# Generative AI and Creative Work: Narratives, Values, and Impacts

arXiv: https://arxiv.org/abs/2502.03940 · HTML: https://mlsanity.com/paper/2502.03940/

## Key facts

- Cited by 1 papers in the map (data through 14 Oct 2026).
- First posted on arXiv 6 Feb 2025.

## Built on by (most cited first, 1 of 1)

- [From Prompts to Worlds: How Users Iterate, Explore, and Make Sense of AI-Generated 3D Environments](https://mlsanity.com/paper/2603.13233/) (2026)

## Abstract (arXiv)

Generative AI has gained a significant foothold in the creative and artistic sectors. In this context, the concept of creative work is influenced by discourses originating from technological stakeholders and mainstream media. The framing of narratives surrounding creativity and artistic production not only reflects a particular vision of culture but also actively contributes to shaping it. In this article, we review online media outlets and analyze the dominant narratives around AI's impact on creative work that they convey. We found that the discourse promotes creativity freed from its material realisation through human labor. The separation of the idea from its material conditions is achieved by automation, which is the driving force behind productive efficiency assessed as the reduction of time taken to produce. And the withdrawal of the skills typically required in the execution of the creative process is seen as a means for democratising creativity. This discourse tends to correspond to the dominant techno-positivist vision and to assert power over the creative economy and culture.