# Google's AI & Economy ATLAS v1.0: Mapping Gemini Usage in the Economy

arXiv: https://arxiv.org/abs/2608.00038 · HTML: https://mlsanity.com/paper/2608.00038/

## Key facts

- Cited by 2 papers in the map (data through 14 Oct 2026).
- Builds on 14 of its 147 references that are in the map.
- First posted on arXiv 22 Jul 2026.

## Builds on (most cited first, 14 of 14)

- [WildChat: 1M ChatGPT Interaction Logs in the Wild](https://mlsanity.com/paper/2405.01470/) (2024)
- [Large Language Models Sensitivity to The Order of Options in Multiple-Choice Questions](https://mlsanity.com/paper/2308.11483/) (2023)
- [Do All Languages Cost the Same? Tokenization in the Era of Commercial Language Models](https://mlsanity.com/paper/2305.13707/) (2023)
- [MultiChallenge: A Realistic Multi-Turn Conversation Evaluation Benchmark Challenging to Frontier LLMs](https://mlsanity.com/paper/2501.17399/) (2025)
- [Which Economic Tasks are Performed with AI? Evidence from Millions of Claude Conversations](https://mlsanity.com/paper/2503.04761/) (2025)
- [Gemini Embedding: Generalizable Embeddings from Gemini](https://mlsanity.com/paper/2503.07891/) (2025)
- [Clio: Privacy-Preserving Insights into Real-World AI Use](https://mlsanity.com/paper/2412.13678/) (2024)
- [Automata-based constraints for language model decoding](https://mlsanity.com/paper/2407.08103/) (2024)
- [How much does AI impact development speed? An enterprise-based randomized controlled trial](https://mlsanity.com/paper/2410.12944/) (2024)
- [Working with AI: Measuring the Applicability of Generative AI to Occupations](https://mlsanity.com/paper/2507.07935/) (2025)
- [Fragile Preferences: A Deep Dive Into Order Effects in Large Language Models](https://mlsanity.com/paper/2506.14092/) (2025)
- [Measuring AI Diffusion: A Population-Normalized Metric for Tracking Global AI Usage](https://mlsanity.com/paper/2511.02781/) (2025)
- [Artificial Intelligence Index Report 2026](https://mlsanity.com/paper/2606.15708/) (2026)
- [Could AI Leapfrog the Web? Evidence from Teachers in Sierra Leone](https://mlsanity.com/paper/2502.12397/) (2025)

## Built on by (most cited first, 2 of 2)

- [RADAR: Readiness for AI Discovery and Agentic Reach](https://mlsanity.com/paper/2609.28480/) (2026)
- [AI in Science: Early Insights](https://mlsanity.com/paper/2609.28504/) (2026)

## Abstract (arXiv)

This paper introduces the AI & Economy ATLAS (Activity, Task, Landscape, and Adoption Study), an ongoing economic research initiative using Google AI usage data. The first iteration of ATLAS is built on 15 million de-identified interactions across the Gemini App, Google AI Mode, and Gemini API. Using privacy-preserving algorithms as well as established and bespoke classification methods, we map AI usage to over 800 occupations, 4000 tasks, 300 household activities, 150 countries, and 140 languages. We then make a number of observations on what the data reveals about AI's diffusion, and its usage at work and in day-to-day life. In the workplace, we show that while AI adoption spans occupations covering just above 88% of US employment, penetration remains shallow and overwhelmingly collaborative in nature, with end-to-end task automation limited in scope. Outside of work, AI spans activities making up about 98% of Americans' non-sleep time, with disproportionately high use in high-friction tasks such as engaging with government and professional service providers, likely delivering economic value that standard national accounts may miss. Globally, adoption scales with national wealth and has broad linguistic distribution, with English queries representing only around a third of volume. As we build upon ATLAS and expand its scope and capabilities, we will continue to provide large-scale empirical evidence to inform the public, policy and academic questions about the ongoing AI transformation.
