# Mind the Gap! Choice Independence in Using Multilingual LLMs for Persuasive Co-Writing Tasks in Different Languages

arXiv: https://arxiv.org/abs/2502.09532 · HTML: https://mlsanity.com/paper/2502.09532/

## Key facts

- Cited by 3 papers in the map (data through 14 Oct 2026).
- Builds on 51 of its 143 references that are in the map.
- First posted on arXiv 13 Feb 2025.

## Builds on (most cited first, 30 of 51)

- [GPT-4 Technical Report](https://mlsanity.com/paper/2303.08774/) (2023)
- [The Llama 3 Herd of Models](https://mlsanity.com/paper/2407.21783/) (2024)
- [Llama 2: Open Foundation and Fine-Tuned Chat Models](https://mlsanity.com/paper/2307.09288/) (2023)
- [Sentence-BERT: Sentence Embeddings using Siamese BERT-Networks](https://mlsanity.com/paper/1908.10084/) (2019)
- [Measuring Massive Multitask Language Understanding](https://mlsanity.com/paper/2009.03300/) (2020)
- [PaLM: Scaling Language Modeling with Pathways](https://mlsanity.com/paper/2204.02311/) (2022)
- [Qwen2 Technical Report](https://mlsanity.com/paper/2407.10671/) (2024)
- [BLOOM: A 176B-Parameter Open-Access Multilingual Language Model](https://mlsanity.com/paper/2211.05100/) (2022)
- [Instruction-Following Evaluation for Large Language Models](https://mlsanity.com/paper/2311.07911/) (2023)
- [A Multitask, Multilingual, Multimodal Evaluation of ChatGPT on Reasoning, Hallucination, and Interactivity](https://mlsanity.com/paper/2302.04023/) (2023)
- [The State and Fate of Linguistic Diversity and Inclusion in the NLP World](https://mlsanity.com/paper/2004.09095/) (2020)
- [Aligning AI With Shared Human Values](https://mlsanity.com/paper/2008.02275/) (2020)
- [How Johnny Can Persuade LLMs to Jailbreak Them: Rethinking Persuasion to Challenge AI Safety by Humanizing LLMs](https://mlsanity.com/paper/2401.06373/) (2024)
- [Language Models are Multilingual Chain-of-Thought Reasoners](https://mlsanity.com/paper/2210.03057/) (2022)
- [Low-Resource Languages Jailbreak GPT-4](https://mlsanity.com/paper/2310.02446/) (2023)
- [MEGA: Multilingual Evaluation of Generative AI](https://mlsanity.com/paper/2303.12528/) (2023)
- [All That's 'Human' Is Not Gold: Evaluating Human Evaluation of Generated Text](https://mlsanity.com/paper/2107.00061/) (2021)
- [Nomic Embed: Training a Reproducible Long Context Text Embedder](https://mlsanity.com/paper/2402.01613/) (2024)
- [PAWS-X: A Cross-lingual Adversarial Dataset for Paraphrase Identification](https://mlsanity.com/paper/1908.11828/) (2019)
- [CoAuthor: Designing a Human-AI Collaborative Writing Dataset for Exploring Language Model Capabilities](https://mlsanity.com/paper/2201.06796/) (2022)
- [Do All Languages Cost the Same? Tokenization in the Era of Commercial Language Models](https://mlsanity.com/paper/2305.13707/) (2023)
- [Co-Writing Screenplays and Theatre Scripts with Language Models: An Evaluation by Industry Professionals](https://mlsanity.com/paper/2209.14958/) (2022)
- [The Design and Implementation of XiaoIce, an Empathetic Social Chatbot](https://mlsanity.com/paper/1812.08989/) (2018)
- [Not All Languages Are Created Equal in LLMs: Improving Multilingual Capability by Cross-Lingual-Thought Prompting](https://mlsanity.com/paper/2305.07004/) (2023)
- [MathCoder: Seamless Code Integration in LLMs for Enhanced Mathematical Reasoning](https://mlsanity.com/paper/2310.03731/) (2023)
- [The Earth is Flat because...: Investigating LLMs' Belief towards Misinformation via Persuasive Conversation](https://mlsanity.com/paper/2312.09085/) (2023)
- [Multi-IF: Benchmarking LLMs on Multi-Turn and Multilingual Instructions Following](https://mlsanity.com/paper/2410.15553/) (2024)
- [AnglE-optimized Text Embeddings](https://mlsanity.com/paper/2309.12871/) (2023)
- [The Language Barrier: Dissecting Safety Challenges of LLMs in Multilingual Contexts](https://mlsanity.com/paper/2401.13136/) (2024)
- [Appropriate Reliance on AI Advice: Conceptualization and the Effect of Explanations](https://mlsanity.com/paper/2302.02187/) (2023)

## Built on by (most cited first, 3 of 3)

- [Deconstructing Jazz Piano Style Using Machine Learning](https://mlsanity.com/paper/2504.05009/) (2025)
- [From SERPs to Sound: How Search Engine Result Pages and AI-generated Podcasts Interact to Influence User Attitudes on Controversial Topics](https://mlsanity.com/paper/2601.11282/) (2026)
- [When Life Gives You AI, Will You Turn It Into A Market for Lemons? Understanding How Information Asymmetries About AI System Capabilities Affect Market Outcomes and Adoption](https://mlsanity.com/paper/2601.21650/) (2026)

## Abstract (arXiv)

Recent advances in generative AI have precipitated a proliferation of novel writing assistants. These systems typically rely on multilingual large language models (LLMs), providing globalized workers the ability to revise or create diverse forms of content in different languages. However, there is substantial evidence indicating that the performance of multilingual LLMs varies between languages. Users who employ writing assistance for multiple languages are therefore susceptible to disparate output quality. Importantly, recent research has shown that people tend to generalize algorithmic errors across independent tasks, violating the behavioral axiom of choice independence. In this paper, we analyze whether user utilization of novel writing assistants in a charity advertisement writing task is affected by the AI's performance in a second language. Furthermore, we quantify the extent to which these patterns translate into the persuasiveness of generated charity advertisements, as well as the role of peoples' beliefs about LLM utilization in their donation choices. Our results provide evidence that writers who engage with an LLM-based writing assistant violate choice independence, as prior exposure to a Spanish LLM reduces subsequent utilization of an English LLM. While these patterns do not affect the aggregate persuasiveness of the generated advertisements, people's beliefs about the source of an advertisement (human versus AI) do. In particular, Spanish-speaking female participants who believed that they read an AI-generated advertisement strongly adjusted their donation behavior downwards. Furthermore, people are generally not able to adequately differentiate between human-generated and LLM-generated ads. Our work has important implications for the design, development, integration, and adoption of multilingual LLMs as assistive agents -- particularly in writing tasks.
