# PersonaMark: Personalized LLM watermarking for model protection and user attribution

arXiv: https://arxiv.org/abs/2409.09739 · HTML: https://mlsanity.com/paper/2409.09739/

## Key facts

- Cited by 7 papers in the map (data through 14 Oct 2026).
- Placed in Watermarking generated content and models, one of 12 directions in LLM safety and security.
- Builds on 22 of its 37 references that are in the map.
- First posted on arXiv 15 Sep 2024.

## Placed in

- LLM safety and security / [Watermarking generated content and models](https://mlsanity.com/safety/watermarking-generated-content-and-models/)

## Builds on (most cited first, 22 of 22)

- [A Watermark for Large Language Models](https://mlsanity.com/paper/2301.10226/) (2023)
- [Robust Distortion-free Watermarks for Language Models](https://mlsanity.com/paper/2307.15593/) (2023)
- [Provable Robust Watermarking for AI-Generated Text](https://mlsanity.com/paper/2306.17439/) (2023)
- [Undetectable Watermarks for Language Models](https://mlsanity.com/paper/2306.09194/) (2023)
- [On the Reliability of Watermarks for Large Language Models](https://mlsanity.com/paper/2306.04634/) (2023)
- [Who Wrote this Code? Watermarking for Code Generation](https://mlsanity.com/paper/2305.15060/) (2023)
- [Evaluating and Inducing Personality in Pre-trained Language Models](https://mlsanity.com/paper/2206.07550/) (2022)
- [A Semantic Invariant Robust Watermark for Large Language Models](https://mlsanity.com/paper/2310.06356/) (2023)
- [SoulChat: Improving LLMs' Empathy, Listening, and Comfort Abilities through Fine-tuning with Multi-turn Empathy Conversations](https://mlsanity.com/paper/2311.00273/) (2023)
- [EduChat: A Large-Scale Language Model-based Chatbot System for Intelligent Education](https://mlsanity.com/paper/2308.02773/) (2023)
- [REMARK-LLM: A Robust and Efficient Watermarking Framework for Generative Large Language Models](https://mlsanity.com/paper/2310.12362/) (2023)
- [Watermarking Text Generated by Black-Box Language Models](https://mlsanity.com/paper/2305.08883/) (2023)
- [Mark My Words: Analyzing and Evaluating Language Model Watermarks](https://mlsanity.com/paper/2312.00273/) (2023)
- [Can ChatGPT Assess Human Personalities? A General Evaluation Framework](https://mlsanity.com/paper/2303.01248/) (2023)
- [An Unforgeable Publicly Verifiable Watermark for Large Language Models](https://mlsanity.com/paper/2307.16230/) (2023)
- [Towards Codable Watermarking for Injecting Multi-bits Information to LLMs](https://mlsanity.com/paper/2307.15992/) (2023)
- [EcomGPT: Instruction-tuning Large Language Models with Chain-of-Task Tasks for E-commerce](https://mlsanity.com/paper/2308.06966/) (2023)
- [CharacterGLM: Customizing Chinese Conversational AI Characters with Large Language Models](https://mlsanity.com/paper/2311.16832/) (2023)
- [DeepTextMark: A Deep Learning-Driven Text Watermarking Approach for Identifying Large Language Model Generated Text](https://mlsanity.com/paper/2305.05773/) (2023)
- [TransGPT: Multi-modal Generative Pre-trained Transformer for Transportation](https://mlsanity.com/paper/2402.07233/) (2024)
- [YAYI 2: Multilingual Open-Source Large Language Models](https://mlsanity.com/paper/2312.14862/) (2023)
- [TechGPT-2.0: A large language model project to solve the task of knowledge graph construction](https://mlsanity.com/paper/2401.04507/) (2024)

## Built on by (most cited first, 7 of 7)

- [PMark: Towards Robust and Distortion-free Semantic-level Watermarking with Channel Constraints](https://mlsanity.com/paper/2509.21057/) (2025)
- [Survey on AI-Generated Media Detection: From Non-MLLM to MLLM](https://mlsanity.com/paper/2502.05240/) (2025)
- [SAEMark: Steering Personalized Multilingual LLM Watermarks with Sparse Autoencoders](https://mlsanity.com/paper/2508.08211/) (2025)
- [A Visual Semantic Adaptive Watermark grounded by Prefix-Tuning for Large Vision-Language Model](https://mlsanity.com/paper/2601.07291/) (2026)
- [SAMark: A Self-Anchored Text Watermarking with Paragraph-Level Paraphrase Robustness](https://mlsanity.com/paper/2605.25796/) (2026)
- [Semantic Watermarking with Order-Robust Detection over Sub-sentence Units](https://mlsanity.com/paper/2608.27666/) (2026)
- [Observation-Level Watermarking and Detection for Tabular Data](https://mlsanity.com/paper/2607.10554/) (2026)

## Abstract (arXiv)

The rapid advancement of customized Large Language Models (LLMs) offers considerable convenience. However, it also intensifies concerns regarding the protection of copyright/confidential information. With the extensive adoption of private LLMs, safeguarding model copyright and ensuring data privacy have become critical. Text watermarking has emerged as a viable solution for detecting AI-generated content and protecting models. However, existing methods fall short in providing individualized watermarks for each user, a critical feature for enhancing accountability and traceability. In this paper, we introduce PersonaMark, a novel personalized text watermarking scheme designed to protect LLMs' copyrights and bolster accountability. PersonaMark leverages sentence structure as a subtle carrier of watermark information and optimizes the generation process to maintain the natural output of the model. By employing a personalized hashing function, unique watermarks are embedded for each user, enabling high-quality text generation without compromising the model's performance. This approach is both time-efficient and scalable, capable of handling large numbers of users through a multi-user hashing mechanism. To the best of our knowledge, this is a pioneer study to explore personalized watermarking in LLMs. We conduct extensive evaluations across four LLMs, analyzing various metrics such as perplexity, sentiment, alignment, and readability. The results validate that PersonaMark preserves text quality, ensures unbiased watermark insertion, and offers robust watermark detection capabilities, all while maintaining the model's behavior with minimal disruption.
