# Investigating Prompting Techniques for Zero- and Few-Shot Visual Question Answering

arXiv: https://arxiv.org/abs/2306.09996 · HTML: https://mlsanity.com/paper/2306.09996/

## Key facts

- Cited by 14 papers in the map (data through 14 Oct 2026).
- Placed in VLM benchmarks and visual reasoning, one of 16 directions in Multimodal LLMs / vision-language models.
- Builds on 43 of its 59 references that are in the map.
- First posted on arXiv 16 Jun 2023.

## Placed in

- Multimodal LLMs / vision-language models / [VLM benchmarks and visual reasoning](https://mlsanity.com/mllm/vlm-benchmarks-and-visual-reasoning/)

## Builds on (most cited first, 30 of 43)

- [Learning Transferable Visual Models From Natural Language Supervision](https://mlsanity.com/paper/2103.00020/) (2021)
- [Language Models are Few-Shot Learners](https://mlsanity.com/paper/2005.14165/) (2020)
- [Training language models to follow instructions with human feedback](https://mlsanity.com/paper/2203.02155/) (2022)
- [Chain-of-Thought Prompting Elicits Reasoning in Large Language Models](https://mlsanity.com/paper/2201.11903/) (2022)
- [Evaluating Large Language Models Trained on Code](https://mlsanity.com/paper/2107.03374/) (2021)
- [Visual Instruction Tuning](https://mlsanity.com/paper/2304.08485/) (2023)
- [BLIP-2: Bootstrapping Language-Image Pre-training with Frozen Image Encoders and Large Language Models](https://mlsanity.com/paper/2301.12597/) (2023)
- [Self-Consistency Improves Chain of Thought Reasoning in Language Models](https://mlsanity.com/paper/2203.11171/) (2022)
- [BERTScore: Evaluating Text Generation with BERT](https://mlsanity.com/paper/1904.09675/) (2019)
- [Flamingo: a Visual Language Model for Few-Shot Learning](https://mlsanity.com/paper/2204.14198/) (2022)
- [Large Language Models are Zero-Shot Reasoners](https://mlsanity.com/paper/2205.11916/) (2022)
- [The Power of Scale for Parameter-Efficient Prompt Tuning](https://mlsanity.com/paper/2104.08691/) (2021)
- [OPT: Open Pre-trained Transformer Language Models](https://mlsanity.com/paper/2205.01068/) (2022)
- [Scaling Instruction-Finetuned Language Models](https://mlsanity.com/paper/2210.11416/) (2022)
- [MiniGPT-4: Enhancing Vision-Language Understanding with Advanced Large Language Models](https://mlsanity.com/paper/2304.10592/) (2023)
- [Making the V in VQA Matter: Elevating the Role of Image Understanding in Visual Question Answering](https://mlsanity.com/paper/1612.00837/) (2016)
- [VQA: Visual Question Answering](https://mlsanity.com/paper/1505.00468/) (2015)
- [Pre-train, Prompt, and Predict: A Systematic Survey of Prompting Methods in Natural Language Processing](https://mlsanity.com/paper/2107.13586/) (2021)
- [PaLM-E: An Embodied Multimodal Language Model](https://mlsanity.com/paper/2303.03378/) (2023)
- [Beyond the Imitation Game: Quantifying and extrapolating the capabilities of language models](https://mlsanity.com/paper/2206.04615/) (2022)
- [Learn to Explain: Multimodal Reasoning via Thought Chains for Science Question Answering](https://mlsanity.com/paper/2209.09513/) (2022)
- [CLEVR: A Diagnostic Dataset for Compositional Language and Elementary Visual Reasoning](https://mlsanity.com/paper/1612.06890/) (2016)
- [Calibrate Before Use: Improving Few-Shot Performance of Language Models](https://mlsanity.com/paper/2102.09690/) (2021)
- [What Makes Good In-Context Examples for GPT-3?](https://mlsanity.com/paper/2101.06804/) (2021)
- [Fantastically Ordered Prompts and Where to Find Them: Overcoming Few-Shot Prompt Order Sensitivity](https://mlsanity.com/paper/2104.08786/) (2021)
- [OK-VQA: A Visual Question Answering Benchmark Requiring External Knowledge](https://mlsanity.com/paper/1906.00067/) (2019)
- [PaLI: A Jointly-Scaled Multilingual Language-Image Model](https://mlsanity.com/paper/2209.06794/) (2022)
- [Multimodal Chain-of-Thought Reasoning in Language Models](https://mlsanity.com/paper/2302.00923/) (2023)
- [A-OKVQA: A Benchmark for Visual Question Answering using World Knowledge](https://mlsanity.com/paper/2206.01718/) (2022)
- [Automatic Chain of Thought Prompting in Large Language Models](https://mlsanity.com/paper/2210.03493/) (2022)

