# How LLMs Are Persuaded: A Few Attention Heads, Rerouted

arXiv: https://arxiv.org/abs/2605.09314 · HTML: https://mlsanity.com/paper/2605.09314/

## Key facts

- Cited by 2 papers in the map (data through 14 Oct 2026).
- Builds on 25 of its 28 references that are in the map.
- First posted on arXiv 10 May 2026.

## Builds on (most cited first, 25 of 25)

- [Locating and Editing Factual Associations in GPT](https://mlsanity.com/paper/2202.05262/) (2022)
- [Not what you've signed up for: Compromising Real-World LLM-Integrated Applications with Indirect Prompt Injection](https://mlsanity.com/paper/2302.12173/) (2023)
- [Inference-Time Intervention: Eliciting Truthful Answers from a Language Model](https://mlsanity.com/paper/2306.03341/) (2023)
- [Towards Understanding Sycophancy in Language Models](https://mlsanity.com/paper/2310.13548/) (2023)
- [Mass-Editing Memory in a Transformer](https://mlsanity.com/paper/2210.07229/) (2022)
- [Towards Best Practices of Activation Patching in Language Models: Metrics and Methods](https://mlsanity.com/paper/2309.16042/) (2023)
- [Benchmarking and Defending Against Indirect Prompt Injection Attacks on Large Language Models](https://mlsanity.com/paper/2312.14197/) (2023)
- [How to use and interpret activation patching](https://mlsanity.com/paper/2404.15255/) (2024)
- [Simple synthetic data reduces sycophancy in large language models](https://mlsanity.com/paper/2308.03958/) (2023)
- [Linear Representations of Sentiment in Large Language Models](https://mlsanity.com/paper/2310.15154/) (2023)
- [The Hydra Effect: Emergent Self-repair in Language Model Computations](https://mlsanity.com/paper/2307.15771/) (2023)
- [Does Circuit Analysis Interpretability Scale? Evidence from Multiple Choice Capabilities in Chinchilla](https://mlsanity.com/paper/2307.09458/) (2023)
- [AtP*: An efficient and scalable method for localizing LLM behaviour to components](https://mlsanity.com/paper/2403.00745/) (2024)
- [The Earth is Flat because...: Investigating LLMs' Belief towards Misinformation via Persuasive Conversation](https://mlsanity.com/paper/2312.09085/) (2023)
- [SycEval: Evaluating LLM Sycophancy](https://mlsanity.com/paper/2502.08177/) (2025)
- [Are You Sure? Challenging LLMs Leads to Performance Drops in The FlipFlop Experiment](https://mlsanity.com/paper/2311.08596/) (2023)
- [Copy Suppression: Comprehensively Understanding an Attention Head](https://mlsanity.com/paper/2310.04625/) (2023)
- [GEO: Generative Engine Optimization](https://mlsanity.com/paper/2311.09735/) (2023)
- [Activation Oracles: Training and Evaluating LLMs as General-Purpose Activation Explainers](https://mlsanity.com/paper/2512.15674/) (2025)
- [Separating Tongue from Thought: Activation Patching Reveals Language-Agnostic Concept Representations in Transformers](https://mlsanity.com/paper/2411.08745/) (2024)
- [BrokenMath: A Benchmark for Sycophancy in Theorem Proving with LLMs](https://mlsanity.com/paper/2510.04721/) (2025)
- [Flattery in Motion: Benchmarking and Analyzing Sycophancy in Video-LLMs](https://mlsanity.com/paper/2506.07180/) (2025)
- [Towards Faithful Natural Language Explanations: A Study Using Activation Patching in Large Language Models](https://mlsanity.com/paper/2410.14155/) (2024)
- [Non-Linear Inference Time Intervention: Improving LLM Truthfulness](https://mlsanity.com/paper/2403.18680/) (2024)
- [Causal Attribution via Activation Patching](https://mlsanity.com/paper/2603.13652/) (2026)

## Built on by (most cited first, 2 of 2)

- [Scaffold, Not Vocabulary? A Controlled, Two-Tier, Pre-Registered Study of a Popperian Code-Generation Skill](https://mlsanity.com/paper/2606.06454/) (2026)
- [Tracing mechanisms of sycophantic agreement in language models](https://mlsanity.com/paper/2609.35822/) (2026)

## Abstract (arXiv)

Large language models can answer a factual question correctly, yet switch to an incorrect answer when exposed to persuasive context. Why this happens inside the model remains unclear. In this work, we study this question through causal interventions in controlled multiple-choice tasks and identify that persuasion mainly acts through a small set of mid-layer attention heads, which we call decision heads. These heads do not compute the answer themselves. Instead, they copy the option they attend to, so changing their attention can directly change the model's answer. We find that this attention is controlled by a one-dimensional option-routing feature in the option-token representations. Persuasive text changes this feature, causing the decision heads to attend to the persuasion target instead of the correct option. We further trace the routing feature to shallower attention heads that read persuasive keywords from the input. Together, these results reveal a causal pathway: shallow heads read persuasive keywords and write the routing feature, which redirects the decision heads' attention toward the persuasion target; the decision heads then copy the selected option, leading to the wrong answer. We verify each step through intervention and find the same mechanism across four open-source model families and in a source-selection task derived from Generative Engine Optimization (GEO). Finally, based on this mechanism, we introduce a low-rank update to the decision heads' key projections to reduce their sensitivity to persuasion.
