# Is ChatGPT a Good Recommender? A Preliminary Study

arXiv: https://arxiv.org/abs/2304.10149 · HTML: https://mlsanity.com/paper/2304.10149/

## Key facts

- Cited by 193 papers in the map (data through 14 Oct 2026).
- First posted on arXiv 20 Apr 2023.

## Built on by (most cited first, 30 of 193)

- [Unifying Large Language Models and Knowledge Graphs: A Roadmap](https://mlsanity.com/paper/2306.08302/) (2023)
- [A Survey on Large Language Models for Recommendation](https://mlsanity.com/paper/2305.19860/) (2023)
- [Large Language Models are Zero-Shot Rankers for Recommender Systems](https://mlsanity.com/paper/2305.08845/) (2023)
- [Exploring the Potential of Large Language Models (LLMs) in Learning on Graphs](https://mlsanity.com/paper/2307.03393/) (2023)
- [From Persona to Personalization: A Survey on Role-Playing Language Agents](https://mlsanity.com/paper/2404.18231/) (2024)
- [Two Tales of Persona in LLMs: A Survey of Role-Playing and Personalization](https://mlsanity.com/paper/2406.01171/) (2024)
- [Recommender Systems in the Era of Large Language Models (LLMs)](https://mlsanity.com/paper/2307.02046/) (2023)
- [Recommendation as Instruction Following: A Large Language Model Empowered Recommendation Approach](https://mlsanity.com/paper/2305.07001/) (2023)
- [Representation Learning with Large Language Models for Recommendation](https://mlsanity.com/paper/2310.15950/) (2023)
- [How Can Recommender Systems Benefit from Large Language Models: A Survey](https://mlsanity.com/paper/2306.05817/) (2023)
- [Recommender AI Agent: Integrating Large Language Models for Interactive Recommendations](https://mlsanity.com/paper/2308.16505/) (2023)
- [RecMind: Large Language Model Powered Agent For Recommendation](https://mlsanity.com/paper/2308.14296/) (2023)
- [Large Language Models as Zero-Shot Conversational Recommenders](https://mlsanity.com/paper/2308.10053/) (2023)
- [Do LLMs Understand User Preferences? Evaluating LLMs On User Rating Prediction](https://mlsanity.com/paper/2305.06474/) (2023)
- [AgentCF: Collaborative Learning with Autonomous Language Agents for Recommender Systems](https://mlsanity.com/paper/2310.09233/) (2023)
- [PALR: Personalization Aware LLMs for Recommendation](https://mlsanity.com/paper/2305.07622/) (2023)
- [Benchmarking Large Language Models on CMExam -- A Comprehensive Chinese Medical Exam Dataset](https://mlsanity.com/paper/2306.03030/) (2023)
- [When Large Language Models Meet Personalization: Perspectives of Challenges and Opportunities](https://mlsanity.com/paper/2307.16376/) (2023)
- [From Matching to Generation: A Survey on Generative Information Retrieval](https://mlsanity.com/paper/2404.14851/) (2024)
- [LLM-Rec: Personalized Recommendation via Prompting Large Language Models](https://mlsanity.com/paper/2307.15780/) (2023)
- [ReLLa: Retrieval-enhanced Large Language Models for Lifelong Sequential Behavior Comprehension in Recommendation](https://mlsanity.com/paper/2308.11131/) (2023)
- [User-LLM: Efficient LLM Contextualization with User Embeddings](https://mlsanity.com/paper/2402.13598/) (2024)
- [Large Language Models for Generative Recommendation: A Survey and Visionary Discussions](https://mlsanity.com/paper/2309.01157/) (2023)
- [Penetrative AI: Making LLMs Comprehend the Physical World](https://mlsanity.com/paper/2310.09605/) (2023)
- [On Softmax Direct Preference Optimization for Recommendation](https://mlsanity.com/paper/2406.09215/) (2024)
- [RouterEval: A Comprehensive Benchmark for Routing LLMs to Explore Model-level Scaling Up in LLMs](https://mlsanity.com/paper/2503.10657/) (2025)
- [HYDRA: Model Factorization Framework for Black-Box LLM Personalization](https://mlsanity.com/paper/2406.02888/) (2024)
- [A Review of Modern Recommender Systems Using Generative Models (Gen-RecSys)](https://mlsanity.com/paper/2404.00579/) (2024)
- [ONCE: Boosting Content-based Recommendation with Both Open- and Closed-source Large Language Models](https://mlsanity.com/paper/2305.06566/) (2023)
- [LlamaRec: Two-Stage Recommendation using Large Language Models for Ranking](https://mlsanity.com/paper/2311.02089/) (2023)

## Abstract (arXiv)

Recommendation systems have witnessed significant advancements and have been widely used over the past decades. However, most traditional recommendation methods are task-specific and therefore lack efficient generalization ability. Recently, the emergence of ChatGPT has significantly advanced NLP tasks by enhancing the capabilities of conversational models. Nonetheless, the application of ChatGPT in the recommendation domain has not been thoroughly investigated. In this paper, we employ ChatGPT as a general-purpose recommendation model to explore its potential for transferring extensive linguistic and world knowledge acquired from large-scale corpora to recommendation scenarios. Specifically, we design a set of prompts and evaluate ChatGPT's performance on five recommendation scenarios. Unlike traditional recommendation methods, we do not fine-tune ChatGPT during the entire evaluation process, relying only on the prompts themselves to convert recommendation tasks into natural language tasks. Further, we explore the use of few-shot prompting to inject interaction information that contains user potential interest to help ChatGPT better understand user needs and interests. Comprehensive experimental results on Amazon Beauty dataset show that ChatGPT has achieved promising results in certain tasks and is capable of reaching the baseline level in others. We conduct human evaluations on two explainability-oriented tasks to more accurately evaluate the quality of contents generated by different models. And the human evaluations show ChatGPT can truly understand the provided information and generate clearer and more reasonable results. We hope that our study can inspire researchers to further explore the potential of language models like ChatGPT to improve recommendation performance and contribute to the advancement of the recommendation systems field.
