# Fragment and Integrate Network (FIN): A Novel Spatial-Temporal Modeling Based on Long Sequential Behavior for Online Food Ordering Click-Through Rate Prediction

arXiv: https://arxiv.org/abs/2308.15703 · HTML: https://mlsanity.com/paper/2308.15703/

## Key facts

- Cited by 3 papers in the map (data through 14 Oct 2026).
- Builds on 26 of its 35 references that are in the map.
- First posted on arXiv 30 Aug 2023.

## Builds on (most cited first, 26 of 26)

- [Attention Is All You Need](https://mlsanity.com/paper/1706.03762/) (2017)
- [Adam: A Method for Stochastic Optimization](https://mlsanity.com/paper/1412.6980/) (2014)
- [Wide & Deep Learning for Recommender Systems](https://mlsanity.com/paper/1606.07792/) (2016)
- [DeepFM: A Factorization-Machine based Neural Network for CTR Prediction](https://mlsanity.com/paper/1703.04247/) (2017)
- [Deep Interest Network for Click-Through Rate Prediction](https://mlsanity.com/paper/1706.06978/) (2017)
- [Ups and Downs: Modeling the Visual Evolution of Fashion Trends with One-Class Collaborative Filtering](https://mlsanity.com/paper/1602.01585/) (2016)
- [Deep & Cross Network for Ad Click Predictions](https://mlsanity.com/paper/1708.05123/) (2017)
- [Deep Interest Evolution Network for Click-Through Rate Prediction](https://mlsanity.com/paper/1809.03672/) (2018)
- [xDeepFM: Combining Explicit and Implicit Feature Interactions for Recommender Systems](https://mlsanity.com/paper/1803.05170/) (2018)
- [Transformer Quality in Linear Time](https://mlsanity.com/paper/2202.10447/) (2022)
- [Search-based User Interest Modeling with Lifelong Sequential Behavior Data for Click-Through Rate Prediction](https://mlsanity.com/paper/2006.05639/) (2020)
- [Practice on Long Sequential User Behavior Modeling for Click-Through Rate Prediction](https://mlsanity.com/paper/1905.09248/) (2019)
- [Sequential Recommender Systems: Challenges, Progress and Prospects](https://mlsanity.com/paper/2001.04830/) (2019)
- [Multi-Interest Network with Dynamic Routing for Recommendation at Tmall](https://mlsanity.com/paper/1904.08030/) (2019)
- [Deep Session Interest Network for Click-Through Rate Prediction](https://mlsanity.com/paper/1905.06482/) (2019)
- [End-to-End User Behavior Retrieval in Click-Through RatePrediction Model](https://mlsanity.com/paper/2108.04468/) (2021)
- [User Behavior Retrieval for Click-Through Rate Prediction](https://mlsanity.com/paper/2005.14171/) (2020)
- [TWIN: TWo-stage Interest Network for Lifelong User Behavior Modeling in CTR Prediction at Kuaishou](https://mlsanity.com/paper/2302.02352/) (2023)
- [UCTopic: Unsupervised Contrastive Learning for Phrase Representations and Topic Mining](https://mlsanity.com/paper/2202.13469/) (2022)
- [Sampling Is All You Need on Modeling Long-Term User Behaviors for CTR Prediction](https://mlsanity.com/paper/2205.10249/) (2022)
- [Deep Spatio-Temporal Neural Networks for Click-Through Rate Prediction](https://mlsanity.com/paper/1906.03776/) (2019)
- [Calendar Graph Neural Networks for Modeling Time Structures in Spatiotemporal User Behaviors](https://mlsanity.com/paper/2006.06820/) (2020)
- [CAN: Feature Co-Action for Click-Through Rate Prediction](https://mlsanity.com/paper/2011.05625/) (2020)
- [Spatiotemporal-Enhanced Network for Click-Through Rate Prediction in Location-based Services](https://mlsanity.com/paper/2209.09427/) (2022)
- [BASM: A Bottom-up Adaptive Spatiotemporal Model for Online Food Ordering Service](https://mlsanity.com/paper/2211.12033/) (2022)
- [Grouped self-attention mechanism for a memory-efficient Transformer](https://mlsanity.com/paper/2210.00440/) (2022)

## Built on by (most cited first, 3 of 3)

- [Scalable Transformer for High Dimensional Multivariate Time Series Forecasting](https://mlsanity.com/paper/2408.04245/) (2024)
- [Interpretable Representation via LLM-Driven Generative Disentanglement for Local-Life Service Recommendation](https://mlsanity.com/paper/2607.27944/) (2026)
- [Decoupled Temporal Encoding for Generative Recommendation](https://mlsanity.com/paper/2608.16274/) (2026)

## Abstract (arXiv)

Spatial-temporal information has been proven to be of great significance for click-through rate prediction tasks in online Location-Based Services (LBS), especially in mainstream food ordering platforms such as DoorDash, Uber Eats, Meituan, and Ele.me. Modeling user spatial-temporal preferences with sequential behavior data has become a hot topic in recommendation systems and online advertising. However, most of existing methods either lack the representation of rich spatial-temporal information or only handle user behaviors with limited length, e.g. 100. In this paper, we tackle these problems by designing a new spatial-temporal modeling paradigm named Fragment and Integrate Network (FIN). FIN consists of two networks: (i) Fragment Network (FN) extracts Multiple Sub-Sequences (MSS) from lifelong sequential behavior data, and captures the specific spatial-temporal representation by modeling each MSS respectively. Here both a simplified attention and a complicated attention are adopted to balance the performance gain and resource consumption. (ii) Integrate Network (IN) builds a new integrated sequence by utilizing spatial-temporal interaction on MSS and captures the comprehensive spatial-temporal representation by modeling the integrated sequence with a complicated attention. Both public datasets and production datasets have demonstrated the accuracy and scalability of FIN. Since 2022, FIN has been fully deployed in the recommendation advertising system of Ele.me, one of the most popular online food ordering platforms in China, obtaining 5.7% improvement on Click-Through Rate (CTR) and 7.3% increase on Revenue Per Mille (RPM).
