# Is It Bad to Work All the Time? Cross-Cultural Evaluation of Social Norm Biases in GPT-4

arXiv: https://arxiv.org/abs/2505.18322 · HTML: https://mlsanity.com/paper/2505.18322/

## Key facts

- Cited by 5 papers in the map (data through 14 Oct 2026).
- Builds on 25 of its 55 references that are in the map.
- First posted on arXiv 23 May 2025.

## Builds on (most cited first, 25 of 25)

- [GPT-4 Technical Report](https://mlsanity.com/paper/2303.08774/) (2023)
- [StereoSet: Measuring stereotypical bias in pretrained language models](https://mlsanity.com/paper/2004.09456/) (2020)
- [Semantics derived automatically from language corpora contain human-like biases](https://mlsanity.com/paper/1608.07187/) (2016)
- [BERTopic: Neural topic modeling with a class-based TF-IDF procedure](https://mlsanity.com/paper/2203.05794/) (2022)
- [Large Language Models](https://mlsanity.com/paper/2307.05782/) (2023)
- [Whose Opinions Do Language Models Reflect?](https://mlsanity.com/paper/2303.17548/) (2023)
- [Towards Measuring the Representation of Subjective Global Opinions in Language Models](https://mlsanity.com/paper/2306.16388/) (2023)
- [ToxiGen: A Large-Scale Machine-Generated Dataset for Adversarial and Implicit Hate Speech Detection](https://mlsanity.com/paper/2203.09509/) (2022)
- [Lipstick on a Pig: Debiasing Methods Cover up Systematic Gender Biases in Word Embeddings But do not Remove Them](https://mlsanity.com/paper/1903.03862/) (2019)
- [Social Chemistry 101: Learning to Reason about Social and Moral Norms](https://mlsanity.com/paper/2011.00620/) (2020)
- [Challenges and Strategies in Cross-Cultural NLP](https://mlsanity.com/paper/2203.10020/) (2022)
- [Marked Personas: Using Natural Language Prompts to Measure Stereotypes in Language Models](https://mlsanity.com/paper/2305.18189/) (2023)
- [Assessing Cross-Cultural Alignment between ChatGPT and Human Societies: An Empirical Study](https://mlsanity.com/paper/2303.17466/) (2023)
- [The political ideology of conversational AI: Converging evidence on ChatGPT's pro-environmental, left-libertarian orientation](https://mlsanity.com/paper/2301.01768/) (2023)
- [Probing Pre-Trained Language Models for Cross-Cultural Differences in Values](https://mlsanity.com/paper/2203.13722/) (2022)
- [Cultural Alignment in Large Language Models: An Explanatory Analysis Based on Hofstede's Cultural Dimensions](https://mlsanity.com/paper/2309.12342/) (2023)
- [The Ghost in the Machine has an American accent: value conflict in GPT-3](https://mlsanity.com/paper/2203.07785/) (2022)
- [SeeGULL: A Stereotype Benchmark with Broad Geo-Cultural Coverage Leveraging Generative Models](https://mlsanity.com/paper/2305.11840/) (2023)
- [Multilingual Language Models are not Multicultural: A Case Study in Emotion](https://mlsanity.com/paper/2307.01370/) (2023)
- [Evaluating Cultural and Social Awareness of LLM Web Agents](https://mlsanity.com/paper/2410.23252/) (2024)
- [Culture is Not Trivia: Sociocultural Theory for Cultural NLP](https://mlsanity.com/paper/2502.12057/) (2025)
- [Mitigating Test-Time Bias for Fair Image Retrieval](https://mlsanity.com/paper/2305.19329/) (2023)
- [Meta-Cultural Competence: Climbing the Right Hill of Cultural Awareness](https://mlsanity.com/paper/2502.09637/) (2025)
- [Can I introduce my boyfriend to my grandmother? Evaluating Large Language Models Capabilities on Iranian Social Norm Classification](https://mlsanity.com/paper/2406.09123/) (2024)
- [I'm Afraid I Can't Do That: Predicting Prompt Refusal in Black-Box Generative Language Models](https://mlsanity.com/paper/2306.03423/) (2023)

## Built on by (most cited first, 5 of 5)

- [InfoGatherer: Principled Information Seeking via Evidence Retrieval and Strategic Questioning](https://mlsanity.com/paper/2603.05909/) (2026)
- [Every Token Counts: Exact Likert-Scale Distributions for Measuring LLM Attitudes and Biases](https://mlsanity.com/paper/2608.10503/) (2026)
- [Representational Harms in LLM-Generated Narratives Against Global Majority Nationalities](https://mlsanity.com/paper/2604.22749/) (2026)
- [AI as a Tool for Simulation-Based Experiments in Literary Studies](https://mlsanity.com/paper/2606.02293/) (2026)
- [LLMs Infer Cultural Context but Fail to Apply It When Responding](https://mlsanity.com/paper/2606.17688/) (2026)

## Abstract (arXiv)

LLMs have been demonstrated to align with the values of Western or North American cultures. Prior work predominantly showed this effect through leveraging surveys that directly ask (originally people and now also LLMs) about their values. However, it is hard to believe that LLMs would consistently apply those values in real-world scenarios. To address that, we take a bottom-up approach, asking LLMs to reason about cultural norms in narratives from different cultures. We find that GPT-4 tends to generate norms that, while not necessarily incorrect, are significantly less culture-specific. In addition, while it avoids overtly generating stereotypes, the stereotypical representations of certain cultures are merely hidden rather than suppressed in the model, and such stereotypes can be easily recovered. Addressing these challenges is a crucial step towards developing LLMs that fairly serve their diverse user base.
