# Watermark-based Attribution of AI-Generated Content

arXiv: https://arxiv.org/abs/2404.04254 · HTML: https://mlsanity.com/paper/2404.04254/

## Key facts

- Cited by 8 papers in the map (data through 14 Oct 2026).
- Placed in Watermarking generated content and models, one of 12 directions in LLM safety and security.
- Builds on 22 of its 57 references that are in the map.
- First posted on arXiv 5 Apr 2024.

## Placed in

- LLM safety and security / [Watermarking generated content and models](https://mlsanity.com/safety/watermarking-generated-content-and-models/)

## Builds on (most cited first, 22 of 22)

- [High-Resolution Image Synthesis with Latent Diffusion Models](https://mlsanity.com/paper/2112.10752/) (2021)
- [Microsoft COCO: Common Objects in Context](https://mlsanity.com/paper/1405.0312/) (2014)
- [Explaining and Harnessing Adversarial Examples](https://mlsanity.com/paper/1412.6572/) (2014)
- [Hierarchical Text-Conditional Image Generation with CLIP Latents](https://mlsanity.com/paper/2204.06125/) (2022)
- [Towards Deep Learning Models Resistant to Adversarial Attacks](https://mlsanity.com/paper/1706.06083/) (2017)
- [Pointer Sentinel Mixture Models](https://mlsanity.com/paper/1609.07843/) (2016)
- [A Watermark for Large Language Models](https://mlsanity.com/paper/2301.10226/) (2023)
- [HiDDeN: Hiding Data With Deep Networks](https://mlsanity.com/paper/1807.09937/) (2018)
- [Can AI-Generated Text be Reliably Detected?](https://mlsanity.com/paper/2303.11156/) (2023)
- [DiffusionDB: A Large-scale Prompt Gallery Dataset for Text-to-Image Generative Models](https://mlsanity.com/paper/2210.14896/) (2022)
- [The Stable Signature: Rooting Watermarks in Latent Diffusion Models](https://mlsanity.com/paper/2303.15435/) (2023)
- [StegaStamp: Invisible Hyperlinks in Physical Photographs](https://mlsanity.com/paper/1904.05343/) (2019)
- [Tree-Ring Watermarks: Fingerprints for Diffusion Images that are Invisible and Robust](https://mlsanity.com/paper/2305.20030/) (2023)
- [Adversarial Watermarking Transformer: Towards Tracing Text Provenance with Data Hiding](https://mlsanity.com/paper/2009.03015/) (2020)
- [Watermarking Images in Self-Supervised Latent Spaces](https://mlsanity.com/paper/2112.09581/) (2021)
- [Distortion Agnostic Deep Watermarking](https://mlsanity.com/paper/2001.04580/) (2020)
- [Evading Watermark based Detection of AI-Generated Content](https://mlsanity.com/paper/2305.03807/) (2023)
- [Leveraging Optimization for Adaptive Attacks on Image Watermarks](https://mlsanity.com/paper/2309.16952/) (2023)
- [PTW: Pivotal Tuning Watermarking for Pre-Trained Image Generators](https://mlsanity.com/paper/2304.07361/) (2023)
- [A Transfer Attack to Image Watermarks](https://mlsanity.com/paper/2403.15365/) (2024)
- [ROMark: A Robust Watermarking System Using Adversarial Training](https://mlsanity.com/paper/1910.01221/) (2019)
- [Towards Robust Data Hiding Against (JPEG) Compression: A Pseudo-Differentiable Deep Learning Approach](https://mlsanity.com/paper/2101.00973/) (2020)

## Built on by (most cited first, 8 of 8)

- [AI-generated Image Detection: Passive or Watermark?](https://mlsanity.com/paper/2411.13553/) (2024)
- [Certifiably Robust Image Watermark](https://mlsanity.com/paper/2407.04086/) (2024)
- [Securing the Future of GenAI: Policy and Technology](https://mlsanity.com/paper/2407.12999/) (2024)
- [Who Owns the Output? Bridging Law and Technology in LLMs Attribution](https://mlsanity.com/paper/2504.01032/) (2025)
- [Optimization-Free Universal Watermark Forgery with Regenerative Diffusion Models](https://mlsanity.com/paper/2506.06018/) (2025)
- [EditTrack: Detecting and Attributing AI-assisted Image Editing](https://mlsanity.com/paper/2510.01173/) (2025)
- [Robustness of Watermarking on Text-to-Image Diffusion Models](https://mlsanity.com/paper/2408.02035/) (2024)
- [VIDSTAMP: A Temporally-Aware Watermark for Ownership and Integrity in Video Diffusion Models](https://mlsanity.com/paper/2505.01406/) (2025)

## Abstract (arXiv)

Several companies have deployed watermark-based detection to identify AI-generated content. However, attribution--the ability to trace back to the user of a generative AI (GenAI) service who created a given AI-generated content--remains largely unexplored despite its growing importance. In this work, we aim to bridge this gap by conducting the first systematic study on watermark-based, user-level attribution of AI-generated content. Our key idea is to assign a unique watermark to each user of the GenAI service and embed this watermark into the AI-generated content created by that user. Attribution is then performed by identifying the user whose watermark best matches the one extracted from the given content. This approach, however, faces a key challenge: How should watermarks be selected for users to maximize attribution performance? To address the challenge, we first theoretically derive lower bounds on detection and attribution performance through rigorous probabilistic analysis for any given set of user watermarks. Then, we select watermarks for users to maximize these lower bounds, thereby optimizing detection and attribution performance. Our theoretical and empirical results show that watermark-based attribution inherits both the accuracy and (non-)robustness properties of the underlying watermark. Specifically, attribution remains highly accurate when the watermarked AI-generated content is either not post-processed or subjected to common post-processing such as JPEG compression, as well as black-box adversarial post-processing with limited query budgets.
