# Towards High-Fidelity Synthetic Multi-platform Social Media Datasets via Large Language Models

arXiv: https://arxiv.org/abs/2505.02858 · HTML: https://mlsanity.com/paper/2505.02858/

## Key facts

- No citing papers in the map yet (data through 14 Oct 2026).
- Builds on 36 of its 63 references that are in the map.
- First posted on arXiv 2 May 2025.

## Builds on (most cited first, 30 of 36)

- [RoBERTa: A Robustly Optimized BERT Pretraining Approach](https://mlsanity.com/paper/1907.11692/) (2019)
- [Pre-train, Prompt, and Predict: A Systematic Survey of Prompting Methods in Natural Language Processing](https://mlsanity.com/paper/2107.13586/) (2021)
- [MiniLM: Deep Self-Attention Distillation for Task-Agnostic Compression of Pre-Trained Transformers](https://mlsanity.com/paper/2002.10957/) (2020)
- [EDA: Easy Data Augmentation Techniques for Boosting Performance on Text Classification Tasks](https://mlsanity.com/paper/1901.11196/) (2019)
- [BERTopic: Neural topic modeling with a class-based TF-IDF procedure](https://mlsanity.com/paper/2203.05794/) (2022)
- [Improving Neural Machine Translation Models with Monolingual Data](https://mlsanity.com/paper/1511.06709/) (2015)
- [Out of One, Many: Using Language Models to Simulate Human Samples](https://mlsanity.com/paper/2209.06899/) (2022)
- [Using Large Language Models to Simulate Multiple Humans and Replicate Human Subject Studies](https://mlsanity.com/paper/2208.10264/) (2022)
- [ToxiGen: A Large-Scale Machine-Generated Dataset for Adversarial and Implicit Hate Speech Detection](https://mlsanity.com/paper/2203.09509/) (2022)
- [TweetEval: Unified Benchmark and Comparative Evaluation for Tweet Classification](https://mlsanity.com/paper/2010.12421/) (2020)
- [Text and Code Embeddings by Contrastive Pre-Training](https://mlsanity.com/paper/2201.10005/) (2022)
- [TimeLMs: Diachronic Language Models from Twitter](https://mlsanity.com/paper/2202.03829/) (2022)
- [AugGPT: Leveraging ChatGPT for Text Data Augmentation](https://mlsanity.com/paper/2302.13007/) (2023)
- [Synthetic Data Generation with Large Language Models for Text Classification: Potential and Limitations](https://mlsanity.com/paper/2310.07849/) (2023)
- [Exploiting Asymmetry for Synthetic Training Data Generation: SynthIE and the Case of Information Extraction](https://mlsanity.com/paper/2303.04132/) (2023)
- [Data Augmentation Approaches in Natural Language Processing: A Survey](https://mlsanity.com/paper/2110.01852/) (2021)
- [EQ-Bench: An Emotional Intelligence Benchmark for Large Language Models](https://mlsanity.com/paper/2312.06281/) (2023)
- [Simulating Social Media Using Large Language Models to Evaluate Alternative News Feed Algorithms](https://mlsanity.com/paper/2310.05984/) (2023)
- [Generating Faithful Synthetic Data with Large Language Models: A Case Study in Computational Social Science](https://mlsanity.com/paper/2305.15041/) (2023)
- [ZeroShotDataAug: Generating and Augmenting Training Data with ChatGPT](https://mlsanity.com/paper/2304.14334/) (2023)
- [The Power of LLM-Generated Synthetic Data for Stance Detection in Online Political Discussions](https://mlsanity.com/paper/2406.12480/) (2024)
- [Big Questions for Social Media Big Data: Representativeness, Validity and Other Methodological Pitfalls](https://mlsanity.com/paper/1403.7400/) (2014)
- [Happenstance: Utilizing Semantic Search to Track Russian State Media Narratives about the Russo-Ukrainian War On Reddit](https://mlsanity.com/paper/2205.14484/) (2022)
- [Socially Aware Synthetic Data Generation for Suicidal Ideation Detection Using Large Language Models](https://mlsanity.com/paper/2402.01712/) (2024)
- [MAGID: An Automated Pipeline for Generating Synthetic Multi-modal Datasets](https://mlsanity.com/paper/2403.03194/) (2024)
- [Closing the Loop: Testing ChatGPT to Generate Model Explanations to Improve Human Labelling of Sponsored Content on Social Media](https://mlsanity.com/paper/2306.05115/) (2023)
- [Using Twitter Data to Understand Public Perceptions of Approved versus Off-label Use for COVID-19-related Medications](https://mlsanity.com/paper/2206.14358/) (2022)
- [Across Platforms and Languages: Dutch Influencers and Legal Disclosures on Instagram, YouTube and TikTok](https://mlsanity.com/paper/2407.12451/) (2024)
- [Computational Reproducibility in Computational Social Science](https://mlsanity.com/paper/2307.01918/) (2023)
- [InstaSynth: Opportunities and Challenges in Generating Synthetic Instagram Data with ChatGPT for Sponsored Content Detection](https://mlsanity.com/paper/2403.15214/) (2024)

## Abstract (arXiv)

Social media datasets are essential for research on a variety of topics, such as disinformation, influence operations, hate speech detection, or influencer marketing practices. However, access to social media datasets is often constrained due to costs and platform restrictions. Acquiring datasets that span multiple platforms, which is crucial for understanding the digital ecosystem, is particularly challenging. This paper explores the potential of large language models to create lexically and semantically relevant social media datasets across multiple platforms, aiming to match the quality of real data. We propose multi-platform topic-based prompting and employ various language models to generate synthetic data from two real datasets, each consisting of posts from three different social media platforms. We assess the lexical and semantic properties of the synthetic data and compare them with those of the real data. Our empirical findings show that using large language models to generate synthetic multi-platform social media data is promising, different language models perform differently in terms of fidelity, and a post-processing approach might be needed for generating high-fidelity synthetic datasets for research. In addition to the empirical evaluation of three state of the art large language models, our contributions include new fidelity metrics specific to multi-platform social media datasets.
