# EcomScriptBench: A Multi-task Benchmark for E-commerce Script Planning via Step-wise Intention-Driven Product Association

arXiv: https://arxiv.org/abs/2505.15196 · HTML: https://mlsanity.com/paper/2505.15196/

## Key facts

- Cited by 10 papers in the map (data through 14 Oct 2026).
- Builds on 36 of its 65 references that are in the map.
- First posted on arXiv 21 May 2025.

## Builds on (most cited first, 30 of 36)

- [Adam: A Method for Stochastic Optimization](https://mlsanity.com/paper/1412.6980/) (2014)
- [Language Models are Few-Shot Learners](https://mlsanity.com/paper/2005.14165/) (2020)
- [Exploring the Limits of Transfer Learning with a Unified Text-to-Text Transformer](https://mlsanity.com/paper/1910.10683/) (2019)
- [RoBERTa: A Robustly Optimized BERT Pretraining Approach](https://mlsanity.com/paper/1907.11692/) (2019)
- [Sentence-BERT: Sentence Embeddings using Siamese BERT-Networks](https://mlsanity.com/paper/1908.10084/) (2019)
- [Self-Consistency Improves Chain of Thought Reasoning in Language Models](https://mlsanity.com/paper/2203.11171/) (2022)
- [OPT: Open Pre-trained Transformer Language Models](https://mlsanity.com/paper/2205.01068/) (2022)
- [DeBERTaV3: Improving DeBERTa using ELECTRA-Style Pre-Training with Gradient-Disentangled Embedding Sharing](https://mlsanity.com/paper/2111.09543/) (2021)
- [Reasoning with Language Model is Planning with World Model](https://mlsanity.com/paper/2305.14992/) (2023)
- [Is ChatGPT a General-Purpose Natural Language Processing Task Solver?](https://mlsanity.com/paper/2302.06476/) (2023)
- [COMET-ATOMIC 2020: On Symbolic and Neural Commonsense Knowledge Graphs](https://mlsanity.com/paper/2010.05953/) (2020)
- [Bridging Language and Items for Retrieval and Recommendation: Benchmarking LLMs as Semantic Encoders](https://mlsanity.com/paper/2403.03952/) (2024)
- [The ThreeDWorld Transport Challenge: A Visually Guided Task-and-Motion Planning Benchmark for Physically Realistic Embodied AI](https://mlsanity.com/paper/2103.14025/) (2021)
- [NegotiationToM: A Benchmark for Stress-testing Machine Theory of Mind on Negotiation Surrounding](https://mlsanity.com/paper/2404.13627/) (2024)
- [EcomGPT: Instruction-tuning Large Language Models with Chain-of-Task Tasks for E-commerce](https://mlsanity.com/paper/2308.06966/) (2023)
- [SayCanPay: Heuristic Planning with Large Language Models using Learnable Domain Knowledge](https://mlsanity.com/paper/2308.12682/) (2023)
- [eCeLLM: Generalizing Large Language Models for E-commerce from Large-scale, High-quality Instruction Data](https://mlsanity.com/paper/2402.08831/) (2024)
- [Distilling Script Knowledge from Large Language Models for Constrained Language Planning](https://mlsanity.com/paper/2305.05252/) (2023)
- [Vera: A General-Purpose Plausibility Estimation Model for Commonsense Statements](https://mlsanity.com/paper/2305.03695/) (2023)
- [Text-Tuple-Table: Towards Information Integration in Text-to-Table Generation via Global Tuple Extraction](https://mlsanity.com/paper/2404.14215/) (2024)
- [CAR: Conceptualization-Augmented Reasoner for Zero-Shot Commonsense Question Answering](https://mlsanity.com/paper/2305.14869/) (2023)
- [CANDLE: Iterative Conceptualization and Instantiation Distillation from Large Language Models for Commonsense Reasoning](https://mlsanity.com/paper/2401.07286/) (2024)
- [TasTe: Teaching Large Language Models to Translate through Self-Reflection](https://mlsanity.com/paper/2406.08434/) (2024)
- [DISCOS: Bridging the Gap between Discourse Knowledge and Commonsense Knowledge](https://mlsanity.com/paper/2101.00154/) (2021)
- [CAT: A Contextualized Conceptualization and Instantiation Framework for Commonsense Reasoning](https://mlsanity.com/paper/2305.04808/) (2023)
- [FolkScope: Intention Knowledge Graph Construction for E-commerce Commonsense Discovery](https://mlsanity.com/paper/2211.08316/) (2022)
- [Benchmarking Commonsense Knowledge Base Population with an Effective Evaluation Dataset](https://mlsanity.com/paper/2109.07679/) (2021)
- [Multimedia Generative Script Learning for Task Planning](https://mlsanity.com/paper/2208.12306/) (2022)
- [MARS: Benchmarking the Metaphysical Reasoning Abilities of Language Models with a Multi-task Evaluation Dataset](https://mlsanity.com/paper/2406.02106/) (2024)
- [IntentionQA: A Benchmark for Evaluating Purchase Intention Comprehension Abilities of Language Models in E-commerce](https://mlsanity.com/paper/2406.10173/) (2024)