## Built on by (most cited first, 14 of 14)

- [An Introduction to Vision-Language Modeling](https://mlsanity.com/paper/2405.17247/) (2024)
- [Unleashing the potential of prompt engineering for large language models](https://mlsanity.com/paper/2310.14735/) (2023)
- [Chain-of-Frames: Advancing Video Understanding in Multimodal LLMs via Frame-Aware Reasoning](https://mlsanity.com/paper/2506.00318/) (2025)
- [Seeing Through Their Eyes: Evaluating Visual Perspective Taking in Vision Language Models](https://mlsanity.com/paper/2409.12969/) (2024)
- [Rephrase, Augment, Reason: Visual Grounding of Questions for Vision-Language Models](https://mlsanity.com/paper/2310.05861/) (2023)
- [Promptception: How Sensitive Are Large Multimodal Models to Prompts?](https://mlsanity.com/paper/2509.03986/) (2025)
- [The Power of Many: Multi-Agent Multimodal Models for Cultural Image Captioning](https://mlsanity.com/paper/2411.11758/) (2024)
- [Towards Adversarially Robust Vision-Language Models: Insights from Design Choices and Prompt Formatting Techniques](https://mlsanity.com/paper/2407.11121/) (2024)
- [II-MMR: Identifying and Improving Multi-modal Multi-hop Reasoning in Visual Question Answering](https://mlsanity.com/paper/2402.11058/) (2024)
- [A Unified Hallucination Mitigation Framework for Large Vision-Language Models](https://mlsanity.com/paper/2409.16494/) (2024)
- [SurgMLLMBench: A Multimodal Large Language Model Benchmark Dataset for Surgical Scene Understanding](https://mlsanity.com/paper/2511.21339/) (2025)
- [Progressive Alignment with VLM-LLM Feature to Augment Defect Classification for the ASE Dataset](https://mlsanity.com/paper/2404.05183/) (2024)
- [VIVECaption: A Split Approach to Caption Quality Improvement](https://mlsanity.com/paper/2603.07401/) (2026)
- [SPATIOROUTE: Dynamic Prompt Routing for Zero-Shot Spatial Reasoning](https://mlsanity.com/paper/2605.18209/) (2026)

## Abstract (arXiv)

In this paper, we explore effective prompting techniques to enhance zero- and few-shot Visual Question Answering (VQA) performance in contemporary Vision-Language Models (VLMs). Central to our investigation is the role of question templates in guiding VLMs to generate accurate answers. We identify that specific templates significantly influence VQA outcomes, underscoring the need for strategic template selection. Another pivotal aspect of our study is augmenting VLMs with image captions, providing them with additional visual cues alongside direct image features in VQA tasks. Surprisingly, this augmentation significantly improves the VLMs' performance in many cases, even though VLMs "see" the image directly! We explore chain-of-thought (CoT) reasoning and find that while standard CoT reasoning causes drops in performance, advanced methods like self-consistency can help recover it. Furthermore, we find that text-only few-shot examples enhance VLMs' alignment with the task format, particularly benefiting models prone to verbose zero-shot answers. Lastly, to mitigate the challenges associated with evaluating free-form open-ended VQA responses using string-matching based VQA metrics, we introduce a straightforward LLM-guided pre-processing technique to adapt the model responses to the expected ground-truth answer distribution. In summary, our research sheds light on the intricacies of prompting strategies in VLMs for VQA, emphasizing the synergistic use of captions, templates, and pre-processing to enhance model efficacy.