# Watermarking Visual Concepts for Diffusion Models

arXiv: https://arxiv.org/abs/2411.11688 · HTML: https://mlsanity.com/paper/2411.11688/

## Key facts

- Cited by 3 papers in the map (data through 14 Oct 2026).
- Placed in Robustness, privacy and adversarial aspects, one of 14 directions in Diffusion models.
- Builds on 23 of its 38 references that are in the map.
- First posted on arXiv 18 Nov 2024.

## Placed in

- Diffusion models / [Robustness, privacy and adversarial aspects](https://mlsanity.com/diffusion/robustness-privacy-and-adversarial-aspects/)
- LLM safety and security / [Watermarking generated content and models](https://mlsanity.com/safety/watermarking-generated-content-and-models/)

## Builds on (most cited first, 23 of 23)

- [Learning Transferable Visual Models From Natural Language Supervision](https://mlsanity.com/paper/2103.00020/) (2021)
- [Microsoft COCO: Common Objects in Context](https://mlsanity.com/paper/1405.0312/) (2014)
- [LoRA: Low-Rank Adaptation of Large Language Models](https://mlsanity.com/paper/2106.09685/) (2021)
- [The Unreasonable Effectiveness of Deep Features as a Perceptual Metric](https://mlsanity.com/paper/1801.03924/) (2018)
- [Denoising Diffusion Implicit Models](https://mlsanity.com/paper/2010.02502/) (2020)
- [Towards Deep Learning Models Resistant to Adversarial Attacks](https://mlsanity.com/paper/1706.06083/) (2017)
- [DreamBooth: Fine Tuning Text-to-Image Diffusion Models for Subject-Driven Generation](https://mlsanity.com/paper/2208.12242/) (2022)
- [DPM-Solver: A Fast ODE Solver for Diffusion Probabilistic Model Sampling in Around 10 Steps](https://mlsanity.com/paper/2206.00927/) (2022)
- [Multi-Concept Customization of Text-to-Image Diffusion](https://mlsanity.com/paper/2212.04488/) (2022)
- [Variational image compression with a scale hyperprior](https://mlsanity.com/paper/1802.01436/) (2018)
- [Learned Image Compression with Discretized Gaussian Mixture Likelihoods and Attention Modules](https://mlsanity.com/paper/2001.01568/) (2020)
- [InstantBooth: Personalized Text-to-Image Generation without Test-Time Finetuning](https://mlsanity.com/paper/2304.03411/) (2023)
- [CelebV-HQ: A Large-Scale Video Facial Attributes Dataset](https://mlsanity.com/paper/2207.12393/) (2022)
- [Adversarial Example Does Good: Preventing Painting Imitation from Diffusion Models via Adversarial Examples](https://mlsanity.com/paper/2302.04578/) (2023)
- [Robust Invisible Video Watermarking with Attention](https://mlsanity.com/paper/1909.01285/) (2019)
- [A Recipe for Watermarking Diffusion Models](https://mlsanity.com/paper/2303.10137/) (2023)
- [WAVES: Benchmarking the Robustness of Image Watermarks](https://mlsanity.com/paper/2401.08573/) (2024)
- [AquaLoRA: Toward White-box Protection for Customized Stable Diffusion Models via Watermark LoRA](https://mlsanity.com/paper/2405.11135/) (2024)
- [Unlearnable Examples for Diffusion Models: Protect Data from Unauthorized Exploitation](https://mlsanity.com/paper/2306.01902/) (2023)
- [SimAC: A Simple Anti-Customization Method for Protecting Face Privacy against Text-to-Image Synthesis of Diffusion Models](https://mlsanity.com/paper/2312.07865/) (2023)
- [Watermark-embedded Adversarial Examples for Copyright Protection against Diffusion Models](https://mlsanity.com/paper/2404.09401/) (2024)
- [DUAW: Data-free Universal Adversarial Watermark against Stable Diffusion Customization](https://mlsanity.com/paper/2308.09889/) (2023)
- [Towards Prompt-robust Face Privacy Protection via Adversarial Decoupling Augmentation Framework](https://mlsanity.com/paper/2305.03980/) (2023)

## Built on by (most cited first, 3 of 3)

- [Visual Watermarking in the Era of Diffusion Models: Advances and Challenges](https://mlsanity.com/paper/2505.08197/) (2025)
- [Adversarial Attacks for Good: A Survey of Proactive Protection across the Visual Content Lifecycle](https://mlsanity.com/paper/2608.04314/) (2026)
- [Lossless Copyright Protection via Intrinsic Model Fingerprinting](https://mlsanity.com/paper/2601.21252/) (2026)

## Abstract (arXiv)

The personalization techniques of diffusion models succeed in generating images with specific concepts. This ability also poses great threats to copyright protection and network security since malicious users can generate unauthorized content and disinformation relevant to a target concept. Model watermarking is an effective solution to trace the malicious generated images and safeguard their copyright. However, existing model watermarking techniques merely achieve image-level tracing without concept traceability. When tracing infringing or harmful concepts, current approaches execute image concept detection and model tracing sequentially, where performance is critically constrained by concept detection accuracy. In this paper, we propose a lightweight concept watermarking framework that efficiently binds target concepts to model watermarks, supporting simultaneous concept identification and model tracing via single-stage watermark verification. To further enhance the robustness of concept watermarking, we propose an adversarial perturbation injection method collaboratively embedded with watermarks during image generation, avoiding watermark removal by model purification attacks. Experimental results demonstrate that ConceptWM significantly outperforms state-of-the-art watermarking methods, improving detection accuracy by 6.3%-19.3% across diverse datasets including COCO and StableDiffusionDB. Additionally, ConceptWM possesses a critical capability absent in other watermarking methods: it sustains a 21.7% FID/CLIP degradation under adversarial fine-tuning of Stable Diffusion models on WikiArt and CelebA-HQ, demonstrating its capability to mitigate model misuse.
