# Exploring the Potentials and Challenges of Deep Generative Models in Product Design Conception

arXiv: https://arxiv.org/abs/2407.11104 · HTML: https://mlsanity.com/paper/2407.11104/

## Key facts

- Cited by 3 papers in the map (data through 14 Oct 2026).
- Builds on 112 of its 159 references that are in the map.
- First posted on arXiv 15 Jul 2024.

## Builds on (most cited first, 30 of 112)

- [Attention Is All You Need](https://mlsanity.com/paper/1706.03762/) (2017)
- [BERT: Pre-training of Deep Bidirectional Transformers for Language Understanding](https://mlsanity.com/paper/1810.04805/) (2018)
- [Learning Transferable Visual Models From Natural Language Supervision](https://mlsanity.com/paper/2103.00020/) (2021)
- [Language Models are Few-Shot Learners](https://mlsanity.com/paper/2005.14165/) (2020)
- [An Image is Worth 16x16 Words: Transformers for Image Recognition at Scale](https://mlsanity.com/paper/2010.11929/) (2020)
- [Denoising Diffusion Probabilistic Models](https://mlsanity.com/paper/2006.11239/) (2020)
- [High-Resolution Image Synthesis with Latent Diffusion Models](https://mlsanity.com/paper/2112.10752/) (2021)
- [Microsoft COCO: Common Objects in Context](https://mlsanity.com/paper/1405.0312/) (2014)
- [LoRA: Low-Rank Adaptation of Large Language Models](https://mlsanity.com/paper/2106.09685/) (2021)
- [Llama 2: Open Foundation and Fine-Tuned Chat Models](https://mlsanity.com/paper/2307.09288/) (2023)
- [The Unreasonable Effectiveness of Deep Features as a Perceptual Metric](https://mlsanity.com/paper/1801.03924/) (2018)
- [Denoising Diffusion Implicit Models](https://mlsanity.com/paper/2010.02502/) (2020)
- [ImageNet Large Scale Visual Recognition Challenge](https://mlsanity.com/paper/1409.0575/) (2014)
- [Diffusion Models Beat GANs on Image Synthesis](https://mlsanity.com/paper/2105.05233/) (2021)
- [Deep Unsupervised Learning using Nonequilibrium Thermodynamics](https://mlsanity.com/paper/1503.03585/) (2015)
- [Photorealistic Text-to-Image Diffusion Models with Deep Language Understanding](https://mlsanity.com/paper/2205.11487/) (2022)
- [3D Gaussian Splatting for Real-Time Radiance Field Rendering](https://mlsanity.com/paper/2308.04079/) (2023)
- [Scalable Diffusion Models with Transformers](https://mlsanity.com/paper/2212.09748/) (2022)
- [A Style-Based Generator Architecture for Generative Adversarial Networks](https://mlsanity.com/paper/1812.04948/) (2018)
- [Adding Conditional Control to Text-to-Image Diffusion Models](https://mlsanity.com/paper/2302.05543/) (2023)
- [Neural Discrete Representation Learning](https://mlsanity.com/paper/1711.00937/) (2017)
- [Image-to-Image Translation with Conditional Adversarial Networks](https://mlsanity.com/paper/1611.07004/) (2016)
- [SDXL: Improving Latent Diffusion Models for High-Resolution Image Synthesis](https://mlsanity.com/paper/2307.01952/) (2023)
- [Zero-Shot Text-to-Image Generation](https://mlsanity.com/paper/2102.12092/) (2021)
- [Scaling Rectified Flow Transformers for High-Resolution Image Synthesis](https://mlsanity.com/paper/2403.03206/) (2024)
- [LAION-5B: An open large-scale dataset for training next generation image-text models](https://mlsanity.com/paper/2210.08402/) (2022)
- [Improved Denoising Diffusion Probabilistic Models](https://mlsanity.com/paper/2102.09672/) (2021)
- [GLIDE: Towards Photorealistic Image Generation and Editing with Text-Guided Diffusion Models](https://mlsanity.com/paper/2112.10741/) (2021)
- [Analyzing and Improving the Image Quality of StyleGAN](https://mlsanity.com/paper/1912.04958/) (2019)
- [QLoRA: Efficient Finetuning of Quantized LLMs](https://mlsanity.com/paper/2305.14314/) (2023)

## Built on by (most cited first, 3 of 3)

- [GeoBiked: A Dataset with Geometric Features and Automated Labeling Techniques to Enable Deep Generative Models in Engineering Design](https://mlsanity.com/paper/2409.17045/) (2024)
- [A Design Co-Pilot for Task-Tailored Manipulators](https://mlsanity.com/paper/2509.13077/) (2025)
- [Masked Conditioning for Deep Generative Models](https://mlsanity.com/paper/2505.16725/) (2025)

## Abstract (arXiv)

The synthesis of product design concepts stands at the crux of early-phase development processes for technical products, traditionally posing an intricate interdisciplinary challenge. The application of deep learning methods, particularly Deep Generative Models (DGMs), holds the promise of automating and streamlining manual iterations and therefore introducing heightened levels of innovation and efficiency. However, DGMs have yet to be widely adopted into the synthesis of product design concepts. This paper aims to explore the reasons behind this limited application and derive the requirements for successful integration of these technologies. We systematically analyze DGM-families (VAE, GAN, Diffusion, Transformer, Radiance Field), assessing their strengths, weaknesses, and general applicability for product design conception. Our objective is to provide insights that simplify the decision-making process for engineers, helping them determine which method might be most effective for their specific challenges. Recognizing the rapid evolution of this field, we hope that our analysis contributes to a fundamental understanding and guides practitioners towards the most promising approaches. This work seeks not only to illuminate current challenges but also to propose potential solutions, thereby offering a clear roadmap for leveraging DGMs in the realm of product design conception.