# OrienText: Surface Oriented Textual Image Generation

arXiv: https://arxiv.org/abs/2505.20958 · HTML: https://mlsanity.com/paper/2505.20958/

## Key facts

- No citing papers in the map yet (data through 14 Oct 2026).
- Placed in Image generation, text-to-image and editing, one of 14 directions in Diffusion models.
- Builds on 11 of its 20 references that are in the map.
- First posted on arXiv 27 May 2025.

## Placed in

- Diffusion models / [Image generation, text-to-image and editing](https://mlsanity.com/diffusion/image-generation-text-to-image-and-editing/)

## Builds on (most cited first, 11 of 11)

- [Denoising Diffusion Probabilistic Models](https://mlsanity.com/paper/2006.11239/) (2020)
- [Hierarchical Text-Conditional Image Generation with CLIP Latents](https://mlsanity.com/paper/2204.06125/) (2022)
- [Photorealistic Text-to-Image Diffusion Models with Deep Language Understanding](https://mlsanity.com/paper/2205.11487/) (2022)
- [DreamBooth: Fine Tuning Text-to-Image Diffusion Models for Subject-Driven Generation](https://mlsanity.com/paper/2208.12242/) (2022)
- [Predicting Depth, Surface Normals and Semantic Labels with a Common Multi-Scale Convolutional Architecture](https://mlsanity.com/paper/1411.4734/) (2014)
- [TextDiffuser: Diffusion Models as Text Painters](https://mlsanity.com/paper/2305.10855/) (2023)
- [Mask TextSpotter: An End-to-End Trainable Neural Network for Spotting Text with Arbitrary Shapes](https://mlsanity.com/paper/1908.08207/) (2019)
- [AnyText: Multilingual Visual Text Generation And Editing](https://mlsanity.com/paper/2311.03054/) (2023)
- [Rethinking Inductive Biases for Surface Normal Estimation](https://mlsanity.com/paper/2403.00712/) (2024)
- [Glyph-ByT5: A Customized Text Encoder for Accurate Visual Text Rendering](https://mlsanity.com/paper/2403.09622/) (2024)
- [Brush Your Text: Synthesize Any Scene Text on Images via Diffusion Model](https://mlsanity.com/paper/2312.12232/) (2023)

## Abstract (arXiv)

Textual content in images is crucial in e-commerce sectors, particularly in marketing campaigns, product imaging, advertising, and the entertainment industry. Current text-to-image (T2I) generation diffusion models, though proficient at producing high-quality images, often struggle to incorporate text accurately onto complex surfaces with varied perspectives, such as angled views of architectural elements like buildings, banners, or walls. In this paper, we introduce the Surface Oriented Textual Image Generation (OrienText) method, which leverages region-specific surface normals as conditional input to T2I generation diffusion model. Our approach ensures accurate rendering and correct orientation of the text within the image context. We demonstrate the effectiveness of the OrienText method on a self-curated dataset of images and compare it against the existing textual image generation methods.