# Goals, Process, and Challenges of Exploratory Data Analysis: An Interview Study

arXiv: https://arxiv.org/abs/1911.00568 · HTML: https://mlsanity.com/paper/1911.00568/

## Key facts

- Cited by 11 papers in the map (data through 14 Oct 2026).
- First posted on arXiv 1 Nov 2019.

## Built on by (most cited first, 11 of 11)

- [Knowledge Graphs in Practice: Characterizing their Users, Challenges, and Visualization Opportunities](https://mlsanity.com/paper/2304.01311/) (2023)
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- [Cross Modal Data Discovery over Structured and Unstructured Data Lakes](https://mlsanity.com/paper/2306.00932/) (2023)
- [Unsupervised Machine Learning for Scientific Discovery: Workflow and Best Practices](https://mlsanity.com/paper/2506.04553/) (2025)
- [Measurement as Bricolage: Examining How Data Scientists Construct Target Variables for Predictive Modeling Tasks](https://mlsanity.com/paper/2507.02819/) (2025)
- [Walk Before You Run: The Importance of Data Exploration for Data Analysis Agents](https://mlsanity.com/paper/2608.16045/) (2026)
- [From Task Success to Productive Success: Evaluating Human-AI Collaboration by Quality and Cost](https://mlsanity.com/paper/2609.21117/) (2026)
- [Towards Multifaceted Human-Centered AI](https://mlsanity.com/paper/2301.03656/) (2023)
- [rTisane: Externalizing conceptual models for data analysis increases engagement with domain knowledge and improves statistical model quality](https://mlsanity.com/paper/2310.16262/) (2023)
- [Intent Graph: Navigating the Analytical Reasoning Space for Exploratory Data Analysis](https://mlsanity.com/paper/2610.11025/) (2026)

## Abstract (arXiv)

How do analysis goals and context affect exploratory data analysis (EDA)? To investigate this question, we conducted semi-structured interviews with 18 data analysts. We characterize common exploration goals: profiling (assessing data quality) and discovery (gaining new insights). Though the EDA literature primarily emphasizes discovery, we observe that discovery only reliably occurs in the context of open-ended analyses, whereas all participants engage in profiling across all of their analyses. We describe the process and challenges of EDA highlighted by our interviews. We find that analysts must perform repetitive tasks (e.g., examine numerous variables), yet they may have limited time or lack domain knowledge to explore data. Analysts also often have to consult other stakeholders and oscillate between exploration and other tasks, such as acquiring and wrangling additional data. Based on these observations, we identify design opportunities for exploratory analysis tools, such as augmenting exploration with automation and guidance.
