel-level, energy-starved perturbations to inconspicuous semantic features: small, scene-consistent micro-features that remain natural to humans while providing a stronger, machine-verifiable provenance signal. FeatMark builds domain-specific feature banks that encode each watermark as a compact concept program, pairing open-vocabulary semantic cues with reliable edit regions and instruction templates. It then automatically selects features that are both feasible and executable and injects them through modular, mask-guided concept editing, yielding highly localized, scene-consistent micro-edits that are difficult to perceive. We conduct extensive experiments across VGGFace2, CelebA-HQ, and WikiArt, evaluating against 10 strong watermark removal/purification attacks (including regeneration-style purification) and several bespoke adaptive attacks tailored to FeatMark, to assess perceptual fidelity, watermark detection accuracy, and robustness. We further demonstrate FeatMark's extensibility to video mimicry attacks. The results show FeatMark remains virtually impervious, withstanding all evaluated attacks with negligible bit-accuracy and fidelity degradation.