# CustomVideo: Customizing Text-to-Video Generation with Multiple Subjects

arXiv: https://arxiv.org/abs/2401.09962 · HTML: https://mlsanity.com/paper/2401.09962/

## Key facts

- Cited by 77 papers in the map (data through 14 Oct 2026).
- Placed in Video generation, one of 14 directions in Diffusion models.
- Builds on 50 of its 67 references that are in the map.
- First posted on arXiv 18 Jan 2024.

## Placed in

- Diffusion models / [Video generation](https://mlsanity.com/diffusion/video-generation/)

## Builds on (most cited first, 30 of 50)

- [Learning Transferable Visual Models From Natural Language Supervision](https://mlsanity.com/paper/2103.00020/) (2021)
- [An Image is Worth 16x16 Words: Transformers for Image Recognition at Scale](https://mlsanity.com/paper/2010.11929/) (2020)
- [Denoising Diffusion Probabilistic Models](https://mlsanity.com/paper/2006.11239/) (2020)
- [PyTorch: An Imperative Style, High-Performance Deep Learning Library](https://mlsanity.com/paper/1912.01703/) (2019)
- [High-Resolution Image Synthesis with Latent Diffusion Models](https://mlsanity.com/paper/2112.10752/) (2021)
- [LoRA: Low-Rank Adaptation of Large Language Models](https://mlsanity.com/paper/2106.09685/) (2021)
- [Denoising Diffusion Implicit Models](https://mlsanity.com/paper/2010.02502/) (2020)
- [Segment Anything](https://mlsanity.com/paper/2304.02643/) (2023)
- [Emerging Properties in Self-Supervised Vision Transformers](https://mlsanity.com/paper/2104.14294/) (2021)
- [Classifier-Free Diffusion Guidance](https://mlsanity.com/paper/2207.12598/) (2022)
- [Neural Discrete Representation Learning](https://mlsanity.com/paper/1711.00937/) (2017)
- [DreamBooth: Fine Tuning Text-to-Image Diffusion Models for Subject-Driven Generation](https://mlsanity.com/paper/2208.12242/) (2022)
- [Stable Video Diffusion: Scaling Latent Video Diffusion Models to Large Datasets](https://mlsanity.com/paper/2311.15127/) (2023)
- [An Image is Worth One Word: Personalizing Text-to-Image Generation using Textual Inversion](https://mlsanity.com/paper/2208.01618/) (2022)
- [DPM-Solver: A Fast ODE Solver for Diffusion Probabilistic Model Sampling in Around 10 Steps](https://mlsanity.com/paper/2206.00927/) (2022)
- [Make-A-Video: Text-to-Video Generation without Text-Video Data](https://mlsanity.com/paper/2209.14792/) (2022)
- [LAION-400M: Open Dataset of CLIP-Filtered 400 Million Image-Text Pairs](https://mlsanity.com/paper/2111.02114/) (2021)
- [Align your Latents: High-Resolution Video Synthesis with Latent Diffusion Models](https://mlsanity.com/paper/2304.08818/) (2023)
- [AnimateDiff: Animate Your Personalized Text-to-Image Diffusion Models without Specific Tuning](https://mlsanity.com/paper/2307.04725/) (2023)
- [Multi-Concept Customization of Text-to-Image Diffusion](https://mlsanity.com/paper/2212.04488/) (2022)
- [CogVideo: Large-scale Pretraining for Text-to-Video Generation via Transformers](https://mlsanity.com/paper/2205.15868/) (2022)
- [Tune-A-Video: One-Shot Tuning of Image Diffusion Models for Text-to-Video Generation](https://mlsanity.com/paper/2212.11565/) (2022)
- [Text2Video-Zero: Text-to-Image Diffusion Models are Zero-Shot Video Generators](https://mlsanity.com/paper/2303.13439/) (2023)
- [ModelScope Text-to-Video Technical Report](https://mlsanity.com/paper/2308.06571/) (2023)
- [Structure and Content-Guided Video Synthesis with Diffusion Models](https://mlsanity.com/paper/2302.03011/) (2023)
- [VideoCrafter2: Overcoming Data Limitations for High-Quality Video Diffusion Models](https://mlsanity.com/paper/2401.09047/) (2024)
- [VideoCrafter1: Open Diffusion Models for High-Quality Video Generation](https://mlsanity.com/paper/2310.19512/) (2023)
- [VideoPoet: A Large Language Model for Zero-Shot Video Generation](https://mlsanity.com/paper/2312.14125/) (2023)
- [Phenaki: Variable Length Video Generation From Open Domain Textual Description](https://mlsanity.com/paper/2210.02399/) (2022)
- [FateZero: Fusing Attentions for Zero-shot Text-based Video Editing](https://mlsanity.com/paper/2303.09535/) (2023)

