# Text-to-Edit: Controllable End-to-End Video Ad Creation via Multimodal LLMs

arXiv: https://arxiv.org/abs/2501.05884 · HTML: https://mlsanity.com/paper/2501.05884/

## Key facts

- Cited by 7 papers in the map (data through 14 Oct 2026).
- Placed in Video understanding with MLLMs, one of 16 directions in Multimodal LLMs / vision-language models.
- Builds on 21 of its 50 references that are in the map.
- First posted on arXiv 10 Jan 2025.

## Placed in

- Multimodal LLMs / vision-language models / [Video understanding with MLLMs](https://mlsanity.com/mllm/video-understanding-with-mllms/)

## Builds on (most cited first, 21 of 21)

- [GPT-4 Technical Report](https://mlsanity.com/paper/2303.08774/) (2023)
- [SGDR: Stochastic Gradient Descent with Warm Restarts](https://mlsanity.com/paper/1608.03983/) (2016)
- [Qwen Technical Report](https://mlsanity.com/paper/2309.16609/) (2023)
- [Mistral 7B](https://mlsanity.com/paper/2310.06825/) (2023)
- [MiniGPT-4: Enhancing Vision-Language Understanding with Advanced Large Language Models](https://mlsanity.com/paper/2304.10592/) (2023)
- [Qwen2 Technical Report](https://mlsanity.com/paper/2407.10671/) (2024)
- [Decoupled Weight Decay Regularization](https://mlsanity.com/paper/1711.05101/) (2017)
- [Video-LLaMA: An Instruction-tuned Audio-Visual Language Model for Video Understanding](https://mlsanity.com/paper/2306.02858/) (2023)
- [Video-LLaVA: Learning United Visual Representation by Alignment Before Projection](https://mlsanity.com/paper/2311.10122/) (2023)
- [MiniCPM-V: A GPT-4V Level MLLM on Your Phone](https://mlsanity.com/paper/2408.01800/) (2024)
- [Video-ChatGPT: Towards Detailed Video Understanding via Large Vision and Language Models](https://mlsanity.com/paper/2306.05424/) (2023)
- [EVA-CLIP: Improved Training Techniques for CLIP at Scale](https://mlsanity.com/paper/2303.15389/) (2023)
- [InternLM2 Technical Report](https://mlsanity.com/paper/2403.17297/) (2024)
- [InternLM-XComposer2: Mastering Free-form Text-Image Composition and Comprehension in Vision-Language Large Model](https://mlsanity.com/paper/2401.16420/) (2024)
- [InternVideo2: Scaling Foundation Models for Multimodal Video Understanding](https://mlsanity.com/paper/2403.15377/) (2024)
- [InternLM-XComposer: A Vision-Language Large Model for Advanced Text-image Comprehension and Composition](https://mlsanity.com/paper/2309.15112/) (2023)
- [Valley: Video Assistant with Large Language model Enhanced abilitY](https://mlsanity.com/paper/2306.07207/) (2023)
- [LITA: Language Instructed Temporal-Localization Assistant](https://mlsanity.com/paper/2403.19046/) (2024)
- [VideoGPT+: Integrating Image and Video Encoders for Enhanced Video Understanding](https://mlsanity.com/paper/2406.09418/) (2024)
- [Shot2Story: A New Benchmark for Comprehensive Understanding of Multi-shot Videos](https://mlsanity.com/paper/2312.10300/) (2023)
- [Synchronized Video Storytelling: Generating Video Narrations with Structured Storyline](https://mlsanity.com/paper/2405.14040/) (2024)

## Built on by (most cited first, 7 of 7)

- [Text-to-Image Diffusion Models Cannot Count, and Prompt Refinement Cannot Help](https://mlsanity.com/paper/2503.06884/) (2025)
- [Can You Count to Nine? A Human Evaluation Benchmark for Counting Limits in Modern Text-to-Video Models](https://mlsanity.com/paper/2504.04051/) (2025)
- [CutClaw: Agentic Hours-Long Video Editing via Music Synchronization](https://mlsanity.com/paper/2603.29664/) (2026)
- [VideoAgent: All-in-One Framework for Video Understanding and Editing](https://mlsanity.com/paper/2606.23327/) (2026)
- [AutoCut: End-to-end advertisement video editing based on multimodal discretization and controllable generation](https://mlsanity.com/paper/2603.28366/) (2026)
- [Are Neuro-Inspired Multi-Modal Vision-Language Models Resilient to Membership Inference Privacy Leakage?](https://mlsanity.com/paper/2511.20710/) (2025)
- [KGEdit: Ambiguity-Aware Knowledge Graphs for Training-Free Precise Video Generation and Editing](https://mlsanity.com/paper/2605.29509/) (2026)

## Abstract (arXiv)

The exponential growth of short-video content has ignited a surge in the necessity for efficient, automated solutions to video editing, with challenges arising from the need to understand videos and tailor the editing according to user requirements. Addressing this need, we propose an innovative end-to-end foundational framework, ultimately actualizing precise control over the final video content editing. Leveraging the flexibility and generalizability of Multimodal Large Language Models (MLLMs), we defined clear input-output mappings for efficient video creation. To bolster the model's capability in processing and comprehending video content, we introduce a strategic combination of a denser frame rate and a slow-fast processing technique, significantly enhancing the extraction and understanding of both temporal and spatial video information. Furthermore, we introduce a text-to-edit mechanism that allows users to achieve desired video outcomes through textual input, thereby enhancing the quality and controllability of the edited videos. Through comprehensive experimentation, our method has not only showcased significant effectiveness within advertising datasets, but also yields universally applicable conclusions on public datasets.