# A Collaborative Transfer Learning Framework for Cross-domain Recommendation

arXiv: https://arxiv.org/abs/2306.16425 · HTML: https://mlsanity.com/paper/2306.16425/

## Key facts

- Cited by 7 papers in the map (data through 14 Oct 2026).
- Builds on 23 of its 38 references that are in the map.
- First posted on arXiv 26 Jun 2023.

## Builds on (most cited first, 23 of 23)

- [Domain-Adversarial Training of Neural Networks](https://mlsanity.com/paper/1505.07818/) (2015)
- [A Survey on Multi-Task Learning](https://mlsanity.com/paper/1707.08114/) (2017)
- [Wide & Deep Learning for Recommender Systems](https://mlsanity.com/paper/1606.07792/) (2016)
- [Fine-Tuning can Distort Pretrained Features and Underperform Out-of-Distribution](https://mlsanity.com/paper/2202.10054/) (2022)
- [DeepFM: A Factorization-Machine based Neural Network for CTR Prediction](https://mlsanity.com/paper/1703.04247/) (2017)
- [Deep Interest Network for Click-Through Rate Prediction](https://mlsanity.com/paper/1706.06978/) (2017)
- [Deep & Cross Network for Ad Click Predictions](https://mlsanity.com/paper/1708.05123/) (2017)
- [Multi-Task Learning with Deep Neural Networks: A Survey](https://mlsanity.com/paper/2009.09796/) (2020)
- [Deep Interest Evolution Network for Click-Through Rate Prediction](https://mlsanity.com/paper/1809.03672/) (2018)
- [Search-based User Interest Modeling with Lifelong Sequential Behavior Data for Click-Through Rate Prediction](https://mlsanity.com/paper/2006.05639/) (2020)
- [Attentional Factorization Machines: Learning the Weight of Feature Interactions via Attention Networks](https://mlsanity.com/paper/1708.04617/) (2017)
- [Practice on Long Sequential User Behavior Modeling for Click-Through Rate Prediction](https://mlsanity.com/paper/1905.09248/) (2019)
- [Multi-Interest Network with Dynamic Routing for Recommendation at Tmall](https://mlsanity.com/paper/1904.08030/) (2019)
- [CoNet: Collaborative Cross Networks for Cross-Domain Recommendation](https://mlsanity.com/paper/1804.06769/) (2018)
- [One Model to Serve All: Star Topology Adaptive Recommender for Multi-Domain CTR Prediction](https://mlsanity.com/paper/2101.11427/) (2021)
- [Cross-Domain Recommendation: Challenges, Progress, and Prospects](https://mlsanity.com/paper/2103.01696/) (2021)
- [Personalized Transfer of User Preferences for Cross-domain Recommendation](https://mlsanity.com/paper/2110.11154/) (2021)
- [MiNet: Mixed Interest Network for Cross-Domain Click-Through Rate Prediction](https://mlsanity.com/paper/2008.02974/) (2020)
- [Contrastive Cross-domain Recommendation in Matching](https://mlsanity.com/paper/2112.00999/) (2021)
- [Transfer Learning via Contextual Invariants for One-to-Many Cross-Domain Recommendation](https://mlsanity.com/paper/2005.10473/) (2020)
- [Dual Attentive Sequential Learning for Cross-Domain Click-Through Rate Prediction](https://mlsanity.com/paper/2106.02768/) (2021)
- [AdaSparse: Learning Adaptively Sparse Structures for Multi-Domain Click-Through Rate Prediction](https://mlsanity.com/paper/2206.13108/) (2022)
- [Graph Based Long-Term And Short-Term Interest Model for Click-Through Rate Prediction](https://mlsanity.com/paper/2306.10028/) (2023)

## Built on by (most cited first, 7 of 7)

- [ADSNet: Cross-Domain LTV Prediction with an Adaptive Siamese Network in Advertising](https://mlsanity.com/paper/2406.10517/) (2024)
- [Effective Two-Stage Knowledge Transfer for Multi-Entity Cross-Domain Recommendation](https://mlsanity.com/paper/2402.19101/) (2024)
- [Enhancing CTR Prediction in Recommendation Domain with Search Query Representation](https://mlsanity.com/paper/2410.21487/) (2024)
- [DIIT: A Domain-Invariant Information Transfer Method for Industrial Cross-Domain Recommendation](https://mlsanity.com/paper/2410.10835/) (2024)
- [Separated Contrastive Learning for Matching in Cross-domain Recommendation with Curriculum Scheduling](https://mlsanity.com/paper/2502.16239/) (2025)
- [Universal Reusability in Recommender Systems: The Case for Dataset- and Task-Independent Frameworks](https://mlsanity.com/paper/2506.03391/) (2025)
- [Cross-attention Secretly Performs Orthogonal Alignment in Recommendation Models](https://mlsanity.com/paper/2510.09435/) (2025)

## Abstract (arXiv)

In the recommendation systems, there are multiple business domains to meet the diverse interests and needs of users, and the click-through rate(CTR) of each domain can be quite different, which leads to the demand for CTR prediction modeling for different business domains. The industry solution is to use domain-specific models or transfer learning techniques for each domain. The disadvantage of the former is that the data from other domains is not utilized by a single domain model, while the latter leverage all the data from different domains, but the fine-tuned model of transfer learning may trap the model in a local optimum of the source domain, making it difficult to fit the target domain. Meanwhile, significant differences in data quantity and feature schemas between different domains, known as domain shift, may lead to negative transfer in the process of transferring. To overcome these challenges, we propose the Collaborative Cross-Domain Transfer Learning Framework (CCTL). CCTL evaluates the information gain of the source domain on the target domain using a symmetric companion network and adjusts the information transfer weight of each source domain sample using the information flow network. This approach enables full utilization of other domain data while avoiding negative migration. Additionally, a representation enhancement network is used as an auxiliary task to preserve domain-specific features. Comprehensive experiments on both public and real-world industrial datasets, CCTL achieved SOTA score on offline metrics. At the same time, the CCTL algorithm has been deployed in Meituan, bringing 4.37% CTR and 5.43% GMV lift, which is significant to the business.
