# Dataset Scale and Societal Consistency Mediate Facial Impression Bias in Vision-Language AI

arXiv: https://arxiv.org/abs/2408.01959 · HTML: https://mlsanity.com/paper/2408.01959/

## Key facts

- Cited by 4 papers in the map (data through 14 Oct 2026).
- Placed in Image generation, text-to-image and editing, one of 14 directions in Diffusion models.
- Builds on 37 of its 73 references that are in the map.
- First posted on arXiv 4 Aug 2024.

## Placed in

- Diffusion models / [Image generation, text-to-image and editing](https://mlsanity.com/diffusion/image-generation-text-to-image-and-editing/)

## Builds on (most cited first, 30 of 37)

- [Deep Residual Learning for Image Recognition](https://mlsanity.com/paper/1512.03385/) (2015)
- [Learning Transferable Visual Models From Natural Language Supervision](https://mlsanity.com/paper/2103.00020/) (2021)
- [Language Models are Few-Shot Learners](https://mlsanity.com/paper/2005.14165/) (2020)
- [An Image is Worth 16x16 Words: Transformers for Image Recognition at Scale](https://mlsanity.com/paper/2010.11929/) (2020)
- [High-Resolution Image Synthesis with Latent Diffusion Models](https://mlsanity.com/paper/2112.10752/) (2021)
- [Representation Learning with Contrastive Predictive Coding](https://mlsanity.com/paper/1807.03748/) (2018)
- [Hierarchical Text-Conditional Image Generation with CLIP Latents](https://mlsanity.com/paper/2204.06125/) (2022)
- [A Style-Based Generator Architecture for Generative Adversarial Networks](https://mlsanity.com/paper/1812.04948/) (2018)
- [Zero-Shot Text-to-Image Generation](https://mlsanity.com/paper/2102.12092/) (2021)
- [LAION-5B: An open large-scale dataset for training next generation image-text models](https://mlsanity.com/paper/2210.08402/) (2022)
- [Analyzing and Improving the Image Quality of StyleGAN](https://mlsanity.com/paper/1912.04958/) (2019)
- [InstructBLIP: Towards General-purpose Vision-Language Models with Instruction Tuning](https://mlsanity.com/paper/2305.06500/) (2023)
- [Sparks of Artificial General Intelligence: Early experiments with GPT-4](https://mlsanity.com/paper/2303.12712/) (2023)
- [LAION-400M: Open Dataset of CLIP-Filtered 400 Million Image-Text Pairs](https://mlsanity.com/paper/2111.02114/) (2021)
- [Man is to Computer Programmer as Woman is to Homemaker? Debiasing Word Embeddings](https://mlsanity.com/paper/1607.06520/) (2016)
- [SimMIM: A Simple Framework for Masked Image Modeling](https://mlsanity.com/paper/2111.09886/) (2021)
- [Revisiting Unreasonable Effectiveness of Data in Deep Learning Era](https://mlsanity.com/paper/1707.02968/) (2017)
- [Contrastive Learning of Medical Visual Representations from Paired Images and Text](https://mlsanity.com/paper/2010.00747/) (2020)
- [When and why vision-language models behave like bags-of-words, and what to do about it?](https://mlsanity.com/paper/2210.01936/) (2022)
- [Deep Learning Scaling is Predictable, Empirically](https://mlsanity.com/paper/1712.00409/) (2017)
- [Multimodal datasets: misogyny, pornography, and malignant stereotypes](https://mlsanity.com/paper/2110.01963/) (2021)
- [VQGAN-CLIP: Open Domain Image Generation and Editing with Natural Language Guidance](https://mlsanity.com/paper/2204.08583/) (2022)
- [Word Embeddings Quantify 100 Years of Gender and Ethnic Stereotypes](https://mlsanity.com/paper/1711.08412/) (2017)
- [Stable Bias: Analyzing Societal Representations in Diffusion Models](https://mlsanity.com/paper/2303.11408/) (2023)
- [RetinaFace: Single-stage Dense Face Localisation in the Wild](https://mlsanity.com/paper/1905.00641/) (2019)
- [VALSE: A Task-Independent Benchmark for Vision and Language Models Centered on Linguistic Phenomena](https://mlsanity.com/paper/2112.07566/) (2021)
- [Are Gender-Neutral Queries Really Gender-Neutral? Mitigating Gender Bias in Image Search](https://mlsanity.com/paper/2109.05433/) (2021)
- [A Systematic Study of Bias Amplification](https://mlsanity.com/paper/2201.11706/) (2022)
- [Examining Gender and Racial Bias in Large Vision-Language Models Using a Novel Dataset of Parallel Images](https://mlsanity.com/paper/2402.05779/) (2024)
- [American == White in Multimodal Language-and-Image AI](https://mlsanity.com/paper/2207.00691/) (2022)

## Built on by (most cited first, 4 of 4)

- [Children's Mental Models of AI Reasoning: Implications for AI Literacy Education](https://mlsanity.com/paper/2505.16031/) (2025)
- [Person-Centric Annotations of LAION-400M: Auditing Bias and Its Transfer to Models](https://mlsanity.com/paper/2510.03721/) (2025)
- [Replicating Human Social Perception in Generative AI: Evaluating the Valence-Dominance Model](https://mlsanity.com/paper/2503.04842/) (2025)
- [Fragments to Facts: Partial-Information Fragment Inference from LLMs](https://mlsanity.com/paper/2505.13819/) (2025)

## Abstract (arXiv)

Multimodal AI models capable of associating images and text hold promise for numerous domains, ranging from automated image captioning to accessibility applications for blind and low-vision users. However, uncertainty about bias has in some cases limited their adoption and availability. In the present work, we study 43 CLIP vision-language models to determine whether they learn human-like facial impression biases, and we find evidence that such biases are reflected across three distinct CLIP model families. We show for the first time that the the degree to which a bias is shared across a society predicts the degree to which it is reflected in a CLIP model. Human-like impressions of visually unobservable attributes, like trustworthiness and sexuality, emerge only in models trained on the largest dataset, indicating that a better fit to uncurated cultural data results in the reproduction of increasingly subtle social biases. Moreover, we use a hierarchical clustering approach to show that dataset size predicts the extent to which the underlying structure of facial impression bias resembles that of facial impression bias in humans. Finally, we show that Stable Diffusion models employing CLIP as a text encoder learn facial impression biases, and that these biases intersect with racial biases in Stable Diffusion XL-Turbo. While pretrained CLIP models may prove useful for scientific studies of bias, they will also require significant dataset curation when intended for use as general-purpose models in a zero-shot setting.