# Improving Social Media Popularity Prediction with Multiple Post Dependencies

arXiv: https://arxiv.org/abs/2307.15413 · HTML: https://mlsanity.com/paper/2307.15413/

## Key facts

- Cited by 2 papers in the map (data through 14 Oct 2026).
- Builds on 21 of its 37 references that are in the map.
- First posted on arXiv 28 Jul 2023.

## Builds on (most cited first, 21 of 21)

- [Attention Is All You Need](https://mlsanity.com/paper/1706.03762/) (2017)
- [Deep Residual Learning for Image Recognition](https://mlsanity.com/paper/1512.03385/) (2015)
- [BERT: Pre-training of Deep Bidirectional Transformers for Language Understanding](https://mlsanity.com/paper/1810.04805/) (2018)
- [Adam: A Method for Stochastic Optimization](https://mlsanity.com/paper/1412.6980/) (2014)
- [Learning Transferable Visual Models From Natural Language Supervision](https://mlsanity.com/paper/2103.00020/) (2021)
- [Swin Transformer: Hierarchical Vision Transformer using Shifted Windows](https://mlsanity.com/paper/2103.14030/) (2021)
- [Layer Normalization](https://mlsanity.com/paper/1607.06450/) (2016)
- [Efficient Estimation of Word Representations in Vector Space](https://mlsanity.com/paper/1301.3781/) (2013)
- [Align before Fuse: Vision and Language Representation Learning with Momentum Distillation](https://mlsanity.com/paper/2107.07651/) (2021)
- [Rethinking Attention with Performers](https://mlsanity.com/paper/2009.14794/) (2020)
- [Linformer: Self-Attention with Linear Complexity](https://mlsanity.com/paper/2006.04768/) (2020)
- [ViLT: Vision-and-Language Transformer Without Convolution or Region Supervision](https://mlsanity.com/paper/2102.03334/) (2021)
- [Fast and Accurate Deep Network Learning by Exponential Linear Units (ELUs)](https://mlsanity.com/paper/1511.07289/) (2015)
- [CLIP-Adapter: Better Vision-Language Models with Feature Adapters](https://mlsanity.com/paper/2110.04544/) (2021)
- [Bag of Tricks for Efficient Text Classification](https://mlsanity.com/paper/1607.01759/) (2016)
- [Temporal Fusion Transformers for Interpretable Multi-horizon Time Series Forecasting](https://mlsanity.com/paper/1912.09363/) (2019)
- [Language Modeling with Gated Convolutional Networks](https://mlsanity.com/paper/1612.08083/) (2016)
- [NIMA: Neural Image Assessment](https://mlsanity.com/paper/1709.05424/) (2017)
- [Sequential Prediction of Social Media Popularity with Deep Temporal Context Networks](https://mlsanity.com/paper/1712.04443/) (2017)
- [SMP Challenge: An Overview of Social Media Prediction Challenge 2019](https://mlsanity.com/paper/1910.01795/) (2019)
- [Intrinsic Image Popularity Assessment](https://mlsanity.com/paper/1907.01985/) (2019)

## Built on by (most cited first, 2 of 2)

- [Contrastive Learning for Implicit Social Factors in Social Media Popularity Prediction](https://mlsanity.com/paper/2410.09345/) (2024)
- [OmniTrend: Content-Context Modeling for Scalable Social Popularity Prediction](https://mlsanity.com/paper/2604.26252/) (2026)

## Abstract (arXiv)

Social Media Popularity Prediction has drawn a lot of attention because of its profound impact on many different applications, such as recommendation systems and multimedia advertising. Despite recent efforts to leverage the content of social media posts to improve prediction accuracy, many existing models fail to fully exploit the multiple dependencies between posts, which are important to comprehensively extract content information from posts. To tackle this problem, we propose a novel prediction framework named Dependency-aware Sequence Network (DSN) that exploits both intra- and inter-post dependencies. For intra-post dependency, DSN adopts a multimodal feature extractor with an efficient fine-tuning strategy to obtain task-specific representations from images and textual information of posts. For inter-post dependency, DSN uses a hierarchical information propagation method to learn category representations that could better describe the difference between posts. DSN also exploits recurrent networks with a series of gating layers for more flexible local temporal processing abilities and multi-head attention for long-term dependencies. The experimental results on the Social Media Popularity Dataset demonstrate the superiority of our method compared to existing state-of-the-art models.