# EffectMaker: Unifying Reasoning and Generation for Customized Visual Effect Creation

arXiv: https://arxiv.org/abs/2603.06014 · HTML: https://mlsanity.com/paper/2603.06014/

## Key facts

- Cited by 2 papers in the map (data through 14 Oct 2026).
- Placed in Multimodal reasoning, one of 17 directions in LLM reasoning.
- Builds on 34 of its 56 references that are in the map.
- First posted on arXiv 6 Mar 2026.

## Placed in

- LLM reasoning / [Multimodal reasoning](https://mlsanity.com/lr/multimodal-reasoning/)

## Builds on (most cited first, 30 of 34)

- [Adam: A Method for Stochastic Optimization](https://mlsanity.com/paper/1412.6980/) (2014)
- [Classifier-Free Diffusion Guidance](https://mlsanity.com/paper/2207.12598/) (2022)
- [Flow Matching for Generative Modeling](https://mlsanity.com/paper/2210.02747/) (2022)
- [Qwen3-VL Technical Report](https://mlsanity.com/paper/2511.21631/) (2025)
- [Wan: Open and Advanced Large-Scale Video Generative Models](https://mlsanity.com/paper/2503.20314/) (2025)
- [Stable Video Diffusion: Scaling Latent Video Diffusion Models to Large Datasets](https://mlsanity.com/paper/2311.15127/) (2023)
- [CogVideoX: Text-to-Video Diffusion Models with An Expert Transformer](https://mlsanity.com/paper/2408.06072/) (2024)
- [HunyuanVideo: A Systematic Framework For Large Video Generative Models](https://mlsanity.com/paper/2412.03603/) (2024)
- [AnimateDiff: Animate Your Personalized Text-to-Image Diffusion Models without Specific Tuning](https://mlsanity.com/paper/2307.04725/) (2023)
- [Qwen-Image Technical Report](https://mlsanity.com/paper/2508.02324/) (2025)
- [FLUX.1 Kontext: Flow Matching for In-Context Image Generation and Editing in Latent Space](https://mlsanity.com/paper/2506.15742/) (2025)
- [Chameleon: Mixed-Modal Early-Fusion Foundation Models](https://mlsanity.com/paper/2405.09818/) (2024)
- [Emerging Properties in Unified Multimodal Pretraining](https://mlsanity.com/paper/2505.14683/) (2025)
- [Janus-Pro: Unified Multimodal Understanding and Generation with Data and Model Scaling](https://mlsanity.com/paper/2501.17811/) (2025)
- [Emu3: Next-Token Prediction is All You Need](https://mlsanity.com/paper/2409.18869/) (2024)
- [Show-o: One Single Transformer to Unify Multimodal Understanding and Generation](https://mlsanity.com/paper/2408.12528/) (2024)
- [Transfusion: Predict the Next Token and Diffuse Images with One Multi-Modal Model](https://mlsanity.com/paper/2408.11039/) (2024)
- [SEED-X: Multimodal Models with Unified Multi-granularity Comprehension and Generation](https://mlsanity.com/paper/2404.14396/) (2024)
- [Improving Video Generation with Human Feedback](https://mlsanity.com/paper/2501.13918/) (2025)
- [OmniGen2: Towards Instruction-Aligned Multimodal Generation](https://mlsanity.com/paper/2506.18871/) (2025)
- [Transfer between Modalities with MetaQueries](https://mlsanity.com/paper/2504.06256/) (2025)
- [CamCloneMaster: Enabling Reference-based Camera Control for Video Generation](https://mlsanity.com/paper/2506.03140/) (2025)
- [VEGGIE: Instructional Editing and Reasoning Video Concepts with Grounded Generation](https://mlsanity.com/paper/2503.14350/) (2025)
- [PosterCraft: Rethinking High-Quality Aesthetic Poster Generation in a Unified Framework](https://mlsanity.com/paper/2506.10741/) (2025)
- [JarvisArt: Liberating Human Artistic Creativity via an Intelligent Photo Retouching Agent](https://mlsanity.com/paper/2506.17612/) (2025)
- [InstructX: Towards Unified Visual Editing with MLLM Guidance](https://mlsanity.com/paper/2510.08485/) (2025)
- [JarvisEvo: Towards a Self-Evolving Photo Editing Agent with Synergistic Editor-Evaluator Optimization](https://mlsanity.com/paper/2511.23002/) (2025)
- [MindOmni: Unleashing Reasoning Generation in Vision Language Models with RGPO](https://mlsanity.com/paper/2505.13031/) (2025)
- [Omni-Effects: Unified and Spatially-Controllable Visual Effects Generation](https://mlsanity.com/paper/2508.07981/) (2025)
- [VFX Creator: Animated Visual Effect Generation with Controllable Diffusion Transformer](https://mlsanity.com/paper/2502.05979/) (2025)

## Built on by (most cited first, 2 of 2)

- [Omni-3DEdit: Generalized Versatile 3D Editing in One-Pass](https://mlsanity.com/paper/2603.17841/) (2026)
- [VOSR: A Vision-Only Generative Model for Image Super-Resolution](https://mlsanity.com/paper/2604.03225/) (2026)

## Abstract (arXiv)

Visual effects (VFX) are essential for enhancing the expressiveness and creativity of video content, yet producing high-quality effects typically requires expert knowledge and costly production pipelines. Existing AIGC systems face significant challenges in VFX generation due to the scarcity of effect-specific data and the inherent difficulty of modeling supernatural or stylized effects. Moreover, these approaches often require per-effect fine-tuning, which severely limits their scalability and generalization to novel VFX. In this work, we present EffectMaker, a unified reasoning-generation framework that enables reference-based VFX customization. EffectMaker employs a multimodal large language model to interpret high-level effect semantics and reason about how they should adapt to a target subject, while a diffusion transformer leverages in-context learning to capture fine-grained visual cues from reference videos. These two components form a semantic-visual dual-path guidance mechanism that enables accurate, controllable, and effect-consistent synthesis without per-effect fine-tuning. Furthermore, we construct EffectData, the largest high-quality synthetic dataset containing 130k videos across 3k VFX categories, to improve generalization and scalability. Experiments show that EffectMaker achieves superior visual quality and effect consistency over state-of-the-art baselines, offering a scalable and flexible paradigm for customized VFX generation. Project page: https://effectmaker.github.io