# Social Simulacra: Creating Populated Prototypes for Social Computing Systems

arXiv: https://arxiv.org/abs/2208.04024 · HTML: https://mlsanity.com/paper/2208.04024/

## Key facts

- Cited by 301 papers in the map (data through 14 Oct 2026).
- First posted on arXiv 8 Aug 2022.

## Built on by (most cited first, 30 of 301)

- [Generative Agents: Interactive Simulacra of Human Behavior](https://mlsanity.com/paper/2304.03442/) (2023)
- [A Survey on Large Language Model based Autonomous Agents](https://mlsanity.com/paper/2308.11432/) (2023)
- [Whose Opinions Do Language Models Reflect?](https://mlsanity.com/paper/2303.17548/) (2023)
- [Large Language Model based Multi-Agents: A Survey of Progress and Challenges](https://mlsanity.com/paper/2402.01680/) (2024)
- [AlpacaFarm: A Simulation Framework for Methods that Learn from Human Feedback](https://mlsanity.com/paper/2305.14387/) (2023)
- [Identifying the Risks of LM Agents with an LM-Emulated Sandbox](https://mlsanity.com/paper/2309.15817/) (2023)
- [Using Large Language Models to Simulate Multiple Humans and Replicate Human Subject Studies](https://mlsanity.com/paper/2208.10264/) (2022)
- [Towards Measuring the Representation of Subjective Global Opinions in Language Models](https://mlsanity.com/paper/2306.16388/) (2023)
- [SOTOPIA: Interactive Evaluation for Social Intelligence in Language Agents](https://mlsanity.com/paper/2310.11667/) (2023)
- [Character-LLM: A Trainable Agent for Role-Playing](https://mlsanity.com/paper/2310.10158/) (2023)
- [Large Language Models Empowered Agent-based Modeling and Simulation: A Survey and Perspectives](https://mlsanity.com/paper/2312.11970/) (2023)
- [Can Large Language Models Transform Computational Social Science?](https://mlsanity.com/paper/2305.03514/) (2023)
- [AutoAgents: A Framework for Automatic Agent Generation](https://mlsanity.com/paper/2309.17288/) (2023)
- [Evaluating the Moral Beliefs Encoded in LLMs](https://mlsanity.com/paper/2307.14324/) (2023)
- [From Persona to Personalization: A Survey on Role-Playing Language Agents](https://mlsanity.com/paper/2404.18231/) (2024)
- [Chain of Agents: Large Language Models Collaborating on Long-Context Tasks](https://mlsanity.com/paper/2406.02818/) (2024)
- [Bias Runs Deep: Implicit Reasoning Biases in Persona-Assigned LLMs](https://mlsanity.com/paper/2311.04892/) (2023)
- [A Roadmap to Pluralistic Alignment](https://mlsanity.com/paper/2402.05070/) (2024)
- [Do LLMs exhibit human-like response biases? A case study in survey design](https://mlsanity.com/paper/2311.04076/) (2023)
- [Understanding World or Predicting Future? A Comprehensive Survey of World Models](https://mlsanity.com/paper/2411.14499/) (2024)
- [FinMem: A Performance-Enhanced LLM Trading Agent with Layered Memory and Character Design](https://mlsanity.com/paper/2311.13743/) (2023)
- [LM vs LM: Detecting Factual Errors via Cross Examination](https://mlsanity.com/paper/2305.13281/) (2023)
- [EconAgent: Large Language Model-Empowered Agents for Simulating Macroeconomic Activities](https://mlsanity.com/paper/2310.10436/) (2023)
- [Simulating Opinion Dynamics with Networks of LLM-based Agents](https://mlsanity.com/paper/2311.09618/) (2023)
- [Harms from Increasingly Agentic Algorithmic Systems](https://mlsanity.com/paper/2302.10329/) (2023)
- [Exploring Large Language Model based Intelligent Agents: Definitions, Methods, and Prospects](https://mlsanity.com/paper/2401.03428/) (2024)
- [OASIS: Open Agent Social Interaction Simulations with One Million Agents](https://mlsanity.com/paper/2411.11581/) (2024)
- [Cooperate or Collapse: Emergence of Sustainable Cooperation in a Society of LLM Agents](https://mlsanity.com/paper/2404.16698/) (2024)
- [ReviewerGPT? An Exploratory Study on Using Large Language Models for Paper Reviewing](https://mlsanity.com/paper/2306.00622/) (2023)
- [Empowering Biomedical Discovery with AI Agents](https://mlsanity.com/paper/2404.02831/) (2024)

## Abstract (arXiv)

Social computing prototypes probe the social behaviors that may arise in an envisioned system design. This prototyping practice is currently limited to recruiting small groups of people. Unfortunately, many challenges do not arise until a system is populated at a larger scale. Can a designer understand how a social system might behave when populated, and make adjustments to the design before the system falls prey to such challenges? We introduce social simulacra, a prototyping technique that generates a breadth of realistic social interactions that may emerge when a social computing system is populated. Social simulacra take as input the designer's description of a community's design -- goal, rules, and member personas -- and produce as output an instance of that design with simulated behavior, including posts, replies, and anti-social behaviors. We demonstrate that social simulacra shift the behaviors that they generate appropriately in response to design changes, and that they enable exploration of "what if?" scenarios where community members or moderators intervene. To power social simulacra, we contribute techniques for prompting a large language model to generate thousands of distinct community members and their social interactions with each other; these techniques are enabled by the observation that large language models' training data already includes a wide variety of positive and negative behavior on social media platforms. In evaluations, we show that participants are often unable to distinguish social simulacra from actual community behavior and that social computing designers successfully refine their social computing designs when using social simulacra.