# Measuring Social Influence with Networked Synthetic Control

arXiv: https://arxiv.org/abs/2505.13334 · HTML: https://mlsanity.com/paper/2505.13334/

## Key facts

- No citing papers in the map yet (data through 14 Oct 2026).
- Builds on 8 of its 46 references that are in the map.
- First posted on arXiv 19 May 2025.

## Builds on (most cited first, 8 of 8)

- [A Unified Approach to Interpreting Model Predictions](https://mlsanity.com/paper/1705.07874/) (2017)
- [XGBoost: A Scalable Tree Boosting System](https://mlsanity.com/paper/1603.02754/) (2016)
- [Using Large Language Models to Simulate Multiple Humans and Replicate Human Subject Studies](https://mlsanity.com/paper/2208.10264/) (2022)
- [LLM Agents Grounded in Self-Reports Enable General-Purpose Simulation of Individuals](https://mlsanity.com/paper/2411.10109/) (2024)
- [A Random Forest Guided Tour](https://mlsanity.com/paper/1511.05741/) (2015)
- [LLMs with Personalities in Multi-issue Negotiation Games](https://mlsanity.com/paper/2405.05248/) (2024)
- [Generalized friendship paradox in complex networks: The case of scientific collaboration](https://mlsanity.com/paper/1401.1458/) (2014)
- [Complex Systems of Secrecy: The Offshore Networks of Oligarchs](https://mlsanity.com/paper/2303.03371/) (2023)

## Abstract (arXiv)

Measuring social influence is difficult due to the lack of counter-factuals and comparisons. By combining machine learning-based modeling and network science, we present general properties of social value, a recent measure for social influence using synthetic control applicable to political behavior. Social value diverges from centrality measures on in that it relies on an external regressor to predict an output variable of interest, generates a synthetic measure of influence, then distributes individual contribution based on a social network. Through theoretical derivations, we show the properties of SV under linear regression with and without interaction, across lattice networks, power-law networks, and random graphs. A reduction in computation can be achieved for any ensemble model. Through simulation, we find that the generalized friendship paradox holds -- that in certain situations, your friends have on average more influence than you do.
