# Enhancing Debunking Effectiveness through LLM-based Personality Adaptation

arXiv: https://arxiv.org/abs/2603.09533 · HTML: https://mlsanity.com/paper/2603.09533/

## Key facts

- No citing papers in the map yet (data through 14 Oct 2026).
- Builds on 18 of its 44 references that are in the map.
- First posted on arXiv 10 Mar 2026.

## Builds on (most cited first, 18 of 18)

- [The Llama 3 Herd of Models](https://mlsanity.com/paper/2407.21783/) (2024)
- [Qwen3 Technical Report](https://mlsanity.com/paper/2505.09388/) (2025)
- [Measuring Massive Multitask Language Understanding](https://mlsanity.com/paper/2009.03300/) (2020)
- [TruthfulQA: Measuring How Models Mimic Human Falsehoods](https://mlsanity.com/paper/2109.07958/) (2021)
- [CommonsenseQA: A Question Answering Challenge Targeting Commonsense Knowledge](https://mlsanity.com/paper/1811.00937/) (2018)
- [Can Large Language Models Be an Alternative to Human Evaluations?](https://mlsanity.com/paper/2305.01937/) (2023)
- [A Survey of Hallucination in Large Foundation Models](https://mlsanity.com/paper/2309.05922/) (2023)
- [PersonaLLM: Investigating the Ability of Large Language Models to Express Personality Traits](https://mlsanity.com/paper/2305.02547/) (2023)
- [Better Zero-Shot Reasoning with Role-Play Prompting](https://mlsanity.com/paper/2308.07702/) (2023)
- [Bad Actor, Good Advisor: Exploring the Role of Large Language Models in Fake News Detection](https://mlsanity.com/paper/2309.12247/) (2023)
- [PINTO: Faithful Language Reasoning Using Prompt-Generated Rationales](https://mlsanity.com/paper/2211.01562/) (2022)
- [Benchmarking the Generation of Fact Checking Explanations](https://mlsanity.com/paper/2308.15202/) (2023)
- [Evaluating Personality Traits in Large Language Models: Insights from Psychological Questionnaires](https://mlsanity.com/paper/2502.05248/) (2025)
- [LLM-Generated Fake News Induces Truth Decay in News Ecosystem: A Case Study on Neural News Recommendation](https://mlsanity.com/paper/2504.20013/) (2025)
- [Evaluation of Fake News Detection with Knowledge-Enhanced Language Models](https://mlsanity.com/paper/2204.00458/) (2022)
- [A transformer based approach for fighting COVID-19 fake news](https://mlsanity.com/paper/2101.12027/) (2021)
- [Facts are Harder Than Opinions -- A Multilingual, Comparative Analysis of LLM-Based Fact-Checking Reliability](https://mlsanity.com/paper/2506.03655/) (2025)
- [Generative Debunking of Climate Misinformation](https://mlsanity.com/paper/2407.05599/) (2024)

## Abstract (arXiv)

This study proposes a novel methodology for generating personalized fake news debunking messages by prompting Large Language Models (LLMs) with persona-based inputs aligned to the Big Five personality traits: Extraversion, Agreeableness, Conscientiousness, Neuroticism, and Openness. Our approach guides LLMs to transform generic debunking content into personalized versions tailored to specific personality profiles. To assess the effectiveness of these transformations, we employ a separate LLM as an automated evaluator simulating corresponding personality traits, thereby eliminating the need for costly human evaluation panels. Our results show that personalized messages are generally seen as more persuasive than generic ones. We also find that traits like Openness tend to increase persuadability, while Neuroticism can lower it. Differences between LLM evaluators suggest that using multiple models provides a clearer picture. Overall, this work demonstrates a practical way to create more targeted debunking messages exploiting LLMs, while also raising important ethical questions about how such technology might be used.