# JaccDiv: A Metric and Benchmark for Quantifying Diversity of Generated Marketing Text in the Music Industry

arXiv: https://arxiv.org/abs/2504.20849 · HTML: https://mlsanity.com/paper/2504.20849/

## Key facts

- No citing papers in the map yet (data through 14 Oct 2026).
- Builds on 24 of its 30 references that are in the map.
- First posted on arXiv 29 Apr 2025.

## Builds on (most cited first, 24 of 24)

- [Language Models are Few-Shot Learners](https://mlsanity.com/paper/2005.14165/) (2020)
- [Exploring the Limits of Transfer Learning with a Unified Text-to-Text Transformer](https://mlsanity.com/paper/1910.10683/) (2019)
- [Llama 2: Open Foundation and Fine-Tuned Chat Models](https://mlsanity.com/paper/2307.09288/) (2023)
- [Chain-of-Thought Prompting Elicits Reasoning in Large Language Models](https://mlsanity.com/paper/2201.11903/) (2022)
- [Large Language Models are Zero-Shot Reasoners](https://mlsanity.com/paper/2205.11916/) (2022)
- [Tree of Thoughts: Deliberate Problem Solving with Large Language Models](https://mlsanity.com/paper/2305.10601/) (2023)
- [Emergent Abilities of Large Language Models](https://mlsanity.com/paper/2206.07682/) (2022)
- [G-Eval: NLG Evaluation using GPT-4 with Better Human Alignment](https://mlsanity.com/paper/2303.16634/) (2023)
- [SummEval: Re-evaluating Summarization Evaluation](https://mlsanity.com/paper/2007.12626/) (2020)
- [Towards a Unified Multi-Dimensional Evaluator for Text Generation](https://mlsanity.com/paper/2210.07197/) (2022)
- [USR: An Unsupervised and Reference Free Evaluation Metric for Dialog Generation](https://mlsanity.com/paper/2005.00456/) (2020)
- [Evaluating the Evaluation of Diversity in Natural Language Generation](https://mlsanity.com/paper/2004.02990/) (2020)
- [A Survey of Controllable Text Generation using Transformer-based Pre-trained Language Models](https://mlsanity.com/paper/2201.05337/) (2022)
- [Jointly Measuring Diversity and Quality in Text Generation Models](https://mlsanity.com/paper/1904.03971/) (2019)
- [Towards Knowledge-Based Personalized Product Description Generation in E-commerce](https://mlsanity.com/paper/1903.12457/) (2019)
- [CTRLEval: An Unsupervised Reference-Free Metric for Evaluating Controlled Text Generation](https://mlsanity.com/paper/2204.00862/) (2022)
- [Mixture Content Selection for Diverse Sequence Generation](https://mlsanity.com/paper/1909.01953/) (2019)
- [ChatGPT is fun, but it is not funny! Humor is still challenging Large Language Models](https://mlsanity.com/paper/2306.04563/) (2023)
- [Using Large Language Models for Zero-Shot Natural Language Generation from Knowledge Graphs](https://mlsanity.com/paper/2307.07312/) (2023)
- [Neural Pipeline for Zero-Shot Data-to-Text Generation](https://mlsanity.com/paper/2203.16279/) (2022)
- [ASDOT: Any-Shot Data-to-Text Generation with Pretrained Language Models](https://mlsanity.com/paper/2210.04325/) (2022)
- [Towards Optimizing and Evaluating a Retrieval Augmented QA Chatbot using LLMs with Human in the Loop](https://mlsanity.com/paper/2407.05925/) (2024)
- [MURMUR: Modular Multi-Step Reasoning for Semi-Structured Data-to-Text Generation](https://mlsanity.com/paper/2212.08607/) (2022)
- [Informed Sampling for Diversity in Concept-to-Text NLG](https://mlsanity.com/paper/2004.14364/) (2020)

## Abstract (arXiv)

Online platforms are increasingly interested in using Data-to-Text technologies to generate content and help their users. Unfortunately, traditional generative methods often fall into repetitive patterns, resulting in monotonous galleries of texts after only a few iterations. In this paper, we investigate LLM-based data-to-text approaches to automatically generate marketing texts that are of sufficient quality and diverse enough for broad adoption. We leverage Language Models such as T5, GPT-3.5, GPT-4, and LLaMa2 in conjunction with fine-tuning, few-shot, and zero-shot approaches to set a baseline for diverse marketing texts. We also introduce a metric JaccDiv to evaluate the diversity of a set of texts. This research extends its relevance beyond the music industry, proving beneficial in various fields where repetitive automated content generation is prevalent.