## Built on by (most cited first, 10 of 10)

- [ShoppingBench: A Real-World Intent-Grounded Shopping Benchmark for LLM-based Agents](https://mlsanity.com/paper/2508.04266/) (2025)
- [ECom-Bench: Can LLM Agent Resolve Real-World E-commerce Customer Support Issues?](https://mlsanity.com/paper/2507.05639/) (2025)
- [Revisiting Epistemic Markers in Confidence Estimation: Can Markers Accurately Reflect Large Language Models' Uncertainty?](https://mlsanity.com/paper/2505.24778/) (2025)
- [SessionIntentBench: A Multi-task Inter-session Intention-shift Modeling Benchmark for E-commerce Customer Behavior Understanding](https://mlsanity.com/paper/2507.20185/) (2025)
- [Genesis: Evolving Attack Strategies for LLM Web Agent Red-Teaming](https://mlsanity.com/paper/2510.18314/) (2025)
- [EComStage: Stage-wise and Orientation-specific Benchmarking for Large Language Models in E-commerce](https://mlsanity.com/paper/2601.02752/) (2026)
- [HeaPA: Difficulty-Aware Heap Sampling and On-Policy Query Augmentation for LLM Reinforcement Learning](https://mlsanity.com/paper/2601.22448/) (2026)
- [Mix-Ecom: Towards Mixed-Type E-Commerce Dialogues with Complex Domain Rules](https://mlsanity.com/paper/2509.23836/) (2025)
- [From Instruction to Event: Sound-Triggered Mobile Manipulation](https://mlsanity.com/paper/2601.21667/) (2026)
- [What Makes a Sale? Simulating End-to-End Seller--Buyer Retail Dynamics with LLM Agents](https://mlsanity.com/paper/2604.04468/) (2026)

## Abstract (arXiv)

Goal-oriented script planning, or the ability to devise coherent sequences of actions toward specific goals, is commonly employed by humans to plan for typical activities. In e-commerce, customers increasingly seek LLM-based assistants to generate scripts and recommend products at each step, thereby facilitating convenient and efficient shopping experiences. However, this capability remains underexplored due to several challenges, including the inability of LLMs to simultaneously conduct script planning and product retrieval, difficulties in matching products caused by semantic discrepancies between planned actions and search queries, and a lack of methods and benchmark data for evaluation. In this paper, we step forward by formally defining the task of E-commerce Script Planning (EcomScript) as three sequential subtasks. We propose a novel framework that enables the scalable generation of product-enriched scripts by associating products with each step based on the semantic similarity between the actions and their purchase intentions. By applying our framework to real-world e-commerce data, we construct the very first large-scale EcomScript dataset, EcomScriptBench, which includes 605,229 scripts sourced from 2.4 million products. Human annotations are then conducted to provide gold labels for a sampled subset, forming an evaluation benchmark. Extensive experiments reveal that current (L)LMs face significant challenges with EcomScript tasks, even after fine-tuning, while injecting product purchase intentions improves their performance.