## Built on by (most cited first, 30 of 77)

- [Identity-Preserving Text-to-Video Generation by Frequency Decomposition](https://mlsanity.com/paper/2411.17440/) (2024)
- [GameGen-X: Interactive Open-world Game Video Generation](https://mlsanity.com/paper/2411.00769/) (2024)
- [CamI2V: Camera-Controlled Image-to-Video Diffusion Model](https://mlsanity.com/paper/2410.15957/) (2024)
- [Controllable Video Generation: A Survey](https://mlsanity.com/paper/2507.16869/) (2025)
- [MotionBooth: Motion-Aware Customized Text-to-Video Generation](https://mlsanity.com/paper/2406.17758/) (2024)
- [HunyuanCustom: A Multimodal-Driven Architecture for Customized Video Generation](https://mlsanity.com/paper/2505.04512/) (2025)
- [PhyT2V: LLM-Guided Iterative Self-Refinement for Physics-Grounded Text-to-Video Generation](https://mlsanity.com/paper/2412.00596/) (2024)
- [SkyReels-A2: Compose Anything in Video Diffusion Transformers](https://mlsanity.com/paper/2504.02436/) (2025)
- [Multi-subject Open-set Personalization in Video Generation](https://mlsanity.com/paper/2501.06187/) (2025)
- [CustomCrafter: Customized Video Generation with Preserving Motion and Concept Composition Abilities](https://mlsanity.com/paper/2408.13239/) (2024)
- [Magic-Me: Identity-Specific Video Customized Diffusion](https://mlsanity.com/paper/2402.09368/) (2024)
- [RealCam-I2V: Real-World Image-to-Video Generation with Interactive Complex Camera Control](https://mlsanity.com/paper/2502.10059/) (2025)
- [Sora as a World Model? A Complete Survey on Text-to-Video Generation](https://mlsanity.com/paper/2403.05131/) (2024)
- [Improving Dynamic Object Interactions in Text-to-Video Generation with AI Feedback](https://mlsanity.com/paper/2412.02617/) (2024)
- [DreamVideo-2: Zero-Shot Subject-Driven Video Customization with Precise Motion Control](https://mlsanity.com/paper/2410.13830/) (2024)
- [SubjectDrive: Scaling Generative Data in Autonomous Driving via Subject Control](https://mlsanity.com/paper/2403.19438/) (2024)
- [Is Your World Simulator a Good Story Presenter? A Consecutive Events-Based Benchmark for Future Long Video Generation](https://mlsanity.com/paper/2412.16211/) (2024)
- [A Survey on Personalized Content Synthesis with Diffusion Models](https://mlsanity.com/paper/2405.05538/) (2024)
- [Movie Weaver: Tuning-Free Multi-Concept Video Personalization with Anchored Prompts](https://mlsanity.com/paper/2502.07802/) (2025)
- [Stand-In: A Lightweight and Plug-and-Play Identity Control for Video Generation](https://mlsanity.com/paper/2508.07901/) (2025)
- [MC2: Multi-concept Guidance for Customized Multi-concept Generation](https://mlsanity.com/paper/2404.05268/) (2024)
- [DreamRelation: Relation-Centric Video Customization](https://mlsanity.com/paper/2503.07602/) (2025)
- [BindWeave: Subject-Consistent Video Generation via Cross-Modal Integration](https://mlsanity.com/paper/2510.00438/) (2025)
- [Personalized Image Generation with Deep Generative Models: A Decade Survey](https://mlsanity.com/paper/2502.13081/) (2025)
- [CINEMA: Coherent Multi-Subject Video Generation via MLLM-Based Guidance](https://mlsanity.com/paper/2503.10391/) (2025)
- [VideoMage: Multi-Subject and Motion Customization of Text-to-Video Diffusion Models](https://mlsanity.com/paper/2503.21781/) (2025)
- [OmniVCus: Feedforward Subject-driven Video Customization with Multimodal Control Conditions](https://mlsanity.com/paper/2506.23361/) (2025)
- [VideoMaker: Zero-shot Customized Video Generation with the Inherent Force of Video Diffusion Models](https://mlsanity.com/paper/2412.19645/) (2024)
- [PolyVivid: Vivid Multi-Subject Video Generation with Cross-Modal Interaction and Enhancement](https://mlsanity.com/paper/2506.07848/) (2025)
- [Kaleido: Open-Sourced Multi-Subject Reference Video Generation Model](https://mlsanity.com/paper/2510.18573/) (2025)

## Abstract (arXiv)

Customized text-to-video generation aims to generate high-quality videos guided by text prompts and subject references. Current approaches for personalizing text-to-video generation suffer from tackling multiple subjects, which is a more challenging and practical scenario. In this work, our aim is to promote multi-subject guided text-to-video customization. We propose CustomVideo, a novel framework that can generate identity-preserving videos with the guidance of multiple subjects. To be specific, firstly, we encourage the co-occurrence of multiple subjects via composing them in a single image. Further, upon a basic text-to-video diffusion model, we design a simple yet effective attention control strategy to disentangle different subjects in the latent space of diffusion model. Moreover, to help the model focus on the specific area of the object, we segment the object from given reference images and provide a corresponding object mask for attention learning. Also, we collect a multi-subject text-to-video generation dataset as a comprehensive benchmark. Extensive qualitative, quantitative, and user study results demonstrate the superiority of our method compared to previous state-of-the-art approaches. The project page is https://kyfafyd.wang/projects/customvideo.
