# Navigating the Digital World as Humans Do: Universal Visual Grounding for GUI Agents

arXiv: https://arxiv.org/abs/2410.05243 · HTML: https://mlsanity.com/paper/2410.05243/

## Key facts

- Cited by 382 papers in the map (data through 14 Oct 2026).
- Placed in Embodied and 3D vision-language models, one of 16 directions in Multimodal LLMs / vision-language models.
- Builds on 56 of its 70 references that are in the map.
- First posted on arXiv 7 Oct 2024.

## Placed in

- Multimodal LLMs / vision-language models / [Embodied and 3D vision-language models](https://mlsanity.com/mllm/embodied-and-3d-vision-language-models/)
- LLM agents and tool use / [GUI and mobile agents](https://mlsanity.com/agents/gui-and-mobile-agents/)

## Builds on (most cited first, 30 of 56)

- [Learning Transferable Visual Models From Natural Language Supervision](https://mlsanity.com/paper/2103.00020/) (2021)
- [An Image is Worth 16x16 Words: Transformers for Image Recognition at Scale](https://mlsanity.com/paper/2010.11929/) (2020)
- [ReAct: Synergizing Reasoning and Acting in Language Models](https://mlsanity.com/paper/2210.03629/) (2022)
- [Judging LLM-as-a-Judge with MT-Bench and Chatbot Arena](https://mlsanity.com/paper/2306.05685/) (2023)
- [Visual Instruction Tuning](https://mlsanity.com/paper/2304.08485/) (2023)
- [Improved Baselines with Visual Instruction Tuning](https://mlsanity.com/paper/2310.03744/) (2023)
- [Reflexion: Language Agents with Verbal Reinforcement Learning](https://mlsanity.com/paper/2303.11366/) (2023)
- [Qwen2-VL: Enhancing Vision-Language Model's Perception of the World at Any Resolution](https://mlsanity.com/paper/2409.12191/) (2024)
- [Qwen-VL: A Versatile Vision-Language Model for Understanding, Localization, Text Reading, and Beyond](https://mlsanity.com/paper/2308.12966/) (2023)
- [WebArena: A Realistic Web Environment for Building Autonomous Agents](https://mlsanity.com/paper/2307.13854/) (2023)
- [MiniLM: Deep Self-Attention Distillation for Task-Agnostic Compression of Pre-Trained Transformers](https://mlsanity.com/paper/2002.10957/) (2020)
- [WebShop: Towards Scalable Real-World Web Interaction with Grounded Language Agents](https://mlsanity.com/paper/2207.01206/) (2022)
- [Mind2Web: Towards a Generalist Agent for the Web](https://mlsanity.com/paper/2306.06070/) (2023)
- [OSWorld: Benchmarking Multimodal Agents for Open-Ended Tasks in Real Computer Environments](https://mlsanity.com/paper/2404.07972/) (2024)
- [Kosmos-2: Grounding Multimodal Large Language Models to the World](https://mlsanity.com/paper/2306.14824/) (2023)
- [Modeling Context in Referring Expressions](https://mlsanity.com/paper/1608.00272/) (2016)
- [Shikra: Unleashing Multimodal LLM's Referential Dialogue Magic](https://mlsanity.com/paper/2306.15195/) (2023)
- [Generation and Comprehension of Unambiguous Object Descriptions](https://mlsanity.com/paper/1511.02283/) (2015)
- [CogAgent: A Visual Language Model for GUI Agents](https://mlsanity.com/paper/2312.08914/) (2023)
- [MiniGPT-v2: large language model as a unified interface for vision-language multi-task learning](https://mlsanity.com/paper/2310.09478/) (2023)
- [SeeClick: Harnessing GUI Grounding for Advanced Visual GUI Agents](https://mlsanity.com/paper/2401.10935/) (2024)
- [GPT-4V(ision) is a Generalist Web Agent, if Grounded](https://mlsanity.com/paper/2401.01614/) (2024)
- [VisionLLM: Large Language Model is also an Open-Ended Decoder for Vision-Centric Tasks](https://mlsanity.com/paper/2305.11175/) (2023)
- [AndroidWorld: A Dynamic Benchmarking Environment for Autonomous Agents](https://mlsanity.com/paper/2405.14573/) (2024)
- [WebVoyager: Building an End-to-End Web Agent with Large Multimodal Models](https://mlsanity.com/paper/2401.13919/) (2024)
- [Language Models can Solve Computer Tasks](https://mlsanity.com/paper/2303.17491/) (2023)
- [A Real-World WebAgent with Planning, Long Context Understanding, and Program Synthesis](https://mlsanity.com/paper/2307.12856/) (2023)
- [Android in the Wild: A Large-Scale Dataset for Android Device Control](https://mlsanity.com/paper/2307.10088/) (2023)
- [Mobile-Agent: Autonomous Multi-Modal Mobile Device Agent with Visual Perception](https://mlsanity.com/paper/2401.16158/) (2024)
- [OS-Copilot: Towards Generalist Computer Agents with Self-Improvement](https://mlsanity.com/paper/2402.07456/) (2024)

