# Deep Learning based approach to detect Customer Age, Gender and Expression in Surveillance Video

arXiv: https://arxiv.org/abs/2503.00453 · HTML: https://mlsanity.com/paper/2503.00453/

## Key facts

- No citing papers in the map yet (data through 14 Oct 2026).
- Builds on 5 of its 19 references that are in the map.
- First posted on arXiv 1 Mar 2025.

## Builds on (most cited first, 5 of 5)

- [Deep Residual Learning for Image Recognition](https://mlsanity.com/paper/1512.03385/) (2015)
- [MobileNets: Efficient Convolutional Neural Networks for Mobile Vision Applications](https://mlsanity.com/paper/1704.04861/) (2017)
- [Wide Residual Networks](https://mlsanity.com/paper/1605.07146/) (2016)
- [Xception: Deep Learning with Depthwise Separable Convolutions](https://mlsanity.com/paper/1610.02357/) (2016)
- [Real-time Convolutional Neural Networks for Emotion and Gender Classification](https://mlsanity.com/paper/1710.07557/) (2017)

## Abstract (arXiv)

In the current information era, customer analytics play a key role in the success of any business. Since customer demographics primarily dictate their preferences, identification and utilization of age & gender information of customers in sales forecasting, may maximize retail sales. In this work, we propose a computer vision based approach to age and gender prediction in surveillance video. The proposed approach leverage the effectiveness of Wide Residual Networks and Xception deep learning models to predict age and gender demographics of the consumers. The proposed approach is designed to work with raw video captured in a typical CCTV video surveillance system. The effectiveness of the proposed approach is evaluated on real-life garment store surveillance video, which is captured by low resolution camera, under non-uniform illumination, with occlusions due to crowding, and environmental noise. The system can also detect customer facial expressions during purchase in addition to demographics, that can be utilized to devise effective marketing strategies for their customer base, to maximize sales.