# Audience in the Loop: Viewer Feedback-Driven Content Creation in Micro-drama Production on Social Media

arXiv: https://arxiv.org/abs/2602.14045 · HTML: https://mlsanity.com/paper/2602.14045/

## Key facts

- Cited by 2 papers in the map (data through 14 Oct 2026).
- First posted on arXiv 15 Feb 2026.

## Built on by (most cited first, 2 of 2)

- [One Sentence, One Drama: Personalized Short-Form Drama Generation via Multi-Agent Systems](https://mlsanity.com/paper/2605.22144/) (2026)
- [SAGE: Self-Evolving Storyboard Skills via Attribution-Guided Rule Evolution](https://mlsanity.com/paper/2608.17468/) (2026)

## Abstract (arXiv)

The popularization of social media has led to increasing consumption of narrative content in byte-sized formats. Such micro-dramas contain fast-pace action and emotional cliffs, particularly attractive to emerging Chinese markets in platforms like Douyin and Kuaishou. Content writers for micro-dramas must adapt to fast-pace, audience-directed workflows, but previous research has focused instead on examining writers'experiences of platform affordances or their perceptions of platform bias, rather than the step-by-step processes through which they actually write and iterative content. In 28 semi-structured interviews with scriptwriters and writers specialized in micro-dramas, we found that the short-turn-around workflow leads to writers taking on multiple roles simultaneously, iteratively adapting to storylines in response to real-time audience feedback in the form of comments, reposts, and memes. We identified unique narrative styles such as AI-generated micro-dramas and audience-responsive micro-dramas. This work reveals audience interaction as a new paradigm for collaborative creative processes on social media.