## Built on by (most cited first, 30 of 382)

- [InternVL3.5: Advancing Open-Source Multimodal Models in Versatility, Reasoning, and Efficiency](https://mlsanity.com/paper/2508.18265/) (2025)
- [UI-TARS: Pioneering Automated GUI Interaction with Native Agents](https://mlsanity.com/paper/2501.12326/) (2025)
- [Group-in-Group Policy Optimization for LLM Agent Training](https://mlsanity.com/paper/2505.10978/) (2025)
- [OS-ATLAS: A Foundation Action Model for Generalist GUI Agents](https://mlsanity.com/paper/2410.23218/) (2024)
- [Aguvis: Unified Pure Vision Agents for Autonomous GUI Interaction](https://mlsanity.com/paper/2412.04454/) (2024)
- [ScreenSpot-Pro: GUI Grounding for Professional High-Resolution Computer Use](https://mlsanity.com/paper/2504.07981/) (2025)
- [GUI-R1 : A Generalist R1-Style Vision-Language Action Model For GUI Agents](https://mlsanity.com/paper/2504.10458/) (2025)
- [ShowUI: One Vision-Language-Action Model for GUI Visual Agent](https://mlsanity.com/paper/2411.17465/) (2024)
- [Thinking with Images for Multimodal Reasoning: Foundations, Methods, and Future Frontiers](https://mlsanity.com/paper/2506.23918/) (2025)
- [SkillWeaver: Web Agents can Self-Improve by Discovering and Honing Skills](https://mlsanity.com/paper/2504.07079/) (2025)
- [Mobile-Agent-v3: Fundamental Agents for GUI Automation](https://mlsanity.com/paper/2508.15144/) (2025)
- [An Illusion of Progress? Assessing the Current State of Web Agents](https://mlsanity.com/paper/2504.01382/) (2025)
- [UI-R1: Enhancing Efficient Action Prediction of GUI Agents by Reinforcement Learning](https://mlsanity.com/paper/2503.21620/) (2025)
- [OS-Genesis: Automating GUI Agent Trajectory Construction via Reverse Task Synthesis](https://mlsanity.com/paper/2412.19723/) (2024)
- [Large Language Model-Brained GUI Agents: A Survey](https://mlsanity.com/paper/2411.18279/) (2024)
- [The BrowserGym Ecosystem for Web Agent Research](https://mlsanity.com/paper/2412.05467/) (2024)
- [OpenCUA: Open Foundations for Computer-Use Agents](https://mlsanity.com/paper/2508.09123/) (2025)
- [Agent S2: A Compositional Generalist-Specialist Framework for Computer Use Agents](https://mlsanity.com/paper/2504.00906/) (2025)
- [Is Your LLM Secretly a World Model of the Internet? Model-Based Planning for Web Agents](https://mlsanity.com/paper/2411.06559/) (2024)
- [Aria-UI: Visual Grounding for GUI Instructions](https://mlsanity.com/paper/2412.16256/) (2024)
- [InfiGUI-R1: Advancing Multimodal GUI Agents from Reactive Actors to Deliberative Reasoners](https://mlsanity.com/paper/2504.14239/) (2025)
- [Scaling Computer-Use Grounding via User Interface Decomposition and Synthesis](https://mlsanity.com/paper/2505.13227/) (2025)
- [GTA1: GUI Test-time Scaling Agent](https://mlsanity.com/paper/2507.05791/) (2025)
- [GUI Agents: A Survey](https://mlsanity.com/paper/2412.13501/) (2024)
- [AutoGLM: Autonomous Foundation Agents for GUIs](https://mlsanity.com/paper/2411.00820/) (2024)
- [GUI-Actor: Coordinate-Free Visual Grounding for GUI Agents](https://mlsanity.com/paper/2506.03143/) (2025)
- [UI-Venus Technical Report: Building High-performance UI Agents with RFT](https://mlsanity.com/paper/2508.10833/) (2025)
- [MAI-UI Technical Report: Real-World Centric Foundation GUI Agents](https://mlsanity.com/paper/2512.22047/) (2025)
- [AGrail: A Lifelong Agent Guardrail with Effective and Adaptive Safety Detection](https://mlsanity.com/paper/2502.11448/) (2025)
- [A Survey of WebAgents: Towards Next-Generation AI Agents for Web Automation with Large Foundation Models](https://mlsanity.com/paper/2503.23350/) (2025)

## Abstract (arXiv)

Multimodal large language models (MLLMs) are transforming the capabilities of graphical user interface (GUI) agents, facilitating their transition from controlled simulations to complex, real-world applications across various platforms. However, the effectiveness of these agents hinges on the robustness of their grounding capability. Current GUI agents predominantly utilize text-based representations such as HTML or accessibility trees, which, despite their utility, often introduce noise, incompleteness, and increased computational overhead. In this paper, we advocate a human-like embodiment for GUI agents that perceive the environment entirely visually and directly perform pixel-level operations on the GUI. The key is visual grounding models that can accurately map diverse referring expressions of GUI elements to their coordinates on the GUI across different platforms. We show that a simple recipe, which includes web-based synthetic data and slight adaptation of the LLaVA architecture, is surprisingly effective for training such visual grounding models. We collect the largest dataset for GUI visual grounding so far, containing 10M GUI elements and their referring expressions over 1.3M screenshots, and use it to train UGround, a strong universal visual grounding model for GUI agents. Empirical results on six benchmarks spanning three categories (grounding, offline agent, and online agent) show that 1) UGround substantially outperforms existing visual grounding models for GUI agents, by up to 20% absolute, and 2) agents with UGround outperform state-of-the-art agents, despite the fact that existing agents use additional text-based input while ours only uses visual perception. These results provide strong support for the feasibility and promises of GUI agents that navigate the digital world as humans do.