# Beyond Item IDs: Scaling Short-Form-Video Recommendation via Semantic-Native Long Sequence Modeling

arXiv: https://arxiv.org/abs/2606.07546 · HTML: https://mlsanity.com/paper/2606.07546/

## Key facts

- No citing papers in the map yet (data through 14 Oct 2026).
- Builds on 16 of its 23 references that are in the map.
- First posted on arXiv 4 May 2026.

## Builds on (most cited first, 16 of 16)

- [Efficient Streaming Language Models with Attention Sinks](https://mlsanity.com/paper/2309.17453/) (2023)
- [Self-Attentive Sequential Recommendation](https://mlsanity.com/paper/1808.09781/) (2018)
- [BERT4Rec: Sequential Recommendation with Bidirectional Encoder Representations from Transformer](https://mlsanity.com/paper/1904.06690/) (2019)
- [Session-based Recommendations with Recurrent Neural Networks](https://mlsanity.com/paper/1511.06939/) (2015)
- [Deep Interest Network for Click-Through Rate Prediction](https://mlsanity.com/paper/1706.06978/) (2017)
- [Deep Interest Evolution Network for Click-Through Rate Prediction](https://mlsanity.com/paper/1809.03672/) (2018)
- [Recommender Systems with Generative Retrieval](https://mlsanity.com/paper/2305.05065/) (2023)
- [Search-based User Interest Modeling with Lifelong Sequential Behavior Data for Click-Through Rate Prediction](https://mlsanity.com/paper/2006.05639/) (2020)
- [Behavior Sequence Transformer for E-commerce Recommendation in Alibaba](https://mlsanity.com/paper/1905.06874/) (2019)
- [Learning Tree-based Deep Model for Recommender Systems](https://mlsanity.com/paper/1801.02294/) (2018)
- [LONGER: Scaling Up Long Sequence Modeling in Industrial Recommenders](https://mlsanity.com/paper/2505.04421/) (2025)
- [TWIN: TWo-stage Interest Network for Lifelong User Behavior Modeling in CTR Prediction at Kuaishou](https://mlsanity.com/paper/2302.02352/) (2023)
- [TWIN V2: Scaling Ultra-Long User Behavior Sequence Modeling for Enhanced CTR Prediction at Kuaishou](https://mlsanity.com/paper/2407.16357/) (2024)
- [Massive Memorization with Hundreds of Trillions of Parameters for Sequential Transducer Generative Recommenders](https://mlsanity.com/paper/2510.22049/) (2025)
- [DV365: Extremely Long User History Modeling at Instagram](https://mlsanity.com/paper/2506.00450/) (2025)
- [HyFormer: Revisiting the Roles of Sequence Modeling and Feature Interaction in CTR Prediction](https://mlsanity.com/paper/2601.12681/) (2026)

## Abstract (arXiv)

Capturing user interests across extensive watch histories is critical for short-form video recommendation, yet scaling sequence length is limited by two bottlenecks: the semantic sparsity of atomic Video IDs and the quadratic computational complexity of Transformers. Traditional orthogonal Video IDs fail to capture content relationships and demand large embedding tables, while the quadratic complexity of self-attention restricts the maximum sequence length under strict industrial latency and resource constraints. In this work, we present a production-deployed framework for modeling ultra-long user behavior sequences at a billion-user scale. We first address the representation bottleneck by adopting content-native Semantic IDs. By utilizing depth-truncated, coarse-grained Semantic IDs, we shrink the embedding table size from corpus cardinality. This compact representation naturally generalizes to cold-start content through shared semantic prefixes. Second, to overcome the sequence scaling barrier, we introduce a Global-Aware Compression Transformer that leverages non-parametric temporal folding and unified global query integration to effectively condense the sequence, alleviating both the memory and computational bottlenecks of standard self-attention. Offline profiling on our computing infrastructure demonstrates an order-of-magnitude reduction in peak memory footprint and a drastic decrease in computational overhead. This efficiency gain enables supporting longer sequence lengths at an affordable cost in production, yielding substantial online gains in satisfied user engagement and satisfied content consumption in large-scale online A/B tests.