# ECAT: A Entire space Continual and Adaptive Transfer Learning Framework for Cross-Domain Recommendation

arXiv: https://arxiv.org/abs/2407.02542 · HTML: https://mlsanity.com/paper/2407.02542/

## Key facts

- Cited by 2 papers in the map (data through 14 Oct 2026).
- Builds on 18 of its 32 references that are in the map.
- First posted on arXiv 2 Jul 2024.

## Builds on (most cited first, 18 of 18)

- [Unsupervised Domain Adaptation by Backpropagation](https://mlsanity.com/paper/1409.7495/) (2014)
- [Progressive Neural Networks](https://mlsanity.com/paper/1606.04671/) (2016)
- [Paying More Attention to Attention: Improving the Performance of Convolutional Neural Networks via Attention Transfer](https://mlsanity.com/paper/1612.03928/) (2016)
- [A Survey on Multi-Task Learning](https://mlsanity.com/paper/1707.08114/) (2017)
- [Wide & Deep Learning for Recommender Systems](https://mlsanity.com/paper/1606.07792/) (2016)
- [Multi-Task Learning with Deep Neural Networks: A Survey](https://mlsanity.com/paper/2009.09796/) (2020)
- [Search-based User Interest Modeling with Lifelong Sequential Behavior Data for Click-Through Rate Prediction](https://mlsanity.com/paper/2006.05639/) (2020)
- [CoNet: Collaborative Cross Networks for Cross-Domain Recommendation](https://mlsanity.com/paper/1804.06769/) (2018)
- [One Model to Serve All: Star Topology Adaptive Recommender for Multi-Domain CTR Prediction](https://mlsanity.com/paper/2101.11427/) (2021)
- [Continuously Indexed Domain Adaptation](https://mlsanity.com/paper/2007.01807/) (2020)
- [MiNet: Mixed Interest Network for Cross-Domain Click-Through Rate Prediction](https://mlsanity.com/paper/2008.02974/) (2020)
- [One for All, All for One: Learning and Transferring User Embeddings for Cross-Domain Recommendation](https://mlsanity.com/paper/2211.11964/) (2022)
- [User-specific Adaptive Fine-tuning for Cross-domain Recommendations](https://mlsanity.com/paper/2106.07864/) (2021)
- [Automatic Expert Selection for Multi-Scenario and Multi-Task Search](https://mlsanity.com/paper/2205.14321/) (2022)
- [Multi-Scenario Ranking with Adaptive Feature Learning](https://mlsanity.com/paper/2306.16732/) (2023)
- [Continual Transfer Learning for Cross-Domain Click-Through Rate Prediction at Taobao](https://mlsanity.com/paper/2208.05728/) (2022)
- [Hybrid Contrastive Constraints for Multi-Scenario Ad Ranking](https://mlsanity.com/paper/2302.02636/) (2023)
- [Knowledge-inspired Subdomain Adaptation for Cross-Domain Knowledge Transfer](https://mlsanity.com/paper/2308.09724/) (2023)

## Built on by (most cited first, 2 of 2)

- [Revisiting Self-attention for Cross-domain Sequential Recommendation](https://mlsanity.com/paper/2505.21811/) (2025)
- [Universal Reusability in Recommender Systems: The Case for Dataset- and Task-Independent Frameworks](https://mlsanity.com/paper/2506.03391/) (2025)

## Abstract (arXiv)

In industrial recommendation systems, there are several mini-apps designed to meet the diverse interests and needs of users. The sample space of them is merely a small subset of the entire space, making it challenging to train an efficient model. In recent years, there have been many excellent studies related to cross-domain recommendation aimed at mitigating the problem of data sparsity. However, few of them have simultaneously considered the adaptability of both sample and representation continual transfer setting to the target task. To overcome the above issue, we propose a Entire space Continual and Adaptive Transfer learning framework called ECAT which includes two core components: First, as for sample transfer, we propose a two-stage method that realizes a coarse-to-fine process. Specifically, we perform an initial selection through a graph-guided method, followed by a fine-grained selection using domain adaptation method. Second, we propose an adaptive knowledge distillation method for continually transferring the representations from a model that is well-trained on the entire space dataset. ECAT enables full utilization of the entire space samples and representations under the supervision of the target task, while avoiding negative migration. Comprehensive experiments on real-world industrial datasets from Taobao show that ECAT advances state-of-the-art performance on offline metrics, and brings +13.6% CVR and +8.6% orders for Baiyibutie, a famous mini-app of Taobao.
