# Beyond Interleaving: Causal Attention Reformulations for Generative Recommender Systems

arXiv: https://arxiv.org/abs/2603.10369 · HTML: https://mlsanity.com/paper/2603.10369/

## Key facts

- Cited by 2 papers in the map (data through 14 Oct 2026).
- Builds on 15 of its 21 references that are in the map.
- First posted on arXiv 11 Mar 2026.

## Builds on (most cited first, 15 of 15)

- [Attention Is All You Need](https://mlsanity.com/paper/1706.03762/) (2017)
- [Exploring the Limits of Transfer Learning with a Unified Text-to-Text Transformer](https://mlsanity.com/paper/1910.10683/) (2019)
- [RoFormer: Enhanced Transformer with Rotary Position Embedding](https://mlsanity.com/paper/2104.09864/) (2021)
- [FlashAttention: Fast and Memory-Efficient Exact Attention with IO-Awareness](https://mlsanity.com/paper/2205.14135/) (2022)
- [Self-Attentive Sequential Recommendation](https://mlsanity.com/paper/1808.09781/) (2018)
- [BERT4Rec: Sequential Recommendation with Bidirectional Encoder Representations from Transformer](https://mlsanity.com/paper/1904.06690/) (2019)
- [Wide & Deep Learning for Recommender Systems](https://mlsanity.com/paper/1606.07792/) (2016)
- [Recommendation as Language Processing (RLP): A Unified Pretrain, Personalized Prompt & Predict Paradigm (P5)](https://mlsanity.com/paper/2203.13366/) (2022)
- [Deep Learning Recommendation Model for Personalization and Recommendation Systems](https://mlsanity.com/paper/1906.00091/) (2019)
- [DCN V2: Improved Deep & Cross Network and Practical Lessons for Web-scale Learning to Rank Systems](https://mlsanity.com/paper/2008.13535/) (2020)
- [OneRec: Unifying Retrieve and Rank with Generative Recommender and Iterative Preference Alignment](https://mlsanity.com/paper/2502.18965/) (2025)
- [MTGR: Industrial-Scale Generative Recommendation Framework in Meituan](https://mlsanity.com/paper/2505.18654/) (2025)
- [End-to-End User Behavior Retrieval in Click-Through RatePrediction Model](https://mlsanity.com/paper/2108.04468/) (2021)
- [TBGRecall: A Generative Retrieval Model for E-commerce Recommendation Scenarios](https://mlsanity.com/paper/2508.11977/) (2025)
- [The Layout Is the Model: On Action-Item Coupling in Generative Recommendation](https://mlsanity.com/paper/2510.16804/) (2025)

## Built on by (most cited first, 2 of 2)

- [Learning to Rotate: Temporal and Semantic Rotary Encoding for Sequential Modeling](https://mlsanity.com/paper/2604.24717/) (2026)
- [Scalable Hyperparameter-Divergent Ensemble Training with Automatic Learning Rate Exploration for Large Models](https://mlsanity.com/paper/2604.24708/) (2026)

## Abstract (arXiv)

Generative Recommender Systems (GR) increasingly model user behavior as a sequence generation task by interleaving item and action tokens. While effective, this formulation introduces significant structural and computational inefficiencies: it doubles sequence length, incurs quadratic overhead, and relies on implicit attention to recover the causal relationship between an item and its associated action. Furthermore, interleaving heterogeneous tokens forces the Transformer to disentangle semantically incompatible signals, leading to increased attention noise and reduced representation efficiency.In this work, we propose a principled reformulation of generative recommendation that aligns sequence modeling with underlying causal structures and attention theory. We demonstrate that current interleaving mechanisms act as inefficient proxies for similarity-weighted action pooling. To address this, we introduce two novel architectures that eliminate interleaved dependencies to reduce sequence complexity by 50%: Attention-based Late Fusion for Actions (AttnLFA) and Attention-based Mixed Value Pooling (AttnMVP). These models explicitly encode the in rightarrow an causal dependency while preserving the expressive power of Transformer-based sequence modeling.We evaluate our framework on large-scale product recommendation data from a major social network. Experimental results show that AttnLFA and AttnMVP consistently outperform interleaved baselines, achieving evaluation loss improvements of 0.29% and 0.80%, and significant gains in Normalized Entropy (NE). Crucially, these performance gains are accompanied by training time reductions of 23% and 12%, respectively. Our findings suggest that explicitly modeling item-action causality provides a superior design paradigm for scalable and efficient generative ranking.